Category: Automatic Tweets

Apr

2016

April 23rd, 2016 by autoposter

Instagram isn’t the place for multi-paragraph informed discussion from users, Twitter doesn’t handle multi-tweet messages well, and don’t even think about creating a business post on Facebook without an image.

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Social Media Marketing Tips From Apple’s Wiz Kid

Facebook has the most users overall, with 1.49 million users, more than four times the users on Twitter, which was the second largest platform based on users.

Hunting for a Job? Use These 4 Tips to Screen Your Social Presence First

Unlike in Las Vegas, what happens on the internet doesn’t always stay on the internet. So if you’re on the lookout for a marketing or media job, take a moment to review your Instagram, Twitter and Facebook profiles, among other digital reflections of …

Kanye West, Tidal Could Face Class Action Lawsuit For Marketing Of ‘Exclusive’ New Album

The lawsuit even makes reference to Mr. West’s notorious personal Twitter account, where he wrote, “My album will never never be on Apple.

How to Network Without Being Annoying

For a gesture that’s more subtle than a LinkedIn invite, head to Twitter to follow people you don’t know well but whose work you admire.

Plano takes shade from ‘Real Housewives’ in stride

PLANO — Some cattiness sprouting from Bravo’s “The Real Housewives of Dallas” has inspired some in Plano to stand up for their city.

Kanye West, Tidal Could Face Class Action Lawsuit For Marketing Of ‘Exclusive’ New Album

The lawsuit even makes reference to Mr. West’s notorious personal Twitter account, where he wrote, “My album will never never be on Apple.

Why AI and marketing machines always need a human chaperone

Despite the scale and efficiency which can be achieved through automation, marketing machines require continuous management and monitoring to manage risk.

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How Twitter’s deal with NFL puts it at the centre of social sport

The instantaneous nature of the platform combined with some innovative partnerships with sports rights holders (including the NFL) for highlights clips and behind-the-scenes content has seen Twitter become a go-to second screen companion for live sport.

Conor McGregor OUT of UFC 200 after retirement claims on Twitter

“We pulled Conor McGregor from UFC 200 and we’re working on other fights right now,” White told ESPN. “Conor did not want to come to Las Vegas and film the commercial and be a part of the marketing. He’s in Iceland training. “Is Conor retiring? Only he …

Snapchat Joins Forces With Bob Marley Estate For The Worst 4/20 Marketing Stunt Ever

Did waaaay more than smoke weed. pic.twitter.com/t6tazxnMxT. – Brian Ries (@moneyries) April 20, 2016. While this might seem like a gross miscalculation by Snapchat and another example of ignorance when it comes to Blackface, it turns out that the …

The Social Cost of Bad Online Marketing

Or his anecdote about corporate executives exhorting employees to use their own Twitter accounts to post tweets the company had authored for them, in the hope of driving traffic to a single web page.

Did Conor McGregor retire on Twitter?

“Conor did not want to come to Las Vegas and film the commercial and be a part of the marketing. He’s in Iceland training.

Enterprise Companies Continue to Invest in Content Marketing, Despite Challenges

Despite challenges such as producing engaging content, measuring ROI and integrating content across the organization, enterprise companies are continuing to invest in content marketing this year, according to a new report from the Content Marketing …

Integrating Your Digital and Offline Local Marketing Campaigns

One of the biggest mistakes they make is trying to choose between investing in digital or offline marketing campaigns. There is no denying that digital … Encourage customers to connect with you on Facebook, Twitter, or Foursquare as well. Who are …

UFC’s Conor McGregor Announces Retirement On Twitter

One of UFC’s most outspoken fighters, Conor McGregor, 27, caused an internet frenzy when he announced his retirement on Twitter Tuesday afternoon. … “Conor did not want to come to Las Vegas and film the commercial and be a part of the marketing.

Influencer marketing startup Captiv8 raises $2M

Created by the founders of mobile ad exchange Moblix, Captiv8 is one of a number of companies connecting marketers with influencers on social platforms like Instagram and Twitter. However, the startup says it uses a technology- and data-driven approach …

Report: 74% of B2B content marketers have a strategy; only 22% rate it effective

When rating the effectiveness of the social media platforms used for content marketing distribution, survey results followed suit, with LinkedIn in the lead, followed by YouTube, Twitter, Facebook and Google+. Search engine marketing (SEM) was the most …

Is Snapchat the new Twitter on campus?

Is it time to ditch Twitter and Facebook in favour of sites used by the so-called “Snapchat generation”? “We are now using Snapchat for recruitment,” Emma Leech, director of marketing and advancement at Loughborough University, told the Times Higher …

Hootsuite launches new Youtube, Facebook, Twitter, Instagram video Integrations

“Our new video integrations with YouTube, Facebook, Twitter, and Instagram underscores how crucial video is to organisations as they evolve their digital transformation strategies.

Twitter Eyeing Japan for Revenue From Data for Businesses

Randy Almond, Twitter’s head of marketing, told reporters Thursday the partners in turn get paid by companies hoping to improve their businesses using information from Twitter data. Twitter rarely gets paid directly by the brands. Twitter says it deals …

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With First View video feature, Twitter lures Indian brands

With the launch of First View feature, online social networking service Twitter is giving Indian businesses a new way to advertise on its platform.

8 Surprising Digital Marketing Stats From the Past Week

That’s right—users of Facebook, Twitter and YouTube leaned on their desktops more than other devices. Snapchat was not in the survey.

Twitter targets Japanese interest in business research

Randy Almond, Twitter’s head of data business marketing, told reporters Thursday the partners in turn get paid by companies hoping to improve their businesses using information from Twitter data. Twitter rarely gets paid directly by the brands.

Twitter Doubles Down on Data Marketing: Japan

Twitter Inc (NYSE:TWTR) may have run out of ideas to grow the its user base, but it hasn’t run out of ideas to make more money.

