August 29th, 2016 by autoposter

Says Shobita Kadan, director, marketing and strategy at Impresario Handmade Restaurants that runs chains like Smoke House Deli, and @ Social, “Our recent collaboration was with select bloggers to host a contest on their platforms.

UPEI ranks 3rd in Atlantic Canada universities for popular Twitter feed

The University of Prince Edward Island has the third most popular Twitter feed in Atlantic Canada when it comes to Canadian universities.

Geolocation Marketing In the Not-To-Distant Future

The year is 2030. Your iMind Alarm Clock barks within the walls of your head at 6:00 am. The Gcafe starts and stops, blurting out an alert: “Low coffee, would like to purchase more, maybe our new brand?

As Lord Krishna shops online, #BoycottMyntra trends on Twitter …

However, Myntra disassociated itself from the graphic, while the makers of the ad, Scroll Droll apologized for the same.

BoycottMyntra

Jim Sterling Slams Hello Games Over ‘No Man’s Sky’ Marketing

I knew a lot of people who were upset over that game’s marketing and who believed the final product wasn’t very good, whether or not it was critically acclaimed.

Data scientist, Alan Armen, creates media platform for bloggers

Newzlet is entirely self-funded and Armen has taken out loans to fund marketing and the web development company he contracts.

CMO Today: Why Marketing Tech Is Beating Out Ad Tech

MARTECH MOVES: Marketing tech and ad tech. They sound similar, but in the eyes of the venture capitals, the underlying business models can be quite different.

L’Oréal targets men for the first time as it evolves strapline to embrace diversity

Koskas believes a greater focus on influencers’ YouTube, Twitter and Instagram platforms is important for the brand, as he says that audiences have become “sceptical” about traditional marketing methods. “Traditional consumers are not connecting in the …

How Reverb’s social strategy grew it to 7 million users and $100 million in revenue in just 3 years (VB Live)

Much of their success is based on their thriving social media communities on Facebook – where posts often become a forum for users to chat – Twitter, and Instagram. And wouldn’t it be great if you could just … things work best for your audience …

Twitter Close to Streaming Deal with Apple TV?

Twitter and Apple are reportedly in talks to integrate Twitter’s app into Apple TV in order to share livestreamed NFL games, which Twitter has recently signed an exclusive deal for, with Apple TV owners. According to the New York Times, the deal could …

Social Media Matters: Leverage social media to boost SEO, rev search results

In the same way that social media should be integrated with a brand’s other marketing and PR efforts, social media and SEO strategy should work in conjunction with each other, not independently.

Sales top IPOs as private equity cashes out

Just two weeks before the IPO was to begin marketing, however, THL decided instead to sell half of its stake in the company to Advent International.

As Lord Krishna shops online, #BoycottMyntra trends on Twitter

In order to save herself from the indignation, she prays to Krishna, who in turn increases the length of her saree infinitely so that Dussasan is not able to take it off.

BoycottMyntra

L’Oréal targets men for the first time as it evolves strapline to embrace diversity

Koskas believes a greater focus on influencers’ YouTube, Twitter and Instagram platforms is important for the brand, as he says that audiences have become “sceptical” about traditional marketing methods. “Traditional consumers are not connecting in the …

The 7 Best Social Media Channels for Business Marketing

Twitter’s value lies in its ability for your posts to go viral: the more people share your posts and “retweet” your content, the more followers you will attain.

Trinity University hands over Twitter account…

“We trust them and we basically said, ‘Don’t do anything illegal, don’t get me fired,” University Marketing and Communications Director Michelle Bartonico said. For the past three days, the two have showcased school performances and guest lecturers.

The 7 Best Social Media Channels for Business Marketing

Twitter’s value lies in its ability for your posts to go viral: the more people share your posts and “retweet” your content, the more followers you will attain.

Olympic viewers migrate online

And even as the company wrapped up Rio with a Facebook Live event, Lecoq worried things could end poorly. “I was telling my colleagues, ‘I’m going to finish the Olympics and I’m going to get fired live,’ ” said Lecoq, the company’s chief marketing officer.

Cut through the clutter, how to streamline your social media marketing

Whether it is a startup or a full-fledged corporation, every organisation wants to jump onto the social media bandwagon to promote their brand.

The 7 Best Social Media Channels for Business Marketing

Twitter’s value lies in its ability for your posts to go viral: the more people share your posts and “retweet” your content, the more followers you will attain.

Trinity University hands over Twitter account to students – KSAT.com

Trinity University for the first time gave control of its official Twitter account to students.

Cut through the clutter, how to streamline your social media marketing

It is not just about owning a page, you need to know how to make the best use of it.

Facebook, Twitter, Instagram: Which Platform Won the Olympics?

Cost per impression is actually lower; that may be due to the large concentration of branded advertising on Instagram, compared to direct-response marketing on Facebook. Branded advertisers care more about impressions, while direct-response advertisers …

‘A picture is worth a thousand words’ – Sony Entertainment’s digital marketing lead on why the studio is turning …

Wahle acknowledges that because Sony is in the movie making business most of the marketing material it produces is viewed as “entertainment rather than advertising,” but concedes that Twitter is not something the studio will be hedging its bets on.

What Makes Match Group’s Business Model So Powerful

TripAdvisor has found steady profits from user-generated travel reviews. Others like Yelp and Twitter have struggled in spite of the user-generated model.

http://rock.ly/c6ri2

Confessions of a troll

Basically, William was doing social media marketing, developing an online “buzz” around certain brands for local and international clients.

How Soon Should You Expect to See Inbound Marketing Results?

