Category: Automatic Tweets

Mar

2016

March 22nd, 2016 by autoposter

Information aids in strategizing. The more information one receives, the better strategies he devises. Marketing insights are information, obtained by processing raw data.

Why Nike, Adidas Are Turning to Celebrities in 2016

The Nike-Hart relationship is one of many ties that athletic-gear makers have made recently with celebrities that aren’t professional athletes.

Pigeons Wearing Tiny Backpacks are Tweeting about London’s Air Pollution

//platform.twitter.com/widgets.js. They’re called the Pigeon Air Patrol, and there are ten of them. The idea was cooked up by marketing company DigitasLBi, and was the 1st-place idea in the 2015 Powered by Tweets exhibit and competition at the London …

#NPRreads: 3 Stories That Will Pass Into Legend

#NPRreads is a weekly feature on Twitter and on The Two-Way. The premise is simple: … The company’s business model is called multilevel marketing (or “direct sales,” as the company prefers), but it sounds suspiciously like a pyramid scheme. Advocare …

Content Marketing: A Key Component of Professional Services Marketing Plans

Social media, especially LinkedIn and Twitter, can be important channels to speak directly to your audience, answer questions and promote your educational material.

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Algorithmic feeds force us to compete

Is that photo pretty enough? Is that tweet funny enough? If not, they might not be seen now that Instagram and Twitter are moving to algorithmically sorted feeds.

Pakistan beat India in Delhi, but on Twitter, it was a win for women’s cricket

Team India may have lost to Pakistan at Delhi’s Feroz Shah Kotla grounds on Saturday, but on Twitter, fans on both sides of the border witnessed a victory of sorts for women’s cricket.

Microsoft Reminds Us What Most Gamers Really Think Of Women At GDC

Several attendees took to Twitter to air their frustration. Most notably, Kamina …. GDC isn’t a consumer conference, it’s a technology industry conference, and these parties are for marketing services and recruiting, not for advertising their …

Rapper Talib Kweli rips ‘b–h a–‘ Gene Simmons for saying he’s eagerly awaiting ‘the death of rap’

It’s marketing. Try to keep up.” Kweli, spouting off a list of artists that included supergroup Run the Jewels and New York-born rappers Joey Badass, Dave East and Skyzoo, challenged Twitter users to stop being “lazy” and go find the good stuff themselves.

Doug O’Neill joins effort to bring horse racing into new millennium, and to millennials, via social media

Sanders, an operations manager, plans the digital marketing for trainer Doug O’Neill. The fact she is one of the very few … In addition to Twitter and Facebook, Davis uses Instagram, Snapchat and Periscope to sell the brand. “It’s like Facebook is a …

Wertman takes reins at United Way

She was an administrative assistant to the director of Area Agency on Aging District 5 based in Richland County; worked as the admissions and marketing director at Heritage and Village Care Center; served as director of the Galion Historical Society …

Microsoft Reminds Us What Most Gamers Really Think Of Women At GDC

Ignore Twitter, Inc.: Here Are 2 Better Stocks

Microblogging service Twitter (NYSE:TWTR) is in dire straits. Sure, Twitter’s revenues keep skyrocketing, and free cash flows recently turned positive, but investors worry about Twitter’s long-term financial future as advertisers find higher-value …

Man strikes up unlikely friendship after finding a letter from 2001 behind the fireplace

… remember that I’m always watching you! L8ers, Darren Clucas.’ After deciding to find the author, Alex, who owns an online marketing and web design agency, posted an image of the letter on Facebook and Twitter along with the hashtag #finddarrenclucas.

Twitter’s Jack Dorsey: 140-character limit is staying

Put the pitchforks down, Twitter users. CEO Jack Dorsey told NBC’s Today Show this morning that the service’s signature 140-character limit isn’t going anywhere.

13 Actionable Tips For More Awesome Marketing Presentations

Piggybacking on my last point, one of the best ways to boost your Twitter mentions is to spoon-feed the audience exactly what you want them to share.

Gary Vaynerchuk picks social media’s next big things

An early investor in Facebook and Twitter, social media maven Gary Vaynerchuk, says marketers have one year before they are “late to the party” on the next platform destined to be a household name.

Acura Ties March Madness Effort To Social

The brand is hosting a social “tournament” (#AcuraTourney) of popular viral basketball videos in a head-to-head Twitter competition as part of its multi-faceted campaign, which also includes TV. Acura has always had a focus on live sporting events, …

New Oakland A’s 2016 commercials include two scripted by Sean Doolittle & Stephen Vogt

One great outtake from that ad was Wash flubbing a line repeatedly (he kept saying “twending on Twitter”). According to Jim Leahey, A’s vice president of sales and marketing, director DJ O’Neil offered to re-write the line to something easier, but Wash …

Here’s how Twitter turns trolls into celebrities — and celebrities like Kanye, Trump and Martin Shkreli into trolls

In that sense, the entertainment and media industries are no longer the gatekeepers to who is allowed fame – anyone with a modicum of name recognition can effectively run their own public relations and marketing campaign if they calibrate their …

My Lenten fast from social media

For me, it was a tossup between Dark Chocolate Raisinets and social media, particularly Facebook and Twitter. Although, as a writer and editor, I use social networking sites for marketing, I knew I was spending way too much time on these sites. They …

What Does Twitter’s Algorithmic Feed Mean for Social Marketing?

In short, the most skilled marketers will still be able to generate organic attention on Twitter and, if it makes the switch to algorithmic filtering, Instagram.

Gary Vaynerchuk picks social media’s next big things

‘Zootopia’ pens up ‘Divergent: Allegiant’ to keep No. 1 spot in the weekend box office

Sony said the movie came in above expectations, thanks to a marketing outreach to churches, some special early screenings, Easter season timing and possibly a Garner cover story in Vanity Fair, in which she discussed the breakup of her marriage to Ben …

Mindshare and Leo Burnett Shortlisted For Twitter

The names have been shortlisted basis the high scores awarded by a panel of senior media agency professionals and brand marketers as well as Twitter’s Asia Pacific Head of Brand Strategy, Steve Kalifowitz, who all reviewed the written entries outlining …

Twitter looks back at the evolution of Twitter Ads

Many of the trends Lunenfeld points to should be pretty familiar if you’ve been following Twitter or social media advertising in general.

Hungry Hens spreads its wings beyond UD campus

Initially, those websites simply offered a marketing tool for restaurants to promote their dishes to hungry students. Hungry Hens, for example, … Contact business reporter Scott Goss at (302) 324-2281, [email protected] or on Twitter …

Jack Dorsey Just Explained How Square Makes Money

Jack Dorsey, CEO of Twitter Inc (NYSE: TWTR) and Square Inc (NYSE: SQ), recently appeared on CNBC, discussing Square’s business and the surging competition in the sector with Closing Bell’s co-anchor Kelly Evans.

As Twitter turns 10, what does the future hold for marketing on the platform?

Twitter has been the driving force behind modern real-time marketing, providing the platform for brands such as Nike and MasterCard to hone the way they work with influencers.

Royal Redbird wins a World Series ring

Though he trained to be in broadcasting, Bucek has excelled in the world of sports marketing and management. For the Royals, Bucek oversees the team’s marketing, branding, social media presence, game presentation, corporate partnerships, and ticket …

LOOK Twitter’s 10th anniversary video will leave you with a smile

Influencer marketing is as old as marketing itself and celebrity collaborations and endorsements have been a part of Twitter from the start. More recently, however, we have seen the rise of a new breed of influencer: the digital creator. Brands have …

Last century’s marketing: Companies at ABA TechShow

Websites singing their product’s praises, Twitter accounts, when used, drawing attention to themselves and Facebook pages, often with less likes than the number of employees and family members.

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Apple ‘privacy czars’ grapple with internal conflicts over user data

Most tech companies now have privacy review processes; Facebook, Google, Twitter and Snapchat entered into consent orders with the Federal Trade Commission that require them.

LOOK Twitter’s 10th anniversary video will leave you with a smile

Dopo dieci anni primi segnali di crisi per Twitter?

Twitter festeggia il decimo anniversario, dopo il primo tweet di prova del co-fondatore Jack Dorsey, esattamente il 21 marzo del 2006. Per i primi tre anni la piattaforma di microblogging ha faticato a raggiungere il milione di post, cifra oggi …

On Twitter’s 10th birthday, why Madison Avenue execs are #LoveTwitter

Even though eMarketer lowered its projected estimate of Twitter’s 2016 global ad revenue from $2.95 billion to $2.61 billion amid the company’s audience growth struggles, marketers remain optimistic about Twitter’s future. Marketing Land interviewed …

How Did Twitter Lose Control of Its Own Language?

Compared to robust user information available through Facebook’s ad platform, Twitter marketing opportunities seem destined to fall short of what other platforms offer.

‘Privacy Czars’ Make the Calls at Apple

Most tech companies now have privacy review processes; Facebook FB 0.39% , Google GOOGL -0.40% , Twitter TWTR -0.24% , and Snapchat entered into consent orders with the Federal Trade Commission that require them.

Content Marketers Need to Act Like Publishers

The problem is particularly pervasive when it comes to content. For all of the talk about “brands becoming publishers,” most marketers are simply tacking on publishing functions to their existing operations without implementing any new processes or …

Is it #RIPTwitter or will the platform be flying high in 2026?

The very essence of Twitter. In classical marketing terms, this is the hook. The creative heart of the brand concept.

How to turn off Twitter’s algorithmic feed and see tweets in chronological order

More than a month after it first rolled out as an opt-in program, Twitter’s algorithmic timeline is now supposed to be live for all, as recently reported by Marketing Land. What this means is that some tweets will appear in your timeline out of …

Twitter feiert sich mit Zeichenlimit und Marketing-Erfolgen

Vor zehn Jahren wurde der erste Tweet gepostet. Allen altersbedingten Wehwehchen zum Trotz gibt sich Twitter anlässlich des Jubiläums dank Marketing-Erfolgen, einer guten Reichweite und Deutschland als aufstrebendem Markt weiter optimistisch.

Twitter turns 10: Can it last another decade?

As Twitter celebrates its 10th birthday, the future isn’t looking so bright for the social media site and critics question whether it will last another 10 years.