Some Pro-Trump Twitter Accounts Appear To Be Part Of Marketing Campaign

Some of Donald Trump’s support on Twitter comes from accounts with zero followers who tweet identical messages and who have been part of social media marketing campaigns in the past. Patrick Ruffini, a conservative activist and anti-Trump supporter, …

Five Ways AI Will Impact Marketing Over the Next 12 Months

Brands like KLM have already rolled our messenger bots for accessing your flight data, and airlines are some of the biggest users of customer service via Twitter. Consumers will move many of these queries to direct messenger, except for when it goes …

Twitter eyeing Japan for revenue from user data for businesses

Randy Almond, Twitter’s head of marketing, told reporters Thursday in Tokyo the partners in turn get paid by companies hoping to improve their businesses using information from Twitter data. Twitter rarely gets paid directly by the brands. Examples …

Twitter introduces First View in India

Twitter stated First View helps marketers achieve significant audience reach with exclusive ownership of Twitter’s most valuable advertising real estate for a 24-hour period. When users first visit the Twitter app or log in to twitter.com, the top ad …

SEO Is Now ‘Search Experience Optimization’

So, what does this mean for companies, marketers, and website owners when it comes to their SEO? Basically what I, and dozens of other SEO … And this can be done easily with a series of question and answer audits you can ask yourself as you’re …

Cheerios Angers Fans With Tweet About Prince’s Death

Imagine Cheerios sending this to you after your Dad dies pic.twitter.com/JE5rqfcrKD. – Coin Flip Experts (@trillballins) April 21, 2016.

3 Musketeens: Can a candy bar make its own YouTube stars?

… influencer marketing, the brand has hired three unknowns, whom it hopes to turn into YouTube stars. So far, 3 Musketeers has launched a YouTube channel with the three teens, and posted only three videos, which also get exposure on Facebook, Twitter …

Baffled by digital marketing? Find your way out of the maze

Twitter is also getting in on the act, recently announcing changes to its algorithm that let users choose whether they want to see chronological posts or the “best” – posts with lots of likes and retweets from people they follow.

3 Musketeens: Can a candy bar make its own YouTube stars?

Five Ways AI Will Impact Marketing Over the Next 12 Months

Apple honors Prince on Twitter, Tidal takes opportunity to push exclusive streaming catalog

On Twitter, Apple CEO Tim Cook called Prince “a true innovator and a singular artist,” saying “his music and influence will live on for generations.

Why Marketers Shouldn’t Rely Solely On Numbers [Infographic]

This infographic explores how leading marketers combine the math with the magic to boost marketing effectiveness. Secrets of Marketing Leaders Infographic Read the full report: The Math, the Magic and the Customer. Follow @BainInsights on Twitter.

Twitter-activatie Kiosk krijgt volop toehoorders op Multichannelconference

Beiden komen ook uitgebreid aan woord in de nieuwste editie van Shopper Marketing Update die vandaag is verschenen. Wat opvalt in de presentatie van beiden, is dat de koers van Kiosk naadloos aansluit bij de actuele multichannel-uitdagingen.

The ‘A’ Word — Does Advertising Still Exist?

Seeking best in class, most clients work with multiple agencies representing different marketing specialties, but they believe their “ad agency” is best qualified to put the pieces together into one brand story.

A CMO’s View: MasterCard shares the 9 passion points that shape its event strategy

To manage its multiple sponsorship events, MasterCard has a global team that guides the overarching strategy and approach for the brand’s event marketing, and regional teams that manage and execute event-strategy on a local level. Rajamannar says his …

Emerson students say ‘eh’ to proposed logo

“We expected that being a communications school and marketing school that there would be strong opinions,” said Andy Tiedemann, the school’s vice president for communications and marketing. “I also feel that, perhaps, some people may be responding out …

5 Marketers on Periscope You Need to Be Following

In case you missed it, 2015 was a pretty big year for live-streaming. Meerkat captured the hearts and minds of attendees at South By Southwest and it’s rival, Periscope, was acquired by Twitter. For Periscope, in more particular, 2015 was especially …

Cheerios Angers Grieving Fans With Prince ‘Tribute’ Tweet

PHILADELPHIA (CNN) – Here’s another lesson in the risks of social media marketing. Cheerios maker General Mills was forced to delete a Twitter tribute to Prince, after the singer’s fans slammed the company and called the tweet tasteless. Prince Rogers …

Reader staffers post petition to save alternative weekly

“Ownership must invest in marketing, advertising, and digital operations and enrich editorial content, or the Reader will die.

Screen-Savvy, Dedicated E-Sports Enthusiasts Offer Untapped Marketing Challenge

Gamer Matthew “Nadeshot” Haag has more than 1.6 million Twitter followers, recently started his own e-sports organization called “100 Thieves,” and has a sponsorship from Red Bull.

Effective Branding: 4 Ways To Build a Brand Through Social Media

The age of digital marketing has become a tad bit difficult and building a personal or brand reputation has become more important than ever.

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Sprout Social Targets ‘Twitter Stress’ with Suggested Replies

“We created a feature that helps relieve the stress of constant social replies while still staying true to our core principal that social should be about authentic and not automated communication,” said Andrew Caravella, VP of marketing at Sprout Social.

The ‘A’ Word — Does Advertising Still Exist?

Bernie Sanders Campaign: We Don’t Pay For Comments, Thank You

… comments section initiative was announced yesterday, many commenters on Reddit and Twitter responded by saying Sanders’ campaign had done the same thing, citing a $16 million creative spend with the marketing company “Revolution Messaging.”.

Social media responses to Prince’s death spark debate in local marketing community

A standout among Minnesota companies was Maplewood-based 3M Co., which posted an image on social media accounts of its red logo turned purple with a teardrop between the 3 and M. The image – which took the place of its main logo on its Twitter, …

Posted in Automatic Tweets

Apr

2016

April 19th, 2016 by autoposter

… actually mean for you and for the world. So let me try to connect the dots. Before doing that, though, the usual disclaimer: I’m the cofounder and COO of AdEspresso, which is a Facebook Marketing Partner, and we do have privileged access to …

Govt to launch Twitter Seva on April 21 as part of Startup India

In a move to support budding entrepreneurs, the government will on April 21 launch Twitter Seva, a new service to address various queries of startups in a timebound manner.

How seven angry residents got MS Dhoni out of Amrapali advertisement

“We have now created Twitter handle #gharbachaoakhilesh and hope to get UP chief minister to help,” says Anand. “The spinoff is that we are now closer to each other in our society,” says Digvijay Singh, a communication and marketing professional.

Major earthquake rocks Ecuador, death toll rises

“Our infinite love to the families of the dead,” he said on Twitter, while cutting short a trip to Italy to return home.

