Amobee, a marketing tech firm, acquired Turn in February for $310 million. Twitter’s ad business started stalling in the past few quarters, and while the most recent quarter was more positive than what we’ve come to expect lately, it still has to …
Have You Been to Twitter Flight School?
Just in case you haven’t heard of Twitter Flight School, the social media platform is not diversifying into teaching would be pilots to get their license.
http://rock.ly/5fv2q
Twitter user base overtaken by China’s Sina Weibo
Chinese microblogging site Sina Weibo now has more users than Twitter – despite Twitter also reporting positive growth in its user base in its most recent financial results.
http://rock.ly/tgs5k
China’s Weibo overtakes Twitter for user numbers
China’s Weibo now has up to 340 million active users each month, according to the firm’s latest earnings report, which pushes it past Twitter for the first time ever. According to the Chinese company’s first quarter results, it has 340 million active …
| TechCrunch
Meanwhile, at Twitter HQ, the leadership revolving door at the entrance stops spinning clockwise for just a moment as a new face enters the building…..
Digital marketing firm Netstripes cops heat over unpaid internship …
A small business-focused digital marketing firm has come under fire on social media over advertisements it ran for three-month long unpaid internships.
How Oracle is helping Twitter connect advertisers with the right …
Picture source: ThinkStock Well, Twitter is not making much money and its user-growth is crawling at the moment, but the micro-blogging platform, with 328 …
China’s Weibo overtakes Twitter for user numbers | Netimperative …
China’s Weibo now has up to 340 million active users each month, according to the firm’s latest earnings report, which pushes it past Twitter for the first time ever.
Twitter Hires Ad Tech Expert to Boost Revenue (TWTR)
… terms of their marketing dominance. Falck brings to the table a ton of experience in creating and running data driven ad focused tools, reported the Wall Street Journal.
The Twitter Index: Flipkart, Oppo, Google India, Godrej Appliance, Spices Board
The index looks at the live list of all advertisers on the platform and measures the total number of user engagements with all the tweets that they sent out that week – specifically this is a sum of all the replies, retweets and favourites across all …
http://rock.ly/9xh06
The Brave New World of Marketing Through Memes
And while internet advertising has changed the game, social media marketing has reinvented the entire concept. Sites such as Twitter, Facebook and Instagram have billions of active users, and businesses have taken notice. Through intelligent campaigns …
Twitter user base overtaken by China’s Sina Weibo – Mobile Marketing
Weibo Chinese microblogging site Sina Weibo now has more users than Twitter – despite Twitter also reporting positive growth in its user base in its most recent …
Twitter Hires Ad Tech Expert to Boost Revenue (TWTR) | Investopedia
Twitter is seeking more advertising dollars from marketers and has hire a industry veteran to create new products to do exactly that.
Twitter’s most active users are golden opportunity for advertisers …
Celebrities, journalists, influencers, and other trendsetters are some of the most engaging personalities on Twitter, and the amount of content they share and …
Twitter user base overtaken by China’s Sina Weibo
Chinese microblogging site Sina Weibo now has more users than Twitter – despite Twitter also reporting positive growth in its user base in its most recent financial results.
Twitter’s most active users are golden opportunity for advertisers
It rates Facebook, YouTube, Instagram, Twitter, Snapchat, and LinkedIn on security, community, user experience, and content authenticity and shareability to help brands and marketers make informed decisions about what platforms to spend their marketing …
Wendy’s fan shatters Twitter record in quest for chicken nuggets
Now that he has reached his goal, it will be harder for Wilkerson to sell T-shirts and otherwise continue to build a marketing program that is closely associated with Wendy’s even though the brand has little control over the messaging. Overall, it …
To Saudis, President Trump has become ‘Abu Ivanka’
“I’m going to have lots of material for my next episode,” she predicted. Among those registering to participate in the Twitter event was Kholood Alomairi, 21, who’s studying marketing innovation and technology at a local university. Last semester, she …
Twitter user base overtaken by China’s Sina Weibo
Chinese microblogging site Sina Weibo now has more users than Twitter – despite Twitter also reporting positive growth in its user base in its most recent financial results.