How a decade of Twitter schooled brands in immediate customer service

It’s mainly about customer service, according to the supermarket chain’s digital marketing director Toby Horry. “A lot of customers are using Twitter as a service channel and we’ve really embraced that, so we now have a lot of people who may …

3 Ways to Be a Better Listener on Twitter

A quick check into a saved Twitter search could show you that a VP of marketing is looking for recommendations for a new automation tool—something you just happen to offer.

Diez maneras en las que Twitter transformó el marketing

Pero hay otra faceta muy interesante y es la que toca a cómo la red de microblogging como transformadora del marketing. Porque, desde la propia organización afirman que siempre han sido las personas y las marcas quienes realmente han definido Twitter, …

Content Marketers Need to Act Like Publishers

On Twitter’s 10th birthday, why Madison Avenue execs #LoveTwitter

10 Ways Twitter Changed Marketing in the Past 10 Years

Twitter has officially turned 10-years-old this week, and the company has not been shy about celebrating this milestone. CEO Jack Dorsey recently made media rounds regard his company’s 10th anniversary, but journalists were more interested in asking …

Twitter Turns 10: A Brief History

Twitter was first conceived in 2006, while Jack Dorsey was at New York University, as a way for individuals to broadcast messages to a small group via SMS.

Posted in Automatic Tweets Tagged with: AcuraTourney, finddarrenclucas, LoveTwitter, NPRreads, RIPTwitter

Mar

2016

March 19th, 2016 by autoposter

… example, one company we spoke with builds in monthly check-ins. The assignee can update the host, home sponsors, and other relevant stakeholders not only on how the assignment is proceeding but also on any important knowledge they have acquired …

March Madness: Can FGCU spark Cinderella magic again?

Those two weeks got Andy Enfield the coaching job at USC, and sent the school’s marketing efforts into the stratosphere.

How Does Influencer Marketing Fit into Your Monthly Marketing Strategy?

Influencer marketing is concerned with marketing your brand or product to individuals who may be able to influence your target audience’s purchase decisions.

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Acura’s March Madness campaign features viral-video tourney

In the spirit of March Madness, the luxury brand is launching a multiplatform campaign Thursday around the NCAA Men’s Division I Basketball Tournament anchored by a Twitter contest that pits eight viral-video basketball stars against one another …

KC’s Twitter sensation: DJ Many teams up with Sprint, Donny Osmond

He operates ManyCreative, a content marketing agency that “leverages online platforms to build an in-depth presence on the Internet with a focus on social media” in the Kansas City Startup Village.

Brands debut campaigns, use Twitter to honor Intl. Women’s Day

Designated days can range from the hardly serious National Toast Day, to Tuesday’s widely celebrated International Women’s Day.

The Best Party at SXSW Was in a Rented House Full of Blind People

The festival has traditionally been associated with helping to launch buzzy social apps like Twitter or Foursquare. Apps focused on accessibility?

Paid search and social: an introduction to your first steps in digital marketing

So you’ve realized, for one reason or another, that it’s time to crank up the volume of your business and invest in digital marketing. You’ll be faced with an immediate question: there are so many different channels in digital marketing, which one do …

The force is with ‘Star Wars Headspace’

If you grew up watching the “Star Wars” trilogy over and over, certain sounds are as memorable and evocative as anything else in the films.

‘Passion’ for live musicals heats up on Fox

If all goes well, Bracco hopes to bring Passion back year after year. Its success will be “heavily dependent on what’s happening on social (media), specifically Twitter,” says Samantha Rose, VP, director of national TV at ad-buying firm Horizon Media.

Last century’s marketing: Companies at ABA TechShow

Websites singing their product’s praises, Twitter accounts, when used, drawing attention to themselves and Facebook pages, often with less likes than the number of employees and family members.

2 SmartBear Marketing Experts to Lead Customer Journey Discussion at MassTLC’s Sales and Marketing Conference

Also an expert in lead nurturing and marketing automation, Gary has been honored as a three-time Marketo Champion, having presented at Marketo’s Marketing Nation Summit. Follow him on Twitter @gDAZ. Ryan Pinkham leads SmartBear’s content …

Facebook, Snapchat and the future of live video

Twitter CEO Jack Dorsey recently used the word “live” four times in a single sentence when describing Twitter, and Snapchat wouldn’t be as popular as it is today if not for its early bets on live streaming. Facebook, the … Social media companies are …

Continuum’s CMO to Moderate Session at MassTLC Sales & Marketing Conference

BOSTON–(BUSINESS WIRE)–Jeanne Hopkins, Senior Vice President & CMO at Continuum®, the only channel-exclusive IT management platform company, is moderating the session, “Finding Success in Account Based Marketing,” at the MassTLC Sales …

Instagram is changing its feed, and that means good news for you

This change makes Instagram more aligned with Facebook’s approach to its News Feed and also follows in the footsteps of Twitter’s recent moves. These adjustments … Jessica Smith, a research analyst at BI Intelligence, Business Insider’s premium …

WIN! 2 pairs of tickets to the Eddie The Eagle movie launch party for Fly album

The prize winner(s) will be chosen at random and contacted by a representative from Grapevine by email/telephone provided on entry/direct message to their Twitter profile within 24 hours of the competition closing date. … The name of the prize winner …

As March Madness tipoff approaches, an old urology marketing ploy gets more media attention

An ESPN story got some attention on Twitter last night, dredging up the old urology marketing ploy of promoting vasectomies for men who are lying around watching March Madness and the NCAA basketball tournament for days at a time anyway.

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‘Game of Thrones’ dragon booed in Philly

You may have experienced “underwhelming” but nothing close to the Philly Game of Thrones “”dragon projection”” marketing event #GOT5DVD. – Caity Cooper … Projector dragon and no sound. pic.twitter.com/Xq7YpJCUEz. – Emily (@NyxRose) …

7-Eleven Seeks Sandwich Fans During March Madness

7-Eleven, like supermarkets and other retailers, is expanding its lineup of prepared foods to appeal to on-the-go consumers. Along with the commercials, 7-Eleven said its plans include a new partnership with Turner Sports and Twitter called March …

An Introduction to Digital Marketing for Millennials

In a digital context, your authenticity will be revealed on all the platforms you’re marketing on – Twitter, Instagram, Snapchat, Periscope, Facebook.

Twitter Mailbag: Is the UFC finally ready to get on the Nate Diaz bandwagon?

And honestly, what the UFC does with this situation will tell us a lot about its current marketing philosophy. Recently, we’ve seen an increase in the UFC’s attempts to sort of preordain stardom.

5 Marketing Trends to Keep Your Eye On From SXSW

From a brand marketer’s perspective, SXSW this year was dominated by a call to demystify the growing consumer trend that’s seen a significant move away from traditional social media platforms like Facebook and Twitter for an full-scale adoption of more …

RIP TweetDeck for Windows: App to sunset on April 15

Those familiar with TweetDeck know that they’d have to log into TweetDeck separately on top of logging into Twitter.com (or vice versa).

The White House goes big on social media for SCOTUS nomination

WASHINGTON (SINCLAIR BROADCAST GROUP) – It’s been just one day since the verified Supreme Court Nomination account made its Twitter debut, but the handle delivering “facts on President Obama’s Supreme Court nominee and the nomination … Describing …

Niall Horan Tweets From Ireland, Launches Modest Golf On Twitter

(Photo by Scott Barbour/Getty Images). Described as “first class player management and marketing services to professional golfers,” on March 14, Niall Horan’s Modest Golf manager, Mark McDonnell, posted “Welcome to Twitter @modestgolf #ModestGolf.”.

The White House goes big on social media for SCOTUS nomination

It’s been just one day since the verified Supreme Court Nomination account made its Twitter debut, but the handle delivering “facts on President Obama’s Supreme Court nominee and the nomination process,” has already sent out nearly 100 tweets …

Marketers Still Eager to Increase Spending on Facebook and Google, Study Finds

Repondents again said they believed Google provided the best ROI, followed by Facebook, YouTube, Twitter, LinkedIn, Yahoo and AOL.

Can consumers tell the difference between real news and ‘native advertising’?

Twitter’s mot juste is “promoted.” “It’s hard for consumers unless the word ‘advertisement’ is there,” said Stephen Greyser, a marketing professor at Harvard Business School. In the past, a newspaper would run advertising content in a different font …

Bring in your cup and fill it up with a Slurpee

How much do you love Slurpees? Enough to fill a coffee carafe full or an ice bucket? On Friday and Saturday, you can do just that and give yourself a big treat – literally.

Will messaging apps challenge the web’s monopolisation?

And the competition is embracing partnership wholesale in a way Facebook and Twitter have failed to do in the past. The messaging services need businesses to have conversations with customers via their platforms.

Cause & Effect: Why a Mobile Marketing Strategy Impacts Your Social Strategy

Twitter doesn’t support discussion in an easily managed or accessed way. Following a series of Tweets between two users, let alone a group of users in conversation, can quickly become difficult to follow.

EMarketer Reduces Projection for Twitter Ad Revenue in 2016

“Growth in usage of Twitter’s core service has all but stalled in recent quarters,” said Debra Williamson, social media marketing analyst at eMarketer. “Until the company can show that its efforts to restart the growth engine are working, we will stay …

Social media contests should focus on experiences not giveaways

Social platforms such as Instagram, Twitter, Facebook and Pinterest have opened up significant possibilities of marketers connecting with brands and many are encouraging user-generated content through the creation of contests. For instance, a brand is …

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7 Intriguing Digital Marketing Stats From the Past Week

Instead, it was a topic of conversation on nearly every marketing panel and was constantly used by attendees to document their SXSW experiences.

Nine exciting digital marketing stats from the past week

But if you have called in sick today then never fear, because the weekly Econsultancy digital marketing stats round-up looks great on any device, including your mobile phone while you lie in bed clutching your head and wondering why you needed to go on …

Orlando City B soccer team gets tourism marketing support

The Brevard County Tourist Development Council and its Sports Commission and Marketing Committee agreed to provide $60,000 in sponsorship fees for Orlando City B, an expansion team that will play in the 29-team United Soccer League.