B2B marketing versus B2C

Twitter Updates Conversion Lift Reports: Twitter introduced updates to its conversion lift reports “to help performance advertisers better understand the full impact of their Twitter Ads campaigns.” These updates include optimised spend using daily …

SCORE, Elkhart Chamber workshop to focus on social media marketing

Mike Gingerich, president of Digital Hill Multimedia, will be the featured presenter. He will talk about social media networks including Facebook, Twitter, Linkedin, Pinterest, Google+ and Instagram, and how entrepreneurs and businesses can use them to …

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The 22-year-old whiz kid who runs Apple’s Twitter account shares his social media tips

He’s been named to Forbes’ 30 under 30 list for marketing, and when he accepted a job at Apple, it was covered by Apple blogs.

Do Tweets still have a business role?

“If half of them are on Twitter, the platform might be a good marketing tool.” Basilico, who has pushed boundaries since I’ve known him, looks beyond traditional Twitter tools. “What makes Twitter really exciting is the potential of Blab and Periscope …

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From Utah to Iowa: Marketing a profitable fix for troubled teens

The WWASPS boarding schools and marketing businesses created by their founders have faced a series of lawsuits and federal criminal probes over the years stemming from allegations that sound eerily similar to those leveled at Midwest Academy: child …

Toni Ko’s next fortune could be made in shades

“The best marketing strategy is the oldest marketing strategy. If your product is good and your price is good, people are going to naturally talk about it, and it spreads like wildfire.

Why Fans of Hamilton Should Be Delighted It’s Finally Stirring Criticism

As I’ve written before, obsessively demanding that fictional works take place in our world diminishes art, and can also, as Neil deGrasse Tyson’s Twitter feed amply demonstrates again and again, just make you a blowhard. But that’s not what these …

New Twitter Trend: High School Girls Posing in Noodle Restaurants

The Japanese noodle restaurant chain Marugame Seimen, which specializes in udon (thick wheat noodles), has started a social media marketing campaign targeted at high school-age girls, JK Udon Kawaii (“High School Girls Udon Cute”). The idea is to take …

Social media startup Tribe warns against over-priced IPOs as it begins raising

Social media marketing startup Tribe will kick off a $5 million capital raising push, which it says calls the ambitious IPO plans of rival Visual Amplifiers into doubt, amid concerns retail investors are being asked to fund under-cooked companies …

Things We Saw Today: Mariska Hargitay Reads The #Hamiltome

Some of us have yet to get our hands on the #Hamiltome (otherwise known as Hamilton: The Revolution, which delves into the making of the famous musical by Lin-Manuel Miranda and the history that was adapted to create the smash Broadway hit).

Government to Launch ‘Twitter Seva’ for Startups on Thursday

As part of its steps to support budding entrepreneurs, the government on April 21 will launch a new service, Twitter Seva, to address various queries of startups in a timebound manner.

Twitter’s NFL deal could position it as a live-stream titan

For Twitter the deal gives it an instant boost in live-streaming authority, an area that is increasingly interesting for marketers as well as an area Facebook has been heavily promoting through its new Facebook Live video initiative. (Note: Facebook …

KFC Australia apologises over misjudged tweet

#NSFW. Something hot and spicy is coming soon…” and had picture of a couple sat on a couch, with the woman reaching for something on her grinning male friend’s lap, that has been pixelated.

Inspired by… explaining what you do

I follow a lot of political journalists on Twitter and, as insightful as their Tweets are, it’s often more fun reading through the responses, particularly when they have opinions on divisive topics.

Coho Data Appoints Jim Ensell as Chief Marketing Officer

PALO ALTO, Calif.–(BUSINESS WIRE)–Coho Data, a leading innovator in scale-out flash storage for the enterprise, today announced the appointment of Jim Ensell as the company’s Chief Marketing Officer. Ensell brings more than 25 years of diverse …

D8 launches virtual reality Twitter voting for ‘Nouvelle Star’

… Jürgens is the Managing Director and Cofounder of VAST MEDIA, a media research and consulting company based in Berlin that provides international television industry leaders with qualitative competitive market analysis of digital entertainment and …

Bang for Your Buck: 4 Online Marketing Tips for Startups on a Budget

Trump’s approach to his 2016 presidential bid could be described as a case study of guerilla marketing. He makes outrageous, inflammatory statements on Twitter and during his rallies. In return, the media plasters coverage of his statements in their …

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No One On The Internet Knows What The Cowboys Were Doing With This Tweet

Where to begin with this? Immediately, I popped the text into an Internet search, because maybe it was song lyrics I didn’t know.

Content Marketing Storytelling Techniques: What’s the Line between Vivid and Verbose?

Showing not only trusts the audience to imagine their own outcomes, it also connects readers to the content on a more penetrative level that, hopefully, will follow them beyond the end of the article—into their Twitter feeds, their group chats, their …

Marketing the TNW Way #12: How are you engaging with this page?

In this series of blog posts, I’ve enjoyed shedding some light onto how we approach marketing at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more.

Hiring a Social Media / Marketing / Outreach Intern

Around a table in Beacon Hill, we produce a weekly public radio show and podcast. We cover arts, ideas and politics, and we inhale books, podcasts and smart, cool stuff on the internet.

How to manufacture a Twitter trend

In other words, this was a piece on a cog in the wheel who helps create Twitter Trends, something that is increasingly figuring among the objectives of marketers. As the story explained: It was also the story of a surreptitious, thriving, get-paid-to …

Digital leadership & transformation: Insights from #ClickZChat

This week we took to Twitter to ask our followers how inspired leadership can drive transformation initiatives, and where people fit into the grand scheme of the ‘digitally ready company’.

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Is my brand image green or healthy? No need for costly surveys, just ask Twitter

What do Toyota, Aveda, and Clif Bar have in common? A forthcoming article in the INFORMS journal Marketing Science finds that Twitter fans of these brands are all more likely to follow accounts that tweet about the environment. This in turn creates a …

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Social Media, Then and Now

… same regard, the right approach for Facebook isn’t the same as what you need for Snapchat or Twitter. Spending the time and resources to advertise well on social media channels will continue to be an integral part of successful advertising and …

Becoming the next #Batkid: The real science behind social and influencer marketing (webinar)

After Pomponi’s brainchild, the viral #Batkid phenomenon, netted close to 600,000 tweets and 1.7 billion Twitter impressions over two days, the company was finally able to say, This is the power of what we do.

