Report Finds X is Losing Ground as a News Source

Key Findings from the Reuters Institute Digital News Report

Despite claims that X is becoming a more trustworthy source of news and information, social media users are relying on the platform less and less for such, with TikTok now a bigger source of news coverage in many regions.

Global News Consumption Trends

The latest Reuters Institute Digital News Report reveals that news consumers are shifting away from X and Facebook towards platforms like TikTok for their news content. The report, based on responses from over 94,000 participants across 47 countries, offers a comprehensive overview of global news consumption habits.

Decline in X and Facebook Usage

The use of X and Facebook for news content is on the decline, while TikTok is witnessing a significant rise in its usage as a news source. This shift comes as Meta distances itself from news coverage and focuses more on other aspects of its platform.

X’s Aspirations as a News Source

Despite efforts by X to position itself as a trusted news outlet, the report indicates that TikTok is now surpassing X in delivering news to users. Elon Musk’s vision of X as the most reliable source for news is facing challenges as TikTok gains popularity in this space.

Concerns Over TikTok’s Influence

The increasing influence of TikTok in news dissemination has raised concerns, particularly regarding its ties to the C.C.P. and the potential spread of pro-China narratives in Western media. This raises questions about the platform’s impact on global news trends.

Leading Social Platforms for News

While YouTube and Facebook continue to dominate as primary news sources on social media, X is still grappling to establish itself as a go-to platform for news consumers. Many users also find it challenging to assess the credibility of news content on X.

Evolution of Online News Sources

The evolving landscape of online news sources underscores the changing dynamics of social platforms in delivering news. Understanding these shifts is crucial for assessing the changing preferences of news consumers and the evolving role of social media in news dissemination.

Access the full Reuters Institute Digital News Report 2024 here.