Tribune Publishing, Justice headed for ‘battle royale’

The question is: what exactly are the alternatives for newspaper readers and advertisers in the age of Craigslist, Google, and Twitter. The answer may depend on the definition of the market, lawyers said. “It’s not surprising to me that the emphasis of …

What Can The Presidential Candidates Teach Us About Social Marketing?

Even Twitter is experimenting with longer Tweets after expanding its Direct Messages limit last year. As a seasoned social marketer, know that there’s power in what you say, how you say it and where your message is delivered. And when you publish on …

Twitter’s algorithmic timeline now fully rolled out, few opt-outs reported

Twitter has completed the full rollout of its “new improved” timeline – i.e., the timeline that shows top tweets first, rather than showing all tweets in reverse chronological order.

Instagram, Twitter and Facebook: The heart of content marketing

As now 2015 is over we are set to 2016, it’s changing into clear that the terms “content marketing” and “social media marketing” area unit nearly synonymous . Whereas content promoting definitely exists outside of social media, brands will now not run …

Menswear Brands Capitalize On Sweaty March Madness Coach

Countless outlets, including NCAA Tournament broadcaster CBS Sports and the official “March Madness” Twitter page, poked fun at Miller’s wardrobe malfunction on social media.

Twitter’s algorithmic timeline now fully rolled out, few opt-outs reported

Twitter has completed the full rollout of its “new improved” timeline – i.e., the timeline that shows top tweets first, rather than showing all tweets in reverse chronological order.

Reading you loud and clear

Many airlines outside Stratos’s top five have also made a priority of Twitter. Mark Krolic, United Airlines’ managing director of marketing, told the Chicago Tribune last year, “While we monitor multiple social media channels to assist customers in our …

Twitter’s Jack Dorsey: 140-character limit is staying

Put the pitchforks down, Twitter users. CEO Jack Dorsey told NBC’s Today Show this morning that the service’s signature 140-character limit isn’t going anywhere.

Bush Library participates in national Twitter chat on women who worked in the White House

Anaya, director of marketing and communications for the Bush Library, said that sharing the information available at the library and museum with local, regional and national audiences who may not be familiar with President Bush is one of his greatest …

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AlphaGo and the Limits of Machine Intuition

… at Yonsei School of Business. Dae Ryun teaches a MOOC course “International Marketing & Cross Industry Growth” on Coursera.

Twitter chat gets Chris Pollard hired as managing director of Europe and Asia for US firm despite never meeting bosses

A former business owner has been appointed to lead the expansion of a US firm into Europe and Asia having never met the people who hired him.

Microsoft’s GDC party extends tradition of sexism in the gaming industry

“This is the first fucking time I’ve felt this unwelcome at a games event,” one attendee said on Twitter. “Thanks for pushing me out of this party, Microsoft.

Essential Tools You’ll Need to Run a Successful Business

To learn more about cognitive marketing, take a look at this Marketing Land post by Barry Levine. … Instead, you might consider using some of the tools in this Social Media Examiner post by Ian Anderson Gray to help you be more productive on Twitter.

How Freelancers Can Boost Your Content Marketing

Marketers are working tirelessly to pump out content that is not only SEO friendly and valuable to the customer but also highly visual and beautifully designed.

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Posted in Automatic Tweets Tagged with: GOT5DVD, ModestGolf

Mar

2016

March 16th, 2016 by autoposter

We collected Twitter data from 20 of the biggest brands in the world. Often, brands have multiple accounts for dedicated customer support channels on Twitter (for example, eBay has both @eBay and @askeBay), so we mined all relevant accounts for these …

Issues, not apps, are the focus at South by Southwest

“This year’s festival has been more about connectivity, immersive experiences and external, larger issues rather than past years, which were more about new launches,” said SXSW veteran Tom Edwards, chief digital officer for Dallas-based marketing firm …

‘The gold rush is over’: Understanding SXSW’s surprising analog side

Alex Ho, executive director of marketing for the brand, recalled a recent Lollapalooza where he had set up a similar interactive display.

Issues, not apps, are the focus at South by Southwest

So far, though, there’s no sign of breakout apps like Twitter in 2007 or Foursquare in 2009. (Or livestreaming app Meerkat last year, which was quickly eclipsed by Twitter’s Periscope.) “This year’s festival has been more about connectivity, immersive …

New ‘Batman V Superman: Dawn Of Justice’ Trailer Offers Plenty Of New Spoiler-Free Footage

Now that we’ve seen what may be the final theatrical trailer for this one prior to release (unless we see more specific international sells, as this one is for South Korea), I will say that the one overall difference between the marketing campaign for …

The real life crusade of a Twitter book hustler

Marketing your book on social media isn’t a ground-breaking idea. Google “how to sell books on Twitter,” and you’ll get thousands of results.

’10 Cloverfield Lane’: 2 Reasons To Celebrate Its Box Office Triumph

And despite basically not existing until two months before release, 10 Cloverfield Lane did about as well as it would have done with the customary 6-12-month saturation marketing campaign to which we have grown accustomed. Heck, I might argue that the …

‘Suicide Squad’ Banner Shrinks Harley Quinn, Highlights The Joker

We all know that Robbie’s Harley Quinn is the best marketing weapon this movie has, so why not feature her as prominently as possible?

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Kim Kardashian, Her Selfie and What It Means for Young Fans

But her latest racy photo, published last week on Twitter with a mundane caption (“When you’re like I have nothing to wear LOL”), quickly drew a mix of young, powerful celebrities into a debate over whether sharing such an image is a symbol of sexual …

‘Suicide Squad’ Banner Shrinks Harley Quinn, Highlights The Joker

We all know that Robbie’s Harley Quinn is the best marketing weapon this movie has, so why not feature her as prominently as possible?

Issues, not apps, are the focus at South by Southwest

Pigeons take to the London skies to tweet pollution data

Putting pigeons to work was the brainstorm of Pierre Duquesnoy, creative director at the global marketing and technology agency DigitasLBi.

The real life crusade of a Twitter book hustler

Marketing your book on social media isn’t a ground-breaking idea. Google “how to sell books on Twitter,” and you’ll get thousands of results.

KC’s Twitter sensation: DJ Many teams up with Sprint, Donny Osmond

A Kansas City Twitter sensation (really – he’s the most-followed Twitter account in Kansas City with 1.3 million followers), the disc jockey is garnering attention from big-name artists like Donny Osmond and Soulja Boy as well as prominent …

Walkaway Reappears, NH Wine Wins, DOT Shed Fire: NH Right Now

CONCORD, NH – Citing her longstanding commitment to helping New Hampshire wineries succeed, the New Hampshire Winery Association honored Nicole Brassard Jordan, New Hampshire Liquor Commission Director of Marketing, Merchandising and …

SpectorSoft Changes Name to Veriato to Reflect Growing Demand for Corporate Truth

His professional focus has been in sales, marketing, alliances, and operations domestically and worldwide. Before joining Veriato, he spent six years as vice president of sales and marketing at software automation company ACOM Solutions. Before that …

Apps take backseat to future at SXSW event

So far, though, there’s no sign of breakout apps like Twitter in 2007 or Foursquare in 2009. “This year’s festival has been more about connectivity, immersive experiences and external, larger issues rather than past years, which were more about new …

Pigeons (with backpacks) are monitoring air quality over London

LONDON – A tiny flying army has been unleashed as the latest salvo in the war against the capital’s pollution. A flock of pigeons equipped with tiny backpacks containing pollution sensors and GPS trackers flew out over the city Monday, charged with …

How to Use Twitter for Crazy Simple Email Opt-ins

Worst case scenario, you’ll have to manually download a .csv from Twitter and upload it into your email marketing software. The lead gen card adds an email opt-in button to a tweet, so that a Twitter user can sign up for your email list without leaving …

Skift CMO Interviews: Red Roof Inn CMO on Being Brilliant With the Basics

Marina McDonald, Red Roof Inn’s chief marketing officer, told Skift how 2016 will be a “scrappy year” for the brand as it hums its “brilliant with the basics” mantra, which McDonald says is pivotal to her team’s philosophy.

Razer’s laptop graphics card add-on ships in April for $500

Kevin Sather, global director of product marketing at Razer, said in an interview with GamesBeat that the Core can transform your laptop into a powerful desktop experience.

13 Actionable Tips For More Awesome Marketing Presentations

So, for those of you who are still struggling to craft a halfway decent marketing slide deck, here’s my go-to, 13-step formula for a rocking marketing presentation: …. I also include my twitter handle and the event hashtag on every slide. This …

What Industry Leaders Can Teach Us About Marketing Online

With the ever evolving, ever expanding online space there is no shortage of ways to gain exposure, build a connection, or grow a business.

Analog + digital = marketing bliss for American Greetings at SXSW

“The human brain works in an analog fashion,” Alex Ho, executive director of marketing for the Brooklyn-based greeting card and social expression products company, tells Adweek.

Pigeons With Backpacks Are Fighting Air Pollution in London

Inside each backpack harness is an air quality sensor, and as the birds spread out across the city, Londoners can check the air quality readings relayed from each sensor by tweeting their location to the Pigeon Air Patrol Twitter account. An …

How to Make Customer Experience the Center of Your Content Marketing Strategy

Marketing success requires deep engagement with how customers feel, what they want, and the things they need. That’s why “customer experience” is one of the year’s most ubiquitous buzzwords.

The CMOs With The Big Cojones At SXSW

Christopher Isaac ” Biz” Stone, co-founder and chief executive officer of Jelly Industries Inc. and co-founder of Twitter Inc., left, speaks as Danny Sullivan, founding editor of Search Engine Land, listens during the South By Southwest (SXSW …

Main Street Morning: Some top Chipotle executives are getting paycuts

Welcome to Main Street Morning, The Washington Post’s daily collection of news affecting entrepreneurs, start-ups and small businesses with a special focus on policy and government.