Lamar Tyler Schools Twitter on Driving Sales Using Social Media

He’s put in the work, made the mistakes, invested thousands in training and consultants, and paid his dues in social media strategy and online marketing so that you don’t have to. This chat was just a teaser. Lamar Tyler will be LIVE at the 2016 Black …

Kanye West, Jay Z Sued Over Lack of Exclusivity of West’s New Album on Tidal

At a time when it was “quietly teetering on the brink of collapse,” Tidal more than doubled its subscriber base from 1 million to 2.5 million in 10 days after West tweeted to his 21 million Twitter followers that his album “The Life of Pablo” would be …

Verizon and Hearst Team Up to Buy Complex Media

Brian Angiolet, senior VP-consumer product and marketing at Verizon, said the deal is in line with the company’s plan to build “a network for the new generation.

Ace Your Twitter Marketing With 4 Free Tools

In order to manage your time and accounts well you need to have the right tools in place. Twitter is still on top when it comes to attracting new leads and customers quickly.

Simplicity Is Everything: Customer Experience Done Well With Brand Expert Margaret Molloy

Molloy is responsible for all marketing, communications and business development initiatives globally. She is a modern Business-to-Business CMO with 15+ years as a marketing leader, a must-follow marketing minds on Twitter (Forbes). Molloy has led …

Marketing Depression with Mr. Robot

The character of Elliott sits upon his cloud of judgement, superior to those that subscribe to instagram, Facebook, Twitter, the blogosphere, etc, dispensing his quasi-existential welchtanschung. Conversely, he is puzzled and crippled by bouts of …

With sales on the rocks, Absolut plans to spend more on mobile and social

Now, Absolut is boosting marketing to combat this spend, with an eye on the twin forces of mobile and social. For instance, this … The company encouraged consumers to share their Absolut Night with #SparkYourNight on Facebook, Twitter and Instagram.

Despite ban Twitter pushes ahead on China expansion plans

Kathy Chen, a former employee of the People’s Liberation Army, named Twitter’s first-ever China managing director. Despite being banned from mainland China since 2009, the low-key appointment was revealed when Twitter’s co-founder and CEO Jack …

With #Brandlove, How Thirsty Are Brands To Share The Love?

These brands probably have less of a personal brand voice on Twitter, and more of a marketing platform voice. Twitter though, is all about interaction and conversation. Broadcasting (while becoming much more common from not just brands, but individuals …

Twitter can unveil brand image better: Study

They found that their Twitter perception scores closely matched direct survey ratings of brand image on each of the attributes.

Despite ban Twitter pushes ahead on China expansion plans

Psst…there’s one surprising secret to selling

Vaynerchuk was in his 20s when he realized his potential to leverage the internet to make money, as he helped catapult his family’s wine shop into a $60 million per year business mainly through online marketing. He also has an eye for the next great …

Job hunting? This will help get your social media profiles recruiter-ready.

Facebook, LinkedIn, Twitter? Making it work. But Facebook, Twitter, LinkedIn, Pinterest, Instagram and Snapchat? You can barely remember all the passwords, let alone what and when you should be posting.

Twitter Is Making It Easier for Big Brands to Target Smaller Groups

Twitter is adding sublayers to ad campaigns, making it easier for larger brands to better target and monitor advertising on the social media platform.

The art of marketing to millennials

Marketing to millennials has become every company’s obsession. While the generally accepted picture of the millennial consumer is the starving college student or young grad, there are 6.2 million millennial households in the United States earning $100 …

Twitter can unveil brand image better: Study

They found that their Twitter perception scores closely matched direct survey ratings of brand image on each of the attributes.

The 22-year-old whiz kid who runs Apple’s Twitter account shares his social media tips

He’s been named to Forbes’ 30 under 30 list for marketing, and when he accepted a job at Apple, it was covered by Apple blogs.

How the NewFronts Can Reach the Next Level

AOL is abandoning its stage show this year, opting for an event that better reflects how consumers actually watch, said Allie Kline, chief marketing officer. The company is taking over a stretch of New York’s South Street Seaport for areas dedicated to …

Twitter can unveil brand image better: Study

They found that their Twitter perception scores closely matched direct survey ratings of brand image on each of the attributes.

TapInfluence Taps $14 Million for Influencer Marketing

… influencer marketing startups, and settled on TapInfluence because of its SaaS model. To read the full article and learn about TapInfluence’s funding history, go to VentureWire.

Posted in Automatic Tweets Tagged with: 12, Batkid, Brandlove, ClickZChat, gharbachaoakhilesh, Hamiltome, NSFW, SparkYourNight

Apr

2016

April 17th, 2016 by autoposter

Innumerable studies have highlighted that customers – especially of the much-maligned cohort between the ages of 18 and 34 that marketers like to lump together as an undifferentiated, annoying blob – prefer brands to be aligned with some sort of …

Onsharp digital marketing director shares social media tips

“We have 16 full-time employees, 12 of which are on our social employee team, and about 60 percent of our social reach on Twitter comes from our social employee team.” Jensen defines a “social employee” as anyone who uses social media to build trust, …

Old Navy Names New President Amid CMO Departure

Roughly seven months after losing its president to Ralph Lauren, Old Navy has a new leader in place—but has also lost its chief marketing officer. The Gap Inc.-owned brand promoted Sonia Syngal, formerly executive VP of global supply chain and product …

The Top 10 Instagram Influencers

The Instagram Platform for Online Marketing. When it comes to social media, Instagram is one of those Holy Grails that are so alluring to individuals, businesses and professional online marketers alike. Next to Facebook FB -0.11%, Twitter TWTR +4.83 …

Facebook partners with Ticketmaster to sell on platform

Twitter is losing its influence for mass-market merchants, but it could still have a role to play among sporting and events marketers, especially for location-based promotions. Recently, NFL and NBA teams have used Twitter to sell game tickets and …

Eight Ways To Boost Your Brand Or Business With Twitter

Perhaps you’ve already been using Twitter TWTR +4.83% for your own marketing campaigns but have not really seen much difference in your profits.

How I use my marketing technology stack (SEO edition)

Marketing technology (martech) stacks are all the buzz right now, especially following the Stackie awards given out at the MarTech Conference recently.