Why Digital Marketing is the Future?
Everyone is online – Literally, everyone is online today. Digital marketing doesn’t just encompass the ecommerce apps and websites but also social platforms like Facebook, Instagram, YouTube, Twitter, Pinterest and more. The new age digital marketing …
http://rock.ly/xo5tw
The Twitter Index: Flipkart, Oppo, Google India, Godrej Appliance, Spices Board
The index looks at the live list of all advertisers on the platform and measures the total number of user engagements with all the tweets that they sent out that week – specifically this is a sum of all the replies, retweets and favourites across all …
Twitter India’s new country director Taranjeet Singh: “India has taken the lead as the fastest growing daily audience”
We’ve got better products, better video consumption and better audience growth. How do you integrate the government and sports vertical in your marketing plans for Twitter India? In terms of the government, Twitter works closely with the government in …
Should you promote your business on Facebook or Twitter? It depends
Fisher’s company, which creates art installations using nylon string, lights, images and videos, posts about its work on social media and gauges the reaction, in effect test-marketing the art it sells to companies and organizations. Prospective …
http://rock.ly/t8fo6
50 Marketing Tools to Help Your Business Crush the Competition
Buffer—Schedule posts and add team members to collaborate across social networks. Hootsuite—Post to all social networks and monitor Twitter and Google+ in one place. Everypost—This tool uses workflows to help make social media management easier.
Marketing man behind Protein World’s controversial ‘Are You Beach Body Ready?’ Tube posters faces fresh backlash …
Some said the advert “insinuated a body should be small” while one Twitter user labelled the campaign “damaging”. Body positivity campaigners called for the people to deface the adverts- in the same way the Protein World ones were two years ago.
Mobile Marketing – The 5 Best Online Platforms For Promoting Your Online Business
Like Facebook, Twitter users represent a broad range of demographics, making it a good place to look for your target audience.
Marketing Cloud Growth Bolsters Salesforce Revenue
Twitter sent a mass email to Vine account holders on Friday, warning them that their email addresses and phone numbers may have been leaked.
http://rock.ly/rxoju
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Hoping to put more of a media spin on its live video efforts, Twitter is bringing on former Bloomberg executive Todd Swidler to spearhead the business.
http://rock.ly/dmzxq
What Twitter’s Privacy Changes Mean for You
Twitter was already tracking users. For example, if you visited a webpage that had an embedded tweet or a button to share something on Twitter, you could be tracked and targeted. With the changes, Twitter expands the pool of people it can track and …
Twitter Taps Swidler To Head Video Efforts 05/23/2017 – MediaPost
Hoping to put more of a media spin on its live video efforts, Twitter is bringing on former Bloomberg executive Todd Swidler to spearhead the business.
Twitter appoints Todd Swidler as global head of live business
“Twitter is making a hard push into live video, but it’s going to have to figure out a way to monetize that if it’s going to figure out how to attract advertisers as a unique product compared to other video services like YouTube or Facebook …
http://rock.ly/x47eo
Twitter co-founder Biz Stone returning to company to help ‘guide culture’
This is where Jack, and Twitter’s inestimable CMO, Leslie Berland, feel I can have the most powerful impact. It’s important that everyone understands the whole story of Twitter and each of our roles in that story. I’ll shape the experience internally …
The Easy to Follow Guide on How to Use Twitter for Affiliate Marketing
Twitter is big – really big – in fact, it’s literally huge. The micro-blogging phenomenon now claims to have over 150 million users worldwide including celebrities, sports people, news sites, blue chip companies and members of the general public …
http://rock.ly/wqkcf
Should you promote your business on Facebook or Twitter? It depends
Fisher’s company, which creates art installations using nylon string, lights, images and videos, posts about its work on social media and gauges the reaction, in effect test-marketing the art it sells to companies and organizations. Prospective …
Twitter appoints Todd Swidler as global head of live business
“Twitter is making a hard push into live video, but it’s going to have to figure out a way to monetize that if it’s going to figure out how to attract advertisers as a unique product compared to other video services like YouTube or Facebook …
Twitter adds Direct Message Cards for advertisers to kick-start specific conversations
So Twitter is introducing its own kind of ice-breaker. Twitter is rolling out Direct Message Cards that attach a menu of buttons to a Promoted Tweet that people can select to start a DM thread on a particular topic with the advertiser’s bot or the …
http://rock.ly/vzfy0
Twitter is making it easier for businesses to reach people with Direct Messages
It seems clear that Twitter imagines this as a way to do automated marketing via bots. But there is also the opportunity for companies to do genuine customer support using real human beings on the other end.