Step Up Your Online Marketing Efforts With These Ten Tips

The only way you are going to refine your marketing techniques is to ask your customers directly. Twitter polling as part of your online marketing plan can reveal a great many things about your target audience. Us it sparingly and encourage as many …

‘Gayby Baby’ Documentary About Kids of Gay Parents Gets Theatrical, Digital Release

Supergravity will use social media to market the film, in part banking on the broad fanbase of Connor Franta, who has 4 million Twitter followers and 5.2 million YouTube subscribers. In addition, the studio is partnering with LGBT and family equality …

Top Tips for Being Successful on Pinterest in 2016

But like with every year, new features and changes to the target audience warrant some tweaks to your marketing strategy. If you want to get started on Pinterest … Everyone from YouTube to Twitter have been getting in on the action. Consumers are now …

STAT asks court to release secret files on OxyContin

The aggressive and illegal marketing of OxyContin by Purdue executives following its US approval in 1995 has been blamed for fueling an explosion in opioid painkiller abuse and a resulting surge in overdose deaths.

Jacobs addresses Athletics’ role in fighting hunger

… food insecurity, into the top one-fourth of states with the greatest food security by 2020. ECHA introduced a new marketing campaign Monday at Glen Iris Elementary School in Birmingham, unveiling a public service announcement called Every Meal …

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Lord & Taylor settles FTC charges over paid Instagram posts

The campaign violated the Federal Trade Commission Act’s mandate that companies not engage in unfair or deceptive marketing, the FTC says. The settlement is the latest in the FTC’s crackdown on the murky … The sometimes confusing relationship between …

Google Still Gives The Best ROIs In Online Marketing

12% of marketers said they spend at least 20% of their ad budgets on the online video channel compared to 10% of marketers the previous year. When it comes to giving the best ROI, Twitter (NYSE:TWTR) and LinkedIn (NYSE:LNKD) ranked in the middle of …

Social media marketing that generates income now taxable: IRAS

In the statement, IRAS categorises blogging, YouTubing, as well as activities performed on any social media platform such as Instagram, Twitter, or Facebook as social media marketing when income is earned from these activities. Individuals engaging and …

5 Tools to Grow Online Retail Sales

A good retail marketing automation platform helps you take the advantage of 360 degree marketing activities, including email auto-response, email marketing, SMS marketing, live chat, Facebook and Twitter automation, landing page building, Web tracking, …

Back to Basics: How to Maximize Impact With Social Listening

By monitoring social media conversations about your brand, your products, and relevant industry topics, you’ll be better able to create laser-targeted inbound marketing content that responds to your audience’s needs. You’ll also be … With 1.8 billion …

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Vans Is Throwing Itself a 50th Birthday Party—Make That 10 of Them

“Our intent is to start our anniversary with a clear call to our consumers that we are the brand that celebrates and enables their creative expression,” Vans vp of global marketing Fara Howard told Adweek. The pop-ups will … Even those who can’t …

CMO Today: Charter’s Merger With Time Warner Cable on Runway for Approval

Google is rolling out a collection of products dubbed the Google Analytics 360 Suite, which promises to help brands do everything from manage data to gauge which aspects of their marketing efforts are performing best. The question for many marketing …

Merkle Propels Global Growth as the Leading Performance Marketing Agency

COLUMBIA, Md.–(BUSINESS WIRE)–Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, today released its annual Year in Review for 2015, reporting net revenue of $435 million – a 14% increase over 2015 …

Google Still Gives The Best ROIs In Online Marketing

Twitter and Paris’ Plume Labs launch pigeons with air pollution sensors over skies of London

DigitasLBi is a global marketing and technology agency. Yesterday was the first of three days during which the group plans to launch a team of 10 pigeons wearing small pollution-monitoring backpacks.

Coverage of Amarin off-label promotion agreement should have acknowledged deadly history of such marketing

… drug policy researcher in Victoria, British Columbia and a regular contributor to HealthNewsReview.org. Follow his writings on Twitter @akecassels. …. As some legal scholars have argued, “Off-label promotion—pharmaceutical manufacturers …

Goldman Boosts Twitter; Nanigans CEO Bullish On Platform’s Ads

Goldman Sachs hosted lunch with Ric Calvillo, CEO & co-founder of privately-held Nanigans, which provides software and services to advertisers to help them shape their ad campaigns and meet marketing goals. The note from Goldman Sachs said Calvillo …

Anger at betting firm’s Jamie Vardy holocaust tweet

The betting firm has yet to comment and the post can still be seen on Twitter. Mr Lyons, from the Nottinghamshire-based museum, said: “The … That’s your idea of marketing? Sick”. And Oscar Foxley said: “I can’t believe there hasn’t been an apology …

FIFA acknowledges World Cup hosting bribes, asks US for cash

FIFA submitted a 22-page claim to the U.S. Attorney’s Office in New York on Tuesday that seeks a big share in restitution from more than $190 million already forfeited by soccer and marketing officials who pleaded guilty in the sprawling corruption case.

Virtual reality steals the show at SXSW

Unlike in the past when a single service dominated conversation for that year – in 2015, it was livestreaming app Meerkat; in the past, Twitter and Foursquare blew up – the consensus seems to be that SXSW 2016 is without a must-have consumer product …

COO/CFO Leaves Former Apple Marketing Chief’s Consultancy West

Twitter also paid more than $2 million for such services between 2011 and 2013. Twitter named TBWA\Chiat\Day as its advertising agency of record in late 2015, and the shop parted ways with the account’s creative leader in January after its first …

Tesla’s top spokesman leaves ahead of Model 3 unveil

The company instead relies on media coverage by courting automotive and technology press and has also gotten attention thanks to the savvy Twitter activity of CEO Elon Musk, who has 3.6 million followers on the site. “Historically, we have been able to …

Posted in Automatic Tweets

Mar

2016

March 14th, 2016 by autoposter

The Web Video Marketing Council (WVM) says online video has become a crucial part of the sales and marketing programmes for most business-to-business (b2b) organisations, with 96% of those surveyed saying they now engage in video content marketing …

An Atlanta Couple Who Met on Twitter Get Engaged The Same Way

Both share strong interests in social media and marketing. They seemed to never run out of things to talk about. In December, in an elaborate series of Twitter clues, Patel led Dalmia on a scavenger hunt that culminated with a rooftop marriage proposal …

5 Websites That Offer GIFs to Enhance Your Social Media Marketing

GIFs are increasingly popular on social media. Not only are they fun, but they allow users to complement their messages with animated images.

Five of the best B2B brands on Twitter

B2B organisations have accepted the importance and power of social media, especially the most fast-paced network of them all: Twitter. A staggering 83 per cent of B2B marketers now use the platform, according to the Social Media Examiner (link is …

Why Ruby Tuesday is putting all its chips on social marketing

It’s a no-brainer that brands need to dip a toe in the likes of Facebook, Instagram and Twitter. But Ruby Tuesday is going further, putting all its chips on social and online video.

Facebook Uses News Feed Algorithm To Rival Twitter, Periscope In Live Video

Facebook has taken its biggest swing yet at rivaling Twitter and Twitter-owned Periscope as the primary place to watch and stream live videos online.

Ohio State football recruiting: New job will oversee Twitter and Snapchat as social media director

Twitter, Facebook, Instagram and Snapchat are directly referenced in the job posting. The new role isn’t really a technology position or a marketing position – it’s a hybrid. “We don’t just add positions at Ohio State to add them,” Jarmond said. “There …

Get Social with the Palm Beach International Boat Show

Looking to connect with like-minded boaters while getting an exclusive, behind-the-scenes look at the Palm Beach International Boat Show?

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“2 Girls, 1 Cup” and Kim Kardashian’s Instagram: Sacha Baron Cohen’s Latest Stunt Tests the Meaning of Viral

… Kardashian, Kanye West, and Kris Jenner. On March 1, Kim posted a clip of the elephant scene viewing party to her Instagram and Twitter accounts, with more than 100 million combined followers: a 12-second tease featuring the Louis Vuitton Don …

Twitter Co-Founder Biz Stone on Flash Funding the Country’s Classrooms and Why You Should Care About Altruism

You can be painting a door with me or giving out food next to me and we start chatting and all of a sudden I ask you, “I’m looking for a marketing coordinator for my new startup—are you interested?’ You never know. I sometimes like to say that there …

This 200-Year-Old Scotch Company Wants To Drink With You—On Twitter

“It’s a very social beverage,” says Raul Gonzalez, marketing director for The Macallan, a Scotch whiskey company founded in 1824.

After an easy breach, hackers leave “TIPS WHEN RUNNING A SECURITY COMPANY”

The servers and routers of Staminus Communications—a Newport Beach, California-based hosting and distributed denial of service (DDoS) protection company—went offline at 8am Eastern Time on Thursday in what a representative described in a Twitter post …

Psychographics Are Just as Important for Marketers as Demographics

When you understand these kinds of psychographic differences, online marketing tools will make your insight actionable in a way that was nearly impossible before the heyday of Google, Facebook, and Twitter. Using psychographics allows you to do smarter …

Twitter and the Second Dark Age

It doesn’t need new technology applications; or better marketing for some of its great tools such as “Moments”; or secret algorithms that confound media companies hoping to exploit its population; or clickbait headlines that have been focus-group …

The New York Times acquires influencer marketing agency HelloSociety

The companies say that the agency’s “tools, talent and approach” will become part of T Brand Studio, The Times’ native ad team.

Due to mass insanity, the Ghostbusters cast is forced to flee Twitter

As we’ve discussed previously, the scrutiny surrounding this film has been both shockingly intense and vitriolic beginning with the initial announcement — and it’s only seemed to increase with each new marketing release. Louis Virtel and I talk about …

Why Snapchat is the next big thing in digital marketing

Snapchat is still a relatively small, ‘niche’ social network, at least compared to Facebook or Twitter, but its more than 100 million seemingly addicted users represent piles of potential customers, and today’s savvy digital marketers want in on the …

March Madness Marketing: Another Slam Dunk for the NCAA in 2016

Twitter. The tournament is a major trend on Twitter with its own pyramid of followers (over 418,000 as of this writing).