Planting a Root at Harvard

About a month ago, the two started joking on Twitter about the rapper’s software-coding skills, and the failure of any of Roots fans in Boston to offer Black Thought a job at some hot tech startup.

Inside the rising star of live-streaming video marketing

From the rapid prominence of Facebook Live, to the NFL turning to Twitter to give online viewers access to live football, live streaming video is one of new darlings marketing. Video overall has become a major part of the social media user experience.

How ‘Game of Thrones’ Became the Most Viral Show on Television

In November, HBO’s marketing team lobbed a viral bomb to stir up the conversation about the character. The show’s official Twitter account tweeted an image of a bloodied Jon Snow accompanied by text that read, “APRIL. #GoTSeason6 #GameOfThrones.

The CIA Is Investing in Firms That Mine Your Tweets and Instagram Photos

Those four firms, which provide unique tools to mine data from platforms such as Twitter, presented at a February “CEO Summit” in San Jose sponsored by the fund, along with other In-Q-Tel portfolio companies.

360i to Give Free Marketing Counsel to Nonprofits

The idea started when Ms. Hofstetter’s daughter Abby ran a bake sale to raise money for the Masbia Soup Kitchen Network as part of her Bat Mitzvah celebration.

Longtime NBA executive among flurry of new Devils hires

She spent the last 25 years leading team marketing and business operations at the NBA, and will work with team partners to help generate new revenue.

6 Niche Marketing Ideas from Some of the Most Competitive Industries

Both Twitter and Facebook now allow video posts and both have become popular with marketers. Videos auto play without sound, making it important to keep the videos short and eye-catching.

Local marketers win ADDY awards

GREEN BAY – Several marketing firms in the area brought home 2016 ADDY Awards presented by the Fox Valley Ad Club and American Advertising Federation.

Inside the rising star of live-streaming video marketing

Jets-Buffalo Bills first NFL game to be streamed on Twitter

Just last week, the NFL announced that the 10 “Thursday Night Football” games to be played during 2016 would stream on Twitter in addition to their broadcast distribution on either CBS or NBC and the NFL Network.

Ghost in the Shell film starring ScarJo faces whitewashing backlash on Twitter

Word of mouth is essential to a major release these days. Studios release images, clips, teasers, and posters well in advance of a film’s release date in a bid to build hype around a potential blockbuster on social media.

Report: News organizations don’t get much out of Twitter

If you’re a news organization, you’ve probably noticed that Twitter isn’t doing much in terms of bringing you lots of traffic.

UC Davis spends $175000 to sanitize its online image after ugly pepper spray episode

Gatorade, for example, has a “mission control” room to monitor online feeds from Twitter and Facebook, Kalb said.

3-step content marketing formula that always works for startup growth

You can distribute your content on Facebook, WhatsApp, Twitter, Pinterest, LinkedIn, Medium, Quora, Reddit, Blogger’s network, and discussion forums (find some in your niche).

NFL-Twitter Deal Gives Social Commerce Its Make-Or-Break Moment

… broadcast partners happy, the NFL couldn’t very well sign over exclusive advertising rights to Twitter during streamed TNF games, but it did throw the social media platform a bone: about 30 percent of all ad slots will be left to Twitter’s …

CNBC unveils new advertising industry series: Marketing.Media.Money

Social media will also play a big role with planned Facebook Live chats and Twitter exchanges to broaden the conversation. Speaking at the show’s London launch, Conroy said: ‘Marketing.Media.Money looks at an industry that’s undergoing unprecedented …

KFC Australia tried to make a dick joke. It backfired.

It was one of the quickest marketing campaigns in Australian history and in that regard, it got the job done. @KFCAustralia I want a bucket of hot and spicy and by God I want it now!

An Introduction to Digital Marketing for Millennials (Not ‘To Millennials’)

You’ve probably had it up to here with marketing-to-millennial information. The Internet is full of advice on how to capture the eyeballs and wallets of the biggest market demographic in the history of the human race.

We analyzed a year’s worth of content so you don’t have to

For most marketing teams, inbound is no longer a foreign term – three out four marketers around the world now prioritize an inbound approach.

KFC tried to make a d*ck joke on Twitter but were forced to apologise

But, apparently, it was an obvious connection for the people behind KFC Australia’s marketing campaigns. Underneath this ‘cheeky’ little Twitter caption: ‘Warning #NSFW. Something hot and spicy is coming soon…’ they showed a couple getting touchy …

Twitter followers, £300k and BEGGING will get you the new Ford GT

‘The purchase process for the Ford GT is as unique as our all-new supercar,’ said Henry Ford III, global marketing manager at Ford Performance.

Social Media News Roundup: Video Suggestions On Instagram

Lisa Coghlan rounds up the latest in social media platform updates and news, including Instagram’s new ‘Videos You Might Like’ feature, using Twitter during breaking news, and the changing levels of engagment on Facebook.

What is agile marketing and should you be sprinting to it?

The digital marketing agency behind Nabisco’s Oreo cookie, 360i, reportedly designed, captioned, approved and posted to Twitter and Facebook within minutes an image of an Oreo cookie illuminated with what looked like a lantern or flashlight beam.

Study: Hillary Clinton, not Donald Trump, gets the most negative media coverage

To figure out which news outlets to include in its analysis, Crimson Hexagon used software that measures the number of retweets and mentions on Twitter from publications and their most prolific reporters. They figured out which sites … “Once you have …

Visibly Upset Paul Rudd Calls Out Fans Who Picked #TeamIronMan On Twitter With HIGHlarious Personalized Video …

Captain America: Civil War is coming out next month, and Disney and Marvel are going ALL OUT with a viral marketing campaign that is epically dividing the fandom!

Increase online sales with personalization

This is how optimized experiences convert. Dave Delaney is a Nashville-based social media and digital marketing consultant, author and keynote speaker.