http://rock.ly/ua4gf
‘Snap’ to It: 5 Tips to Improve Your Snapchat Marketing
Sour Patch Kids’ Snapchat campaign had fans posting across Facebook, Twitter and Instagram saying they couldn’t wait for the next installment.
17 Online Marketing Influencers To Keep Your Eyes On In 2017
He runs two popular marketing meetup groups with over 3,000 members and has over 5,000 students on his free monthly webinars and two online courses.
What Twitter’s Privacy Changes Mean
Twitter’s new privacy policy suggests ambitions of becoming more like Facebook — more tracking of users and more targeting of ads to rake in more money.
Wendy’s fan shatters Twitter record in quest for chicken nuggets
Now that he has reached his goal, it will be harder for Wilkerson to sell T-shirts and otherwise continue to build a marketing program that is closely associated with Wendy’s even though the brand has little control over the messaging. Overall, it …
Have You Been to Twitter Flight School?
Just in case you haven’t heard of Twitter Flight School, the social media platform is not diversifying into teaching would be pilots to get their license.
Nielsen to now measure Twitter mobile campaigns in 23 markets
“As smartphone usage continues to grow and mobile is accounting for more of digital ad spend, it’s more important than ever that advertisers understand how effectively their marketing efforts are reaching their audience on Twitter,” said Jeffrey Graham …
http://rock.ly/k-c7i
How Trump Thinks review – why Trump and Twitter are a perfect couple
In the midst of the recent maelstrom surrounding the firing of FBI director James Comey, Donald Trump found time to get on Twitter and troll one of his long-time foes, comedian Rosie O’Donnell. Retweeting a 2016 post of hers that called for Comey to be …
‘Snap’ to It: 5 Tips to Improve Your Snapchat Marketing – Entrepreneur
Don’t be fooled by its often silly exterior — when it comes to marketing, Snapchat is the real deal.
Movers and shakers: Twitter, Condé Nast, Carrs Foods, Group M, Y&R London and more
Tom Johnson, currently performance marketing director at Mindshare Worldwide, takes the role of chief client officer for Fast.
Twitter adds Direct Message Cards for advertisers to kick-start specific conversations
So Twitter is introducing its own kind of ice-breaker. Twitter is rolling out Direct Message Cards that attach a menu of buttons to a Promoted Tweet that people can select to start a DM thread on a particular topic with the advertiser’s bot or the …
Street Fight Daily: Twitter Boosts Brands, Facebook Equips Publishers with Data-Based Ad Tools
David Card: As local merchants increasingly shift their marketing spending to digital tactics, they’re becoming more sophisticated in how they manage those programs.
http://rock.ly/0vipf
Twitter’s new feature encourages users to slide into brands’ DMs
Before spirits drinkers ever open a bottle or order at a bar, they research recipes and educate themselves on the process behind the product,” said Adrian Parker, VP of marketing at Patrón Spirits Company. “Through the new Direct Message Cards we can …
http://rock.ly/f702c
Nielsen to now measure Twitter mobile campaigns in 23 markets
“As smartphone usage continues to grow and mobile is accounting for more of digital ad spend, it’s more important than ever that advertisers understand how effectively their marketing efforts are reaching their audience on Twitter,” said Jeffrey Graham …