Twitter Won’t Stop Fighting To Trademark ‘Dronie’

The concept did drum up some fairly lame press coverage (because of course it did), with some puff pieces on “dronies,” pretending that it was the next new thing — even though it was just a Twitter marketing campaign. Never mind the fact that others …

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South by Southwest draws startups seeking hype

Every March, 80,000 startup hustlers, PR pushers, Twitter personalities, wantrepreneurs, mid-level marketing executives, corporate titans grasping at relevance, professional connectors, LinkedIn power users, and desperate reporters descend on Austin, …

After an easy breach, hackers leave “TIPS WHEN RUNNING A SECURITY COMPANY”

The 4 Mindset Shifts Marketers Need To Make Now

The same can be said about a field like marketing. If we see the rules as fixed, we’ll tend to be limited by conventional barriers of achievement.

Crowds Rush To ‘Zootopia’, Visit ’10 Cloverfield Lane’ & Kneecap ‘Brothers Grimsby’ – Late Night Box Office Update

“The conceit of the movie looks funny, but on a mass consumption basis, there’s a been there, done that to the elements,” criticized one studio marketing executive who has handled Baron Cohen vehicles in the past. … his press tour for Les Miserables …

SXSW: Startups Vying for Hype at Tech Festival That Made Twitter Famous

Dominate Using These Digital Data Trends and Insights

In “The Rise of the Platform Marketer: Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms” by Craig Dempster and John Lee (@JohnLeeMerkle), you’ll learn how to build competencies that …

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

Crowds Rush To ‘Zootopia’, Visit ’10 Cloverfield Lane’ & Kneecap ‘Brothers Grimsby’ – Saturday AM Box Office Update

“The conceit of the movie looks funny, but on a mass consumption basis, there’s a been-there-done-that to the elements,” criticized one studio marketing executive who has handled Baron Cohen vehicles in the past. … his press tour for Les Miserables …

New iPad Faces ‘Mission Impossible’

Apple has announced an event to take place on March 21st. Accompanied by the slogan ‘Let us loop you in’, it is widely expected to see the reveal of a four-inch smartphone (the iPhone SE) and a new 9.7 inch iPad (which is likely going to carry the iPad …

Focus on research: March Madness is the avid sports fan’s (and sports marketer’s) dream

4C Insights analyzed 2015 March Madness television advertisers during the entire NCAA tournament, focusing on which companies received the biggest brand lifts through social media engagement (mostly Twitter retweets and favorites, and Facebook likes, …

Dove and Twitter Built a Tool to Measure How Positive or Negative Your Tweets Are

“We want to rally one of the most digitally savvy and socially conscious audiences to join the conversation,” said Jennifer Bremner, director of marketing for Dove. “Body shaming has sadly become a normal part of today’s online interactions, but …

How new domains are building better brands

Some use one as a primary domain, others for email; others are embracing the very tangible, visual marketing advantage of these.

Focus on research: March Madness is the avid sports fan’s (and sports marketer’s) dream

Fever pitch: meet the king of ribs and hot sauce

This might seem an unlikely setting in which to find Twitter’s most talked-about British street-food vendor – mentioned 20,000 times last year.

Instagram, Twitter and Facebook: The heart of content marketing

X Factor’s Jake Quickenden goes nude for Kim Kardashian-style photo

@JakeQuickenden/Twitter. Jake Quickenden mimics Kim Kardashian on Twitter. Jake Quickenden has got his bits out for a rude Twitter photo – inspired by Kim Kardashian. In a stroke of pure marketing genius the singer posed naked – save for the words …

Facebook, Twitter and Instagram massively over-rated by marketers, says Prof Mark Ritson

Mr Ritson, who is Professor of Marketing at Melbourne Business School, will argue in a series of lectures to the Australian Association of National Advertisers (AANA), that Twitter, Facebook and Instagram are massively over-rated by marketers, who are …

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Weekend Box Office: ’10 Cloverfield Lane’ Scares Up $25M While ‘Brothers Grimsby’ Flops Hard

They took a stand-alone script called The Cellar, gave it a slight polish, and slapped a new title, 10 Cloverfield Lane, on the marketing materials so as to tease audiences with the idea that the film is something of a theoretical sequel to Cloverfield …

25 Marketing Techniques and Leadership Trends for 2016

He talks about his experience working at a marketing department where the PR and social media teams didn’t work together at all, resulting in missed opportunities: for instance, failing to simply display the CEO’s Twitter handle during a Fox News TV …

Six ‘Free’ E-File Tax Sites Recommended By The IRS Fail Security Test

All of the e-file tax sites scored at least 80 points in Privacy. However, OTA noted that all of the sites shared data with third parties for marketing purposes. … Follow on Twitter@TheInfoMonkey. Comment on this story. Print; Report Corrections …

From Virtual Reality to Robots, Here Are SXSW’s Buzziest Topics So Far

Messaging apps such as Snapchat, Kik, Viber, Yik Yak, WeChat and others have been constantly mentioned on digital marketing panels. And South by Southwest’s first Robot Ranch is likely driving conversation on Twitter around robots, while numerous …

5 marketing trends surfacing at SXSW 2016

Platforms such as Twitter are integrating features normally associated with the more private Snapchat platform. Facebook views Messenger as a primary commerce driver moving forward.

Forums in a World of Social Media Support

The truth is, opening a Twitter account is really just following the concept of omni-channel marketing, being where your customers are.

Reach Out to Millennials With Video Marketing

In analyzing 2 million tweets posted over the course of a month last year, Twitter found videos boosted retweets by 28%. Liveclicker’s “Video Commerce Report” revealed that companies that include video on product pages see a higher conversion rate and …

Rob Gronkowski backs line of fitness equipment

Surprisingly, there are no beer cozies to aid in the 12-ounce curls Pats fans like to do. Names can be reached at [email protected].

British Vogue tests breaking fashion news alerts on WhatsApp

Publishers like The Huffington Post and BBC have used WhatsApp to send out breaking news alerts tell long-form stories, respectively.

‘Focus group on steroids’ helps stores target ads

Andy Mohr, which sells about 20,000 new and used vehicles a year, is trying to tame the cyclone with help of a digital advertising and marketing technology company, Clarivoy, in Columbus, Ohio, that tags most of Andy Mohr’s online and digital marketing …

Christina Ashman responds to ‘insulting’ Wish.com ad for plus size shorts

In case you missed it, San Francisco clothing marketplace Wish.com currently features an ad for a pair of ‘plus size ladies shorts’, modelled by a woman slim enough to fit into just one of the legs.

App Store Algorithm Failures Reported in Several Countries

… and the UK, but users in the U.S. were apparently unable to replicate the problem. Apple’s marketing chief Phil Schiller, who took over App Store leadership in December, responded to the criticism via his Twitter account, promising to investigate …

@MichelleObama

But Mrs. Obama’s tenure also coincided with the rise of social media: during the Obama presidency, Twitter went from upstart to global newswire; Facebook now counts over 1.5 billion users; and Instagram and Snapchat – platforms that didn’t exist a …

Smarter Marketing: 4 Components to Productive Partnerships for eCommerce Brands

Reach out to potential marketing partners on Facebook, Twitter, LinkedIn, email, or their store’s customer service portal with a quick introduction to you and your business along with an invitation to exchange ideas and experiences.

Posted in Automatic Tweets

Mar

2016

March 11th, 2016 by autoposter

It’s easy to get into a marketing rut, and simply publish a post and walk away. Sometimes we need a few creative marketing tips to shake up our routine and draw readers back to what we are writing. The Internet is a crowded place these days, and we are …

Top Brands & Emerging Companies Tapping Into Social Influencers Industry As Demand For Social Media Marketing …

Leading Social Media & Social Influencers with recent developments of note in the markets are SharkReach, Inc. (OTC: SHRK), Facebook Inc. (NASDAQ: FB), Twitter, Inc. (NASDAQ: TWTR), MeetMe, Inc. (NASDAQ: MEET) and LinkedIn Corporation (NYSE: …

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Its pockets $20 million deeper, Crimson Hexagon keeps an eye on social media

Since Facebook became the modern focus group and Twitter the new town crier, companies have flocked to social media to find out what was being said about them online.

Mark Barry Announces Retirement as ServiceMaster Chief Marketing and Strategy Officer

MEMPHIS, Tenn.–(BUSINESS WIRE)–ServiceMaster Global Holdings, Inc. (NYSE:SERV), a leading provider of essential residential and commercial services, today announced that its chief marketing and strategy officer, Mark J. Barry, has decided to retire …

Samsung Galaxy S7 Review

Marketing suicide? Not at all, since Samsung used that extra internal space to fit a considerably larger battery. Better still, when you hold the Galaxy S7 you’d swear it was the thinner device, because of how the rear glass panel tapers.

TD Bank’s CMO says, “There are no mulligans in marketing.”

Before being named Executive Vice President and Chief Marketing Officer of TD Bank, Patrick McLean served as the company’s head of brand and product marketing. Now as CMO, McLean oversees brand marketing, corporate and public affairs and …

Still No Spider-Man In ‘Captain America: Civil War’ Posters

In what amounts to the official kick-off of the “third act” of Captain America: Civil War marketing, yesterday saw the release of the first six character posters as well as a deluge of posts regarding set visits that occurred last summer.

Love him or hate him, marketers can learn a thing or two from Trump

Marketers, he said, should definitely push the envelope a little when it comes to their viewpoints, but there’s a limit.

They call this Ghostbusters reboot feminist. Not for black women

When Twitter began to buzz that the first Ghostbusters reboot trailer had been released, I was anxious to see if it would soothe my uneasiness over the casting of three white female leads and one black woman as the sole representation of “diversity …

Comprendi’s social-marketing tech makes player acquisition cheaper for Zynga and Kabam

Comprendi, a tech firm that specializes in social media marketing, is launching an open beta program for acquiring players using “hyper-targeted” ads on sites like Twitter. The company uses a variety of algorithms and language-comprehension tricks to …

Still No Spider-Man In ‘Captain America: Civil War’ Posters

In what amounts to the official kick-off of the “third act” of Captain America: Civil War marketing, yesterday saw the release of the first six character posters, as well as a deluge of posts regarding set visits that occurred last summer.

Google brings marketing message to small businesses

CLARKSVILLE, Tenn. – Google was formally on the ground in Clarksville Tuesday, marking their first official stop in the city since the $600 million Clarksville Google data center was announced in December.