The Rise of WhatsApp in Brazil Is About More than Just Messaging

Because messaging apps have surpassed social networks in popularity, companies have to reevaluate how they approach digital marketing. WhatsApp is the dominant player in Brazil, but firms should be thinking about similar apps used in other markets, …

Data Driven: The uses of big data go beyond micro-targeted marketing

To see if his studies were even feasible, Giraude-Carrier and his researchers, including some from the psychology department, scoured Twitter for two to three weeks to find tweets in English from across the country that had any form of suicidal …

Farewell, Cardale: 20 must-follow college football Twitter accounts

So it’s understandable if you feel overwhelmed by the millions of possible folks to follow, the options to message (privately or publicly) and the amount of vitriol available (disclaimer: that’s most of Twitter). Good news, though: We’ve put together a …

The Rise of WhatsApp in Brazil Is About More than Just Messaging

How to Convert Social Media Fans Into Customers

Social media platforms are the new marketing frontier. There are more than … getting customers. You can have a promo code just for Twitter or Facebook so you know exactly where the majority of your social media customers are spending their time online.

http://rock.ly/y3r0j

Revenue at Plainridge Park Casino flat in March

While the aggressive free-play strategy has clearly produced short-term gains, some marketing specialists say it is unlikely to prove sustainable, the Globe reported earlier this month.

Farewell, Cardale: 20 must-follow college football Twitter accounts

Government to launch ‘Twitter Seva’ for startups on April 21

NEW DELHI: As part of its steps to support budding entrepreneurs, the government on April 21 will launch a new service, Twitter Seva, to address various queries of startups in a timebound manner. “On April 21, we will be launching a ‘Twitter Seva’.

DankStop’s Ads Are Banned On Social Media, But Its Audience Is Still Growing Like Crazy

As entrepreneurs whose business is barred from mainstream advertising (no TV or radio ads, no FaceBook or Google GOOGL +0.56% ad words) they have become experts in grass roots and guerilla social media marketing to sell their wares. The pair has turned …

KFC Australia Says Sorry For Sexually suggestive Twitter Commercial

Perhaps, the fast food giant apparently tried to say with some mischief with the”Not Safe for Work” hashtag. Immediately, twitter started trolling the marketing campaign, cited Sunshine Coast Daily. “KFC, if you are experiencing ‘hot and spicy …

America is waking up to cricket’s marketing potential

While the NFL recently announced a deal to broadcast games on Twitter, the IPL blazed a trail in digital content distribution in 2010, when games were streamed live worldwide on YouTube.

What the latest Facebook Reactions data means for social marketers

Combining qualitative feedback provided by comments and quantitative data shown by Reactions, marketers can now learn even more about their followers.

Science Has Some Awesome News for Coffee Drinkers

Fitbit and the Apple Watch are examples, he says, of devices with savvy health and fitness marketing but still-untested claims: “Is it useful for health?

Does Snapchat Marketing Measure up against Other Social Media?

For resource-strapped marketing departments, that’s a headache that calls into question the value of building campaigns for Snapchat.

Mastering social media marketing for your practice

Use social media platforms to create and share high-quality content about your particular area of expertise. For example, if you specialize in dry eye, write regular blogs on the symptoms and various treatments and share those posts on Facebook and …

http://rock.ly/zba0r

MSU students, alumni take to the streets

Thousands of people were expected to volunteer at hundreds of sites around the world on Saturday, including Hong Kong, London, Los Angeles, Las Vegas, Denver and Chicago, said Maria Giggy, membership and marketing director for the MSU Alumni …

America is waking up to cricket’s marketing potential

While the NFL recently announced a deal to broadcast games on Twitter, the IPL blazed a trail in digital content distribution in 2010, when games were streamed live worldwide on YouTube.

Posted in Automatic Tweets Tagged with: GameOfThrones, GoTSeason6, NSFW, TeamIronMan

Apr

2016

April 14th, 2016 by autoposter

“We’re thrilled to see so many U.S. communities rally behind their local rinks and love of hockey, once again nominating more than 1,000 rinks across the country,” said Nina Barton, Senior Vice President of Marketing, Kraft Heinz. “The personal and …

GLENN HUGHES’s Father Dies At Age 90

Glenn, a native of Cannock, England but now living in Los Angeles, announced his father’s passing on Twitter, adding that he was flying back to the United Kingdom with his wife Gabrielle to be close to his mother Sheila.

What’s the deal with that woman who writes jokes for the OneAmerica sign?

Send IndyStar reporter Cara Anthony a note at [email protected] or on Twitter: @CaraRAnthony. Aly Strapulos … “I’ve always wondered if Andrew Luck knows about the signboard,” said Strapulos, who works in OneAmerica’s marketing department.

10 Tips to use Twitter for Social Media Marketing

Having a professional social media marketing account on Twitter is nothing new today. In fact, most of the local and online businesses now have their own Twitter and other social media accounts for online marketing. However, it is not an easy job to …

[VIDEO] Marketing Land Live #8: Facebook Live video, Tweet length research & more

Talk about meta: a live video show talking about live video. The big topic on the most recent episode of Marketing Land Live was Facebook Live – Facebook’s serious push into the space that Twitter/Periscope have called their own for a little more than …

With new features, Twitter and Facebook target specific audiences

“[The] deal is great for our marketers, as Twitter controls some of games’ ad inventory. Can’t wait to bring [it] to market,” he tweeted.

Why startups must figure out their brand personality before kickstarting any kind of marketing

A couple of weeks back, I met a young entrepreneur via Twitter asking for advice on which digital marketing channels to go with while launching his product.

6 Ads Proving that Cats Still Rule in Marketing

It also created a fictional Twitter account for the ad’s protagonist, Bertrand Thumbcat, who posted ahead of the second launch: “World domination is mainly a question of attitude.

4 simple ways to integrate video into your marketing strategy

Most elements of communication have moved in the digital direction. Video conferences that once took an abundance of cords and slow, unreliable dial-up connections to coordinate now can be done just by Skyping or FaceTiming someone at the touch of a …

5 Ways to Use PR to Amplify Marketing Campaigns

The Economist has done this through its programme of experiential marketing activity; insect ice-cream, insect crepes, VR experiences, and bio-diesel coffee, which has attracted tens of thousands to try new things and sign up to The Economist.

6 Marketing Tips to Help Your Dispensary Succeed on 4/20

April 20th is just around the corner, and your dispensary should anticipate a bump in traffic as patients and customers file in to make purchases.