I like to think of inbound marketing a lot like exercise. There are huge benefits in both the short and long term, they just look very different from each other.

http://rock.ly/1ead3

Jim Sterling Slams Hello Games Over ‘No Man’s Sky’ Marketing

I knew a lot of people who were upset over that game’s marketing and who believed the final product wasn’t very good, whether or not it was critically acclaimed.

Digital tourism campaign getting lots of clicks, marketing manager says

Chief Marketing Officer Lara Salamano made the comments during a meeting of The Special Legislative Commission to Study Methods for Growing Tourism in the State of Rhode Island Through Coordinated Branding and Marketing Efforts. Salamano said the …

Nintendo Is Promising Not To Repeat The Wii U’s Marketing Mistakes With The NX

It’s easy for the NX to do better than the Wii U because pretty much everything went wrong from marketing to executive.

Burke hotel opens after months of uncertainty

EAST BURKE – Close to nine months after the Lodge at Burke Mountain was slated to open, the hotel is ready for guests. The lodge, perched halfway up the mountain and overlooking ski lifts, held its second and final soft opening this weekend in advance …

Jim Sterling Slams Hello Games Over ‘No Man’s Sky’ Marketing

I knew a lot of people who were upset over that game’s marketing and who believed the final product wasn’t very good, whether or not it was critically acclaimed.

Report: Snapchat is eating Twitter’s ad dollars, not Facebook’s

Bloomberg reports that Wall Street analysts see Snapchat’s growth having an impact on Twitter—and not Facebook. “Snapchat’s reach-and-frequency targeting suits brand advertisers that traditionally buy a lot of TV ads,” James Lee, analyst at Credit …

Weekend Box Office: ‘Don’t Breathe’ Ends Summer With Huge $26M Debut

Sony sold the hell out of this one, with an emphasis on word-of-mouth/festival screenings and digital marketing (including the first ever 360 Snapchat ad for a movie).

What Businesses Can Learn from NBC’s Olympic Coverage

For NBC, the Games in Rio represented the culmination of antiquated marketing strategies, a lack of consumer focus, and complete refusal to adjust to a streaming-focused world.

Uber, Careem suspend services in UAE capital

Christian Eid, vice-president of marketing and communications for Careem, a Dubai-based company, said many of its drivers were being stopped by authorities in Abu Dhabi, apparently over licensing issues, and as a result had become nervous and were …

SociBoom Bonus and Review roundup

“The very first individuals to assist construct your brand name needs to come internally,” states Amanda Cohen, marketing planner, Homescout Real estate. “Make sure your colleagues are following you on Twitter and tweeting, retweeting, engaging, and so …

Jim Sterling Slams Hello Games Over ‘No Man’s Sky’ Marketing

I knew a lot of people who were upset over that game’s marketing and who believed the final product wasn’t very good, whether or not it was critically acclaimed.

What Businesses Can Learn from NBC’s Olympic Coverage –

NBC’s Olympic coverage this year has been attacked from all angles. From poor coverage to excessive ads, NBC’s shortcomings are an excellent case for …

Mexican Superstar Juan Gabriel Dies at 66

Juan Gabriel leaves behind a desolate legion of fans spread around the world, and Sunday afternoon he was the top-trending Twitter topic worldwide, outpacing even the VMAs. The thousands of Twitter messages from fans illustrated his pan-generational …

Mexican Superstar Juan Gabriel Dies at 66

Juan Gabriel leaves behind a desolate legion of fans spread around the world, and Sunday afternoon he was the top-trending Twitter topic worldwide, outpacing even the VMAs. The thousands of Twitter messages from fans illustrated his pan-generational …

Microsoft Continues Attacks On Apple

The Pro 4 runs Windows 10 and while that offers the software advantage that Redmond is relying on in this marketing, the legacy of Windows does limit the ease of use.

Twitter Close to Streaming Deal with Apple TV?

Twitter and Apple are reportedly in talks to integrate Twitter’s app into Apple TV in order to share livestreamed NFL games, which Twitter has recently signed an exclusive deal for, with Apple TV owners. According to the New York Times, the deal could …

A decade after dynasty, USC confronts a generation that asks: Reggie who?

Kids play with older players in video games or gain exposure to them through schools’ ever-growing marketing budgets, he said.

Twitter Is Having a Field Day With ASOS’s New Dinosaur Tails

We’ve come to accept a lot of oddities in the name of fashion: just check out these 20 WTF looks from VMAS past for proof. But ASOS may have taken things just a bittttt too far with their latest: strap-on Tell Tails Shinosaur dinosaur ($40) and fox …

ITV News uses its broadcasting chops to make content for brands

Now it can slot that kind of breaking-news footage into brands’ own content marketing for a professional news feel. It began selling its services last year … The brand then organized its own Twitter Q&As alongside the videos. It also uses the ITN …

Time For The FTC Crackdown

Every tweet issued by Twitter party hosts must be accompanied with #ad, #client or #sweeps. … The recent crackdown on the industry will expose the dabblers versus the companies that truly understand influencer marketing and all its complexities …

http://rock.ly/ndb94

Pizza Hut turns box into flick-football field

“We know our fans enjoy a little competition, and we’re happy to provide a platform that lets them get in on the game in a whole new way while watching their favorite team,” said David Timm, Pizza Hut chief marketing officer, in a statement. “The box …

Microsoft Continues Attacks On Apple

The Pro 4 runs Windows 10 and while that offers the software advantage that Redmond is relying on in this marketing, the legacy of Windows does limit the ease of use.

New Israeli Startup Meme Global Helpes Marketers Replicate Competitors’ Successful Campaigns

That’s exactly what Meme Global is doing. The company is announcing its public launch today and is completely altering the field of digital media marketing by introducing Business Intelligence analytics, and revealing its patented “Brief Buster …

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