Young Thug Rode Through Downtown Atlanta On A Horse To Promote His New Tour

Captured on Snapchat by his label boss Lyor Cohen and subsequently uploaded to Twitter by a number of gleeful hip-hop blogs, the man known legally as Jeffrey Lamar Williams is indeed sitting on a horse, seemingly in the middle of a shoot to promote his …

Twitter reacts to Maria Sharapova failed drugs test

Maria Sharapova will be provisionally suspended from tennis after failing a drugs test for meldonium at the Australian Open. The announcement sparked a rapid online response, with Twitter leading the way. Related: Maria Sharapova announces she failed …

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

‘X-Men: Apocalypse’ Villains Poster Disappointingly Puts Magneto Front-And-Center

Yesterday’s Captain America: Civil War marketing kick-off was presumably the opening shot of what will be a deluge of geek-friendly properties starting up the final leg of their campaigns prior to their summer release dates.

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

The rise and fall (but mostly fall) of social media 1.0

We’ve mastered marketing on Facebook and Twitter. We know how to navigate those waters successfully. Now? The audiences of Social Network 1.0 aren’t getting any younger.

How To Handle Online Attacks In China

“Compounding matters is a thriving industry of so-called ‘black PR’ agencies, digital marketing firms and unscrupulous individuals using all manner of underhand techniques to spread mis- and disinformation, delete negative posts, block search terms …

This is why Meerkat is completely changing its identity

The BI Intelligence Content Marketing Team covers news & research we think you would find valuable. This topic was originally highlighted and sent to subscribers of the Digital Media Insider newsletter.

Twitter’s Business Destroys Value For Shareholders

As reliance on targeted marketing increases, the likelihood of Twitter addressing to a large enough market segment is pretty high, with a user count of 320 million people.

Five of the best B2B brands on Twitter

How Mississippi’s Twitter feed makes it a better place to live

The marketing site Abodo, which specializes in matching apartments and renters, just spent months analyzing tweets across the U.S.

Twitter Business Destroys Value For Shareholders

As reliance on targeted marketing increases, the likelihood of Twitter addressing to a large enough market segment is pretty high with a user count of 320 million people.

‘A way to go deeper’: How Kohl’s and JCPenney view Periscope

On Periscope and Twitter, JCPenney partnered with two social media influencers: Jessica Harlow in NYC and Sunny Mabrey in LA.

City Spotlight: As Political Convention Hosts, Cleveland, Philadelphia Are Ready for Their Close-Ups

We think about Cleveland as a great combination of sophistication and grit,” said Colette Jones, VP-marketing for Destination Cleveland, which is working with the RNC host committee on marketing and public relations. More than 80 local marketing and …

How Did Twitter Lose Control of Its Own Language?

Compared to robust user information available through Facebook’s ad platform, Twitter marketing opportunities seem destined to fall short of what other platforms offer.

Hallelujah: Azealia Banks Deletes Twitter! Will It Be For Good, Though?

Do you think she thought about this before hitting the “delete” button on her Twitter account settings? I’m worried that her plans are to return to Twitter the very day her new mixtape “Slay-Z” gets released. OH NO, could this Twitter deletion be a …

How the Internet is making Karl-Anthony Towns into a star

But the fact remains that a multi-billion-dollar corporation is now counting on a bunch of impulsive Twitter users to lay its marketing groundwork. To look at it another way, in endorsing these voices, the NBA is admitting what all smart brands do …

Good News For Alphabet, Facebook In Ad Spending

When marketers were asked about current spending plans, Google was strongest, followed by Facebook and YouTube, then Twitter and LinkedIn. In terms of ad spend over the next year, 62% of advertisers expect to increase their ad spend on Facebook, …

6 ideas to get more creative with event marketing

Follow the Twitter handle and event hashtag, start retweeting content from the handle, tweet using the hashtag and respond to others using the hashtag to start forging relationships prior to the event.

Twitter woos game makers by integrating its Fabric development suite into Unity

For player acquisition, Twitter claims that studios can use its social-media platform to generate word-of-mouth marketing. It points to developer Asher Vollmer, creator of beloved puzzle game Threes, who built a “Tweet my score” button into the game …

CenturyLink Introduces Paul Giamatti To The Hilarious Hollywood Insiders

CenturyLink has launched a new advertising campaign using Paul Giamatti as its spokesperson. The campaign is a far cry from the cliche-riddled ads of its past (read “CenturyLink: A Case Study In Cliche Marketing” for more on that), but more importantly …

Brands debut campaigns, use Twitter to honor Intl. Women’s Day

Designated days can range from the hardly serious National Toast Day, to Tuesday’s widely celebrated International Women’s Day.

Kim Kardashian, Ayesha Curry, and the Toxic Madonna-Whore Complex

1 trending topic on Twitter Wednesday afternoon. While the Twitter algorithm works in mysterious ways, this inexplicable trending topic stuck out like Kylie Jenner at a book club.

Facebook Inc.’s Latest Milestone Could Be Its Most Important

Twitter can’t be expected to match the number of Facebook’s ad partners, of course — the latter’s size and engagement levels warrant a larger group of marketing partners. However, it is telling that Facebook has added multiple times the number of …

The Essentials of an Email Marketing Campaign

… paid), on Black Friday email marketing was the primary channel, driving 25.1 percent of orders. Beyond email, 21.1 percent of sales originated through free search, and 16.3 percent through paid search.

Kim Kardashian, Ayesha Curry, and the Toxic Madonna-Whore Complex

1 trending topic on Twitter Wednesday afternoon. While the Twitter algorithm works in mysterious ways, this inexplicable trending topic stuck out like Kylie Jenner at a book club.

London Most Talked about Travel Destination on Twitter

LONDON–(BUSINESS WIRE)–London is the most talked about travel destination on Twitter, with the words ‘London’ and ‘travel’ tweeted together more than 630,000 times in 2015, 200,000 times more than the next most popular cities, Paris, New York, Rome …

This 200-Year-Old Scotch Company Wants To Drink With You—On Twitter

“It’s a very social beverage,” says Raul Gonzalez, marketing director for The Macallan, a Scotch whiskey company founded in 1824.

Ohio State football recruiting: New job will oversee Twitter and Snapchat as social media director

Iggy Azalea Shares Snippet of New Single ‘Team’

The postings, which amongst other things, make use of stage or prop money, are part of the Debtor’s routine social media marketing activities and relate directly to the Debtor’s various business interests. Prop money is routinely used in the …

8 Important and Fun Digital Marketing Stats From the Past Week

based company used personalized Promoted Tweets that included GIFs and users’ names in Twitter ads it ran through March 8, National Pancake Day.

Why South by Southwest—in Its 30th Year and More Branded Than Ever—Still Matters

And while the sorts of creatives flocking to the Austin, Texas, conference have shifted over the years and evolved—it’s not just a place where musicians hungry for exposure go as it was in 1986, or where a tech brand like Twitter can blow up as it did …

A Look Back at ‘Cloverfield’ and Its Mysterious Marketing Campaign

In 2007, Twitter was just a year old and still catching on as a platform. Facebook existed, but hadn’t blown up just yet.

Azealia Banks Quits Twitter

This isn’t Banks’ first social-media hiatus — as far back as 2012, she took a break from her Twitter timeline after one too many heated exchanges — so it remains to be seen if this deactivation sticks.

FCC Chair proposes new data privacy rules for consumers

Websites like Facebook or Twitter would be exempt from these rule changes — namely because their operations are regulated by the Federal Trade Commission.

Your Customer Service Is Missing One Critical Piece

Live-chat exchanges are cold and it’s almost impossible to problem solve with 140-characters on Twitter. Ultimately … “I felt like the pendulum has swung towards marketing automation and because of that we ended up dehumanizing our interactions. We …

Watch tonight’s GOP debate with our Twitter panelists (live coverage)

His Twitter handle is @jeremytnoll. • Christopher Schmitt is a lawyer and marketing executive who lives in Cleveland’s Ohio City neighborhood.

Proposed FCC rules would limit how Internet service providers can use your data

In doing so, the FCC also extended its privacy authority over the broadband companies. The new rules do not apply to data collected by individual websites or social networks, such as Facebook or Twitter. Wheeler said Internet service providers were …

Posted in Automatic Tweets

Mar

2016

March 8th, 2016 by autoposter

… TV as the leading outlet for the world’s marketers by the end of 2017. As the largest buyer of digital ads, the U.S.

Varied theories parse Trump’s appeal to evangelical voters

NEW YORK – Donald Trump’s ability to attract white evangelical voters has confounded analysts. The reality television star and thrice-married Presbyterian has said he’s proud to be Christian, but he also has said he doesn’t repent to God for his sins …

Rubicon Project carves out profitable niche in digital ads

More than 1,500 publishers and tens of thousands of advertisers rely on Rubicon to figure out which marketing messages are best suited to the different audiences that gravitate toward certain websites and apps.

Picture This: Marketers Let Emojis Do the Talking

Now, emojis are everywhere in marketing. When the Beatles catalog was made available on nine music streaming services in December, Spotify provided an emoji of the band’s “Abbey Road” cover to people who used the hashtag #BeatlesSpotify on Twitter.

Snowboarding, Once a High-Flying Sport, Crashes to Earth

Marie Case, the managing director for Board-Trac, a lifestyle research and marketing company focusing on action sports, said retail distribution that carried the culture of board sports across the country eventually proved too much.

Why Every Marketer Should Be Keeping Up With the Evolution of Messaging Apps

Marketers should note that messaging apps are building out their services and providing avenues for connecting brands, publishers and advertisers with users.

Instagram, Twitter and Facebook: The heart of content marketing

http://rock.ly/fd9hs

‘Reach and return’: The Financial Times is making its paywall leakier

At the same time, the newspaper also changed its policies toward social platforms and began making more content free to people coming to its site from Google, Facebook and Twitter. It launched on Apple News last November. The reason for the change: …

Notes From Meeting With LinkedIn’s (LNKD) Head Of Marketing Solutions Sales – BMO

This functionality mirrors that of Facebook’s Custom Audiences, Google’s Customer Match, and Twitter’s Tailored Audiences by more easily allowing advertisers to bring their own first party customer data to the targeting mix.

http://rock.ly/cnp58

The Next Big Switch In Media Is Here

Facebook, Google, WeChat, Twitter, and the like, continue to upend all media conventions, not just social. For those working in the marketing and agency world, this flashpoint requires us to look at content – including advertising – in a …

Love Him or Hate Him, Marketers Can Learn a Thing or Two From Trump

Marketers, he said, should definitely push the envelope a little when it comes to their viewpoints, but there’s a limit.