Become More Effective by Eliminating Your Options

I’m not sure where that quote originated, but I’ve heard it often in the context of sales and marketing. The idea is that if you confuse your audience with multiple offers or complicated payment plans that go on forever, they’ll become unable to make a …

Canton marketing company moving to Jackson Township

CANTON Marketing and branding specialist Cassel Bear is preparing to move. The company has purchased an office building at 4884 Dressler Road NW in Jackson Township and hopes to be in the new location this summer.

http://rock.ly/jymui

That Time A Publisher Turned A Teenage Fantasy Into Their Entire Marketing Campaign

There were good reasons for the Fear Effect games to catch your eye during the PlayStation era, including the stylish art and the mature (for the time, anyway!

Turkey goes digital

Koosmann said Facebook is good to provide information to users, Instagram for photos and Twitter for talk. “Twitter is more about conversations. It is a great place to have quick conversations,” Koosmann said. Digital marketing also allows companies to …

Tesla is the new Red Bull: Every brand wants to be it but can’t pull it off

“A combination of factors leads to Tesla’s marketing success: Innovative, revolutionary products and a genius CEO Elon Musk who has track record of success.

‘Captain America: Civil War’ Cast Deliver Personalized Replies for Declaring Your Allegiance

Who will you stand with when Captain America: Civil War begins, Team Iron Man or Team Captain America? Before you answer, would it change your position to know that whichever side you pick will yield a personalized message?

Exclusive First Look: Manage Taps Former Twitter Executive as CEO

Ng brings to Manage deep expertise in programmatic and social marketing. Previously, he served as head of mobile app promotion at Twitter, where Ng was responsible for growing the mobile app download business revenue by more than 100 percent …

10 Signs You’re a Better Digital Marketer Than You Thought

Content is at the core of internet marketing. Have you ever written an article? Published a white paper?For this, I’m dismissing Facebook statuses and Twitter posts. A solid few hundred words on a blog or equivalent platform is a clutch move in …

9 Vital Customer Analytics Every Manager Should Know

Tip: Instead of spending a fortune on surveys, why not encourage your customers to interact with you via your Facebook FB -1.46% page or Twitter TWTR -0.84%. Customer … This allows you to focus marketing attention on the most valuable customers.

Turkey goes digital

Exclusive First Look: Manage Taps Former Twitter Executive as CEO

Martine Reardon, Veteran Macy’s Marketing Exec, Steps Down

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name.

http://rock.ly/dmcb1

The Best Way To Start Blogging

A lot of “marketing gurus” have been preaching that “blogging is dead.” The truth is that it’s not: blogging has simply morphed and changed into a much broader category.

Porn giant xHamster blocks NC users who support anti-LGBT law

When users with a North Carolina IP address visit the website they will be asked if they support the anti-LGBT law, xHamster Chief Marketing Officer, Alexander D. Hawkins, said in an email. If they choose in the … Follow @MaryBowerman on Twitter.

Business Relationships, Not Reach in a Post-Social Media Marketing Age

In the social media spaces, paid sponsored and promoted posts are increasingly invading otherwise carefully curated Twitter and Facebook feeds. Noisy blasts are purchased by brands in search of quasi-targeted reach that truthfully is not much better …

That ‘Badlock’ Bug Is More Hype Than Hurt

The German company SerNet, which discovered the Badlock bug, aggressively publicized their impending announcement a month early with a web site, a brand name, a logo, and a marketing campaign. Despite all the hype, Badlock’s vulnerabilities only …

What Those Popular Tasty Videos Teach Us about Multichannel Marketing

Once upon a time, multichannel marketing on social media meant uploading a video to YouTube and sharing a link on Twitter and Facebook. Thanks to Facebook changes and the rise of apps like Snapchat and Instagram among other rising channels, those …

Marketing Tips Tech Companies Must Follow to Survive

Politicians of all stripes universally tout the need for entrepreneurs to help keep our economy recovering and growing. But lately the rate of new business formation has been sagging.

http://rock.ly/69wr4

10 Tips to use Twitter for Social Media Marketing

Driven By Teenagers And China, Global Box Office Reaches Record $38.3 Billion In 2015

Today, teenagers make up 8% of all ticket buyers in the U.S.–and you can bet they are tweeting and snapping about what they see in the cinema.

Queensbury officials ponder digital marketing of town

Sarah Mannix of Mannix Marketing in Glens Falls presented a proposed contract at a Town Board workshop meeting on Monday to spend $12,000 in town occupancy tax funds on a three-month campaign in May, June and July to promote Queensbury …

Everything the tech world says about marketing is wrong

Then, by 2006, what did digital marketing teams think about? High Google rankings and more website traffic. Getting Facebook “likes” and Twitter followers. Keyword density. Building links. “Marketing departments” were using professional strategies that …

OnSharp digital marketing director shares social media tips

The chatbot gold rush is officially here

“It took about three months to get to 1.5 million chatters,” said Patrick Starzan, the comedy website’s vice president of marketing and distribution, “compared to the two or three years it took to get the same number of people on social networks.” By …

6 Secrets to More PR in Less Than an Hour a Day

Every marketer knows that testimonials can benefit marketing campaigns. But did you … Considering how these poor folks get bombarded with hundreds of emails and pitches a day, Twitter is a fantastic way to bypass the clutter and make them take notice.

Fan: What makes Shah Rukh Khan a marketing genius

Aside from the occasional message/tweet, Shah Rukh has been sharing behind-the-scenes videos on Youtube, engaging with people on Twitter and Facebook and featuring his own videos to feed excitement. In one such segment, Shah Rukh read out fan …

Amobee Joins the Pinterest Marketing Developer Partner Program in the UK

We serve key marketing channels display, video, email and social across all devices, and among a select group of companies globally with ads API integration for Facebook, Twitter, Instagram and Pinterest. Amobee’s patented Brand Intelligence technology …

http://rock.ly/bhd9g

5 ways to rock your influencer marketing strategy

Influencer marketing was huge in 2015. Just take a look – it’s been on a pretty fast trajectory recently. That presents a challenge to marketers who have been doing it for awhile. Sure, you might have a network that’s engaged with your content and a …

Why Real-Time Data Is Not Fast Enough Anymore: Tim Hayden of Zignal Labs on Marketing Smarts [Podcast]

I invited Tim to Marketing Smarts to talk about data-driven marketing, how “real-time” isn’t fast enough anymore, how you can use data proactively to inform you marketing efforts, and what the continuing role of traditional channels is in modern …

Why Marketers Should Embrace Emojis to Improve CX

But perceptive brands and marketers are finding bonafide business applications for these digital icons. In the past year, McDonalds brought emojis to life in a video ad, Domino’s pizza created an emoji ordering system, and Twitter, Coke and Wieden + …

Marketers Find You at 2:00 am

Marketers are posting videos, photos and messages after bedtime on Facebook, FB -1.56 % YouTube, Twitter TWTR 4.38 % and Instagram, tailored for phone addicts who wake up in the wee hours and check their social media.