Your 6-point spring cleaning content marketing checklist

Your 6-point spring cleaning content marketing checklist. With spring in the air, it’s time to get your content marketing in order. Columnist Quinn Whissen outlines some ways to clear out the clutter and give your content strategy a fresh start for the …

7 Quick-Hit Campaigner Tips to Streamline Your Email Marketing

After adding your company’s Facebook and Twitter accounts, Campaigner gives you the option to individually enable each account to receive email campaigns, and choose an image from the Campaigner Media Library to act as the default image with each …

The CEO Of Breather On The Future Of Office Space

Julien authored three books on marketing while working from the Internet without an office for about 10 years. As a freelancer with no place to go for work every day, he saw the potential for a totally separate, individualized work space that can be …

CMO Today: Martin Sorrell Warns Clients That Programmatic Is Tough on Your Own

OUR HOUSE: Last week, the Association of National Advertisers released a poll saying that 31% of marketers have expanded their capability to buy programmatic ads themselves, raising a question for media-buying agencies that are supposed to do that work …

EXCLUSIVE: How This Marketer Created a Fake Best Seller—And Got a Real Book Deal

I put $50 in the Paid Discovery and combined with the Facebook and Twitter traffic, the post quickly appeared at the top of the “Most Read” section on Observer (where it stayed for over a week).

Can Facebook Live Video Beat Competition From Twitter, Snapchat?

Twitter is also working to better integrate content from its Periscope service into the Twitter news feed, he said. “Given the company’s new identity around (live video), we expect marketing dollars to be put toward this in contrast with Facebook’s …

Where Brands and Comedy Meet: The Weird World of “Native Marketing”

When Jack in the Box started looking around for a new “influencer” – the marketing term of art for third parties paid to promote a brand to their audiences – she seemed like the perfect fit, not least because the Jack in the Box marketing team were …

Anti-Trump train spending millions on attack ads

Those spots raise questions about Trump’s potential mob dealings and also Trump University, where former students complain about the school’s marketing practices. The group switched in other ads over the weekend featuring decorated veterans assailing …

The dangers in talking about Trump

Until the returns from last Tuesday’s primary started to pour in, Jessica Woodbury had been following a hard and fast rule: No political conversations with anyone whose views she didn’t already know.

Products That Promote Themselves, Marketing Meets Design

By wisely investing the dedicated production budget, listening carefully to our strategic partner and closely coordinating what marketing resources we had, Kuboo realized a “products that promote themselves” win. Dr. Kris Haley, Manager of Humane …

Why Accountants Suck at Marketing

You can follow him on Twitter at @BlakeTOliver. Somehow I ended up with a great job in the accounting profession that’s mostly about marketing. It isn’t something I ever studied, planned for, or expected, but I think I know why it happened. I didn’t …

http://rock.ly/-ophb

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

Here’s How These 3 Huge Brands Kill It on Social

On Twitter, @CocaCola has nearly 3.2 million followers. But the team behind Coke realizes there is more to social media than likes, follows and reshares.

7 Digital-Marketing Predictions You Need to Keep Your Eye On

Digital marketing is very fluid. Strategies are changing on a continual basis and it’s impossible to sit back and relax.

Blue Cross has two new execs

Most recently, his title included a marketing position and reported to John Roos, senior vice president of of Sales, Marketing and Communication. He shed those marketing … and health care industries. Follow him on Twitter @TriBizHealth or @jasondebruyn.

Michigan 3rd in US in fraud, 6th in ID theft reports

Puneet Manchanda, a professor of marketing at the University of Michigan’s Ross School of Business, said Michigan is a ripe target for scammers, particularly because of two large segments of the population here – immigrants and the elderly.

$30 Million A Year On The Line For Maria Sharapova After Failed Drug Test

Branding expert David Schwab at marketing firm Octagon says that any Sharapova partners with spring launches will have to reconsider their plans.

Social media can be blessing and curse for business

Chad Wiebesick, director of social media and interactive marketing at Pure Michigan, on Monday cautioned marketing professionals about the perils of posting on Twitter, Facebook and other social media outlets during a Detroit Regional Chamber lunch …

Behold, What One Has Got to Believe Is the Final ‘Community’ Gag Reel

Posted in Automatic Tweets Tagged with: BeatlesSpotify

Mar

2016

March 6th, 2016 by autoposter

Customer service on Twitter has been a pretty big focus for the company in 2016, with Twitter announcing enhanced customer experience tools in February, with the ability for customers to engage in private conversations through direct messages and with …

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

Could Topshop’s slowing Twitter growth be due to missing ‘Cara effect’?

Topshop has come out of London Fashion Week with weaker growth in its Twitter followers than last year when Cara Delevingne fronted the fashion retailer’s marketing, according to new research. The brand, which stages the Topshop Unique fashion show …

Will Recent Twitter Timeline Changes Kill Your Marketing Results?

Every time a social media network updates their timeline algorithms, it sends marketers in a tizzy. The same is true now for the recent update Twitter made in their timeline algorithm. Now instead of showing Tweets in order, they will be displayed …

Exclusive: S.F. tech company leases three floors at former Twitter HQ

Quantcast, a website analytics company, has leased three floors totaling about 95,000 square feet at 795 Folsom St., the former Twitter Inc. headquarters in South of Market, said two sources familiar with the property.

Ben Carson and the presidential campaign marketing machine

For all the talk about how Donald Trump has disrupted the Republican Party establishment, there is one thing Trump did not — and perhaps could not — change: Outside candidates using the campaign system for personal gain.

Don’t Be Tardy for the Twitter Spa Party

Spa parties are a fun and effective marketing tool, but not every spa has the money and resources to have one on a regular basis.

ICX Media raises $2.5M to connect video creators with publishers and marketers

ICX Media, a Washington, D.C. startup promising to help video creators find an audience and make money, announced today that it has raised $2.5 million in seed funding.

Join our Twitter debate party with Northeast Ohio Republicans (live coverage)

His Twitter handle is @jeremytnoll. • Christopher Schmitt is a lawyer and marketing executive who lives in Cleveland’s Ohio City neighborhood.

Carson Spent Heavy on Consultants, Light on 2016 Campaigning

All told, the Carson campaign turned over at least one-quarter of the money it raised – $16 million – to fundraising and marketing firms owned by a pair of his top consultants, Mike Murray and Ken Dawson. By contrast, the Carson campaign’s payroll …

http://rock.ly/yuq98

9 Interesting Digital Marketing Stats From the Past Week

Livestreaming marketing vendor Brandlive surveyed 200 executives from retail and consumer goods brands and found 44 percent of their businesses ran a livestreaming event last year.

Do CEOs Have an Obligation to Support Social Media Marketing Strategies?

Not a single CEO is active on all major social media platforms (Facebook, Twitter, Instagram, Google+, YouTube, or LinkedIn).

John Killacky: Lessons of a Twitter sitter

Recently I had the pleasure of representing Vermont’s Department of Tourism and Marketing on its @ThisisVT Twitter handle. A different person each week takes over the feed, and we are given free rein. To compose my daily output of about 40 tweets, I …

http://rock.ly/az259

Twitter, Facebook, Google execs examine regulatory limits for drugmakers

Executives at Twitter, Google, and Facebook say ongoing uncertainty about FDA regulations limits how well drugmakers can engage with patients on social media platforms.

[WATCH] Marketing Land Live Show #3: Search As Personal Assistant, Facebook Vs. Periscope & More

Marketing Land’s Amy Gesenhues, Barry Levine and Greg Finn joined me for an almost hour-long discussion that also covered Twitter ads, the use of live video on Periscope vs. Facebook, Snapchat geofilters and much more. If you missed it, the video is …

Tech is killing off America’s independent pizzerias, says industry report

But they also love convenience, according to the firm’s report which argues that larger chains’ ability to quickly adapt new technology– and spend more money on marketing campaigns– has saved them from going potentially going under. Food delivery …

Launching An App? You Need These Tips for Promotion

Using social media to promote an app or any app is important as many app development startups can be low on cash so they might not being able to put a large amount of money into their marketing plan. Twitter is a great place to engage with others in …

John Killacky: Lessons of a Twitter sitter

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The real reason tech brands are lining up to sponsor Australia’s LGBT Mardi Gras

Facebook and Twitter are new partners this year, and also launched Australian LGBT rights-associated initiatives in 2016, including a profile picture frame in support of marriage equality and events with Mardi Gras celebrities in a #RainbowRoom …

Carson spent heavily on consultants, lightly on campaigning

Carson spent heavily on consultants, lightly on campaigning

Twitter Editorial Director Quits; Jack Dorsey Loses Another Cabinet Member

Ms. Kerris, along with new Chief Marketing Officer Leslie Berland, will work to improve Twitter’s general public image and counter any negative publicity in the media.

Disney’s ‘Zootopia’ and furries: a match made in marketing heaven?

At least that’s what a marketing executive contracted by Disney believed when reaching out to a furry enthusiast website.

Twitter, Facebook, Google execs examine regulatory limits for drugmakers

“There’s a perceived risk involved in doing anything social, so it’s understanding the value in terms of matching the risk,” said Mary Ann Belliveau, Twitter’s national health and wellness director. Photo credit: Jason Howie/Creative Commons …

7 Benefits Of Crowdfunding And 2 Tips On Getting Started

“The whole process of crowdfunding is a free marketing tool,” said Hwee. Crowdfunding … In addition, most platforms incorporate social media, making it easier for backers to share and spread on Facebook FB -1.09% and Twitter TWTR +0.26%. Also, the …

Booting Up: Digital ad blitz may break $1 billion mark

Campaigns are blitzing news sites and social media portals with their own marketing experiments, and for users there is no escape.

Before ‘Souls’, From Software Were The Mecha Gaming Masters

However, while many regard the Souls series highly the Armored Core games are often as good, if not better, but they never received the same kind of localization the Souls games did nor any real marketing support outside of Japan. The games depict you …

The Untold Secret Of How To Market To Millennials

You hear it asked in Twitter chats, podcasts, white papers, webinars, and more. What you … However, these marketing hacks, designed to reach millennial consumers, are ineffective if they already believe that your products are not for them. Just …

7 Benefits Of Crowdfunding And 2 Tips For Success From FringeBacker

Posted in Automatic Tweets Tagged with: 3, RainbowRoom

Mar

2016

March 3rd, 2016 by autoposter

The typos, it turned out, were a shrewd marketing prank. The following afternoon, Jackson sent out his second Twitter message, which included a link to a video that purported to show the real reason he made the typing errors: He was wearing …

Facebook Uses News Feed Algorithm To Rival Twitter, Periscope In Live Video

Facebook has taken its biggest swing yet at rivaling Twitter and Twitter-owned Periscope as the primary place to watch and stream live videos online.

Associated Press Teams Up With Twitter To Track 2016 Election-Related Tweets

As today’s Super Tuesday primaries unfold, the Associated Press announced a partnership with Twitter and Google with the launch of its Election Buzz tool.

Executive Turntable: Sony Music Nashville Restructures, Capitol Loses Lombardi, Twitter Poaches Apple and More

Sony Music Nashville announced a strategic realignment of its promotion and marketing staff: Josh Easler was named vp, Promotion, Arista Nashville; Lauren Thomas was named to the newly created position of director, National Promotion; Keith Gale …

From Trump to Branson: Why CEOs Are Tweeting (and You Should Be, Too)

Launch your own hashtags, use a trending hashtag (look on the left sidebar of your Twitter homepage) or incorporate a hashtag created by your marketing department. Many people follow hashtags in addition to following their own Twitter feeds, and they …

Instagram passes Twitter in active advertisers

Facebook-owned Instagram has reached 200,000 active advertisers this month, according to a blog post from the social media platform, surpassing Twitter’s 130,000 active advertisers from Q4 2015, but still trailing Facebook’s 2.5 million advertisers …

Snapchat Is A Marketing Loser And I Have The Data To Prove It

The same way Twitter TWTR -1.49%, MySpace, Second Life or even Bitcoin were hyped, the marketing pundits can see the future and Snapchat fits neatly in it.

Nanigans adds Twitter ads

Since its founding six years ago, Nanigans’ software-as-a-service model has grown in close partnership with Facebook and its subsidiary Instagram to become one of the social media giant’s largest marketing partners. Nanigans’ extension to Twitter comes …

Associated Press Teams Up With Twitter To Track 2016 Election-Related Tweets

As today’s Super Tuesday primaries unfold, the Associated Press announced a partnership with Twitter and Google with the launch of its Election Buzz tool.

Content Marketing Tips for Major Social Networking Platforms

When pursuing a Twitter content marketing strategy, it’s a good idea to invest your time and resources into strong image selection.

GE’s top marketer shares the company’s advertising secrets

Linda Boff’s most valuable hire at General Electric may not be another marketing exec or a social media guru, but a fictional character.

Could Topshop’s slowing Twitter growth be due to missing ‘Cara effect’?

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

Will Recent Twitter Timeline Changes Kill Your Marketing Results?

Nanigans Extends Advertising Automation Software to Twitter to Simplify In-House Marketing Tasks

Nanigans, Inc., a leader in advertising automation solutions for in-house marketers, has announced the extension of its technology to Twitter. The development is aimed at providing advanced advertising automation capability to marketers across channels.

Drug ad backlash doesn’t deter Cambridge biotech

The television and Internet ads, coming amid mounting criticism over consumer marketing of prescription drugs, are designed to spark conversations between patients and doctors, said Thomas McCourt, the Cambridge company’s chief commercial officer.

Apple Leak Confirms Massive New iPhone 7

Question: How many new iPhone models does Apple release each year? It used to be one, then two when Apple launched the iPhone 6 and iPhone 6 Plus.

Content Marketing For Boring Industries: A Case Study

With less than 9,000 Facebook fans, a smattering of LinkedIn followers, and only about 2,000 Twitter followers, they don’t look like a marketing giant – especially compared to Goliaths such as Shell (nearly six million Facebook followers) or Statoil …

Apple Leak Confirms Massive New iPhone 7

… ability to incorporate a 2-3x optical zoom. The latter is potentially a major differentiator for Apple given the opportunity to build on the success of its ‘Shot on iPhone’ marketing campaign. … Follow Gordon on Twitter, Facebook and Google+ …

Proof That Disney Is Marketing Zootopia to Furries

BuzzFeed News has obtained an email that a marketing agency working with Disney sent to the furry Meetup group Furlife, encouraging furries to post photos of themselves in fursuits to Twitter and Instagram with the movie hashtag, even offering posters …

How to fake a US presidential campaign

An Italian novelist who’s been leading a double life as a US presidential candidate is coming out, admitting he’s a fake – but he says he’ll keep his bogus campaign website and Twitter feed going because he’s got so many American fans. … “When my …

Nanigans Extends Advertising Automation Software to Twitter to Simplify In-House Marketing Tasks

Moorhead University offers scholarships for best tweets

Richard Drew, Associated Press FILE – This Friday, Oct. 18, 2013, file photo, shows a Twitter app on an iPhone screen, in New York.

Instagram Beats Twitter in Another Key Area

Although the news is decidedly less positive for Twitter, marketing is not a zero-sum equation – a win for Instagram is not necessarily a loss for Twitter.

Facebook Uses News Feed Algorithm To Rival Twitter, Periscope In Live Video

Facebook has taken its biggest swing yet at rivaling Twitter and Twitter-owned Periscope as the primary place to watch and stream live videos online.

5 Top Tips For A Twitter Takeover

Every campaign, whether that be marketing, PR or social media, has to start at the beginning. It’s important to establish a goal to work towards that will also help when it comes to measuring the success of the Takeover at the end.

Wilbraham officials support marketing director position at Wilbraham Public Library

Publicizing programs now includes posting on social media such as Facebook, Twitter and Pinterest, Demers said. She said there is now no one person charged with publicizing the programs.

The Engagement Crisis In Content Marketing And Social Media: Why It’s Happening And How To Fix It

Twitter engagement fell, and, while Facebook engagement rose, Forrester attributed that to paid ads. Content marketing isn’t faring any better. TrackMaven research showed that content marketing output in 2015 rose by 35 percent and engagement dropped …

Apple launches Twitter account for customer service

The move is significant because even though the tech giant has multiple Twitter accounts associated with products like iTunes and Apple Music, it has been much more reluctant than many of its competitors to participate in traditional social media …

Marketing Tip of the Week: 4 Questions About Social Media

Your blog can function as the hub for your online presence, with your accounts on other platforms as outposts. You own your blog, so it should be at the core of what you do.

Posted in Automatic Tweets

Mar

2016

March 1st, 2016 by autoposter

Libreria Online especializada en publicidad y marketing

How To Prioritize Social Channels In 2016? #SocialMedia #Marketing #Branding #Kuwait

8 Tips to Get Your Employees Active on Social Media #marketing

It is finally here, a checklist to figure out and plan all your Social Media Marketing.

This new infographic from Sprout Social will help you keep track of all the lesser-known (but just as fun) social media holidays in 2016.

Do you want to use storytelling in your social media marketing? Are you looking for inspiration? Building your social media campaigns around stories helps you stand out from other brands, and grab the attention of consumers. In this article youll disc

How To Get More Twitter Followers – Learn how to grow your followers (targeted and authentic) using Tweepi. Click the PIN for the tutorial.

Facebook, Twitter, Instagram & Co – so wird man 2016 ein echter Social-Media-Rockstar | Kroker’s Look @ IT

How to Use Social Media for Crowdfunding Campaigns via Social Media Examiner

Shoutz Hits the Powerball Jackpot With Record Mobile Push Opt-ins

Posted in Automatic Tweets Tagged with: Branding, Kuwait, marketing, SocialMedia

Mar

2016

March 1st, 2016 by autoposter

Buffer is best known as a scheduling tool to help marketing teams schedule content on social media, but with the acquisition of Respondly, it signaled a plan to expand its repertoire to also cover customer service users.

Yoenis Cespedes is now the proud owner of a grand champion hog

Long before MLB fans knew Cespedes as the home run mashing outfielder with a cannon for an arm, they knew him as the player who created a marketing video to sell himself to MLB teams. And of course that video famously included Cespedes roasting a …

Oscars: Chris Rock Gets Mostly Neutral Reaction on Twitter, as #OscarsSoWhite Trends

During Sunday’s Oscars telecast on ABC, 370,440 tweets mentioned Rock, according to marketing technology firm Amobee. Twitter sentiment around him was 57% neutral, 27% positive and 16% negative, per Amobee. There were 120,123 tweets with the …

Australia is the ‘growth engine for Asia-Pacific’ – Twitter MD

Twitter Australia is gearing up for a big year, with the managing director of the business saying the Australian offering is the “growth engine” for the Asia-Pacific region.

Could a review panel for off-label uses of drugs be independent of the industry?

But the real issue is whether an independent body would, ultimately, undermine FDA authority and serve as a marketing tool as much as anything else.

Twitter Identity Crisis? What 10000 Character Limit Could Mean for Social Media

If you’re at all in tune with what’s going on in the world of social media, chances are you heard that Twitter will be making some major changes to its platform, such as adding an algorithm to its timeline and increasing the character limit from its …

Yoenis Cespedes is now the proud owner of a grand champion hog

Marketing agency and coffee, beer and wine bar to open downtown

Dick Baltus, president of BBG Marketing, and Adams partnered with owners of Brix Misty and Mark Russell to buy the building on the southeast corner of Jackson Street and Oak Avenue.

Five star dining or burger joint from hell?

Twizoo gives users a “Twitter credibility score” that has to be earned over time. Tweets that come from a brand new Twitter account are automatically discarded and several tweets coming in at the same time about one particular restaurant are also …

Male Clothing Brand Upsets Over ‘Sexist’ Marketing Campaign

It wasn’t long after the campaign pictures were revealed that social media exploded, and people took to Twitter to voice their outrage.

Posted in Automatic Tweets Tagged with: OscarsSoWhite

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