Sprint pulls ad featuring white woman calling T-Mobile ‘ghetto’. Do we see a trend yet?

Twitter wasn’t nearly as excited as Claure seemed in his tweet though, and users began expressing their displeasure with the use of the word “ghetto.

Report: Twitter Channel Marketers Are Content Amplifiers

Leadtail teamed up with channel marketing solutions provider Elastic Grid to identify 368 channel marketers on Twitter and analyzed more than 40,000 tweets to uncover social insights about how channel marketers influencer their businesses, manage …

How You Can Help Your New Grad Find Her First Job

Then, have her write a compelling pitch letter to hiring managers, or use social media like LinkedIn, Twitter and Instagram to network by following her dream companies and key people at each.

We Respond Better To The Opposite Sex Online

When you think of how to flirt online, you probably aren’t thinking about Twitter or Facebook, but it turns out we respond more positively to social media updates from the opposite sex in a blind test.

5 Channels For Being A Digital Rock Star

Recommendations cover image sizes, best times to share, shortcuts, and tools for each of 5 marketing channels – Facebook, Twitter, Pinterest, YouTube, and Instagram. Your market may respond in each of these channels, only a few of them, or require …

Reach Your Target Audience: A Fool-Proof Guide to Influencer Marketing

Now, marketing takes place on Twitter, Facebook, Instagram, LinkedIn and in other online interactions. The expansion of places to engage with brands and other customers opened a new realm of discussion and word-of-mouth marketing. Social media is now …

http://rock.ly/vpfmc

Azealia Banks Made A Huge Mistake Calling Kanye A Sexist Laughing Stock, And She May Pay Big Time

Several hours ago, Azealia Banks launched a Twitter tirade against fellow rapper Kanye west in which she criticized both his values and his family, saying that he has fallen from grace.

World Series hero available for hire

A lot of it was driven by Nike, which promoted a #MambaDay trend on Twitter. As a part of the marketing campaign, the brand put together a commercial that featured some of its best athletes including LeBron James, Tiger Woods and 49ers linebacker …

Posted in Automatic Tweets Tagged with: 8, MambaDay

Apr

2016

April 11th, 2016 by autoposter

It is an emerging popular term in the app marketing industry and almost all app marketers are now jumping onto the mobile app optimization bandwagon to achieve their user acquisition goals.

How to Recycle Content: the 10 Best Ways

The “limbs” are the different social platforms, such as Twitter, Facebook, Pinterest, etc. You may be a starfish, with five arms, or an octopus with eight limbs.

In with the in crowd: secret languages can confuse, exclude or empower

Talking of clever marketing, when a corporate noun replaces the neutral noun, or a corporate word becomes a verb, the corporate really has won an Orwellian victory.

Facebook now lets verified Pages share branded content from marketers

Facebook has launched a new branded content tool – which is available through the Page composer on desktop and iOS (Android coming soon), Power Editor, Ads Manager, the Marketing API, and in the iOS Mentions app – that publishers must use when …

#1394: Marketing To The Millennial Woman

In 1995,she founded Generational Targeted Marketing, which has provided generational guidance to companies, large and small.

Twitter Names PepsiCo CFO Johnston, Martha Lane Fox to Board

Each of the company’s major brands have Twitter handles — its namesake soda has nearly 3 million followers — and activity on the social media platform is increasingly cited as a sign of a successful marketing campaigns. PepsiCo CEO Indra Nooyi, who …

Social Media News Roundup: Facebook Reactions Give Marketers More

James Allen takes us through this week’s latest social media news, including the effect of Facebook reactions, Twitter’s new optimised design for Windows 10 and mobile use, as well as Facebook’s plans to make messenger more brand friendly.

10 Twitter Chats for Entrepreneurs

A Twitter chat with a question and answer format that’s hosted by Puget Sound American Marketing Association (PSAMA) and Point It Digital Marketing. Eight questions are asked during the Twitter chat surrounding the topic of marketing and SEO …

Some Pro-Trump Twitter Accounts Appear To Be Part Of Marketing Campaign

The 50 Best Resources for Content Marketers

Content marketing is no easy task. Whether you’re a one-person marketing department at a startup or CMO of a Fortune 500, doing it well—and within budget—is always a challenge.

Twitter Names PepsiCo CFO Johnston, Martha Lane Fox to Board

7 Things You Should Really Do in Social Media Marketing but Probably Don’t

Twitter mentions are the bare minimum you should do keep an eye on when it comes to monitoring your brand on social. They work as a sort of notification that someone is talking to or about your brand.

Movie Studios Turn to Mobile Units to Combat Sales Slump

Advertising is getting creative, no longer solely the domain of television spots and newspaper ads, and marketing campaigns have utilized everything from viral digital content to promotional offers to tie-ins.

Why Your Business Needs a Strong Online Reputation and How To Build One

It needs to be a part of your broader marketing and branding strategy. Here are a few … For example, you must’ve seen brands with profiles on Facebook, Twitter, Google+, Pinterest, LinkedIn, Instagram and every other social network in the world. But …

Esta estrategia de content marketing usó Twitter, para crear un mapa con los lugares más peligrosos de EU

El trabajo titulado “America´s most Safe and Unsafe Places” tuvo una medición y geolocalización de tags publicados en entradas de Twitter, para descubrir en dónde la conversación sobre temas relacionados al crimen por parte de usuarios de la red social …

How Much Do People Really Care About Sharing Their Information Online?

People do and do not care about sharing information online. It comes down to what they are sharing that makes it matter. In terms of social media, people will share just about anything.

Mississippi seeks to protect restaurant industry image

Bass posted a satiric road sign photo on Twitter, saying “Entering Mississippi, please turn your clocks back 200 years.

Comedian Jim Gaffigan stars in Chrysler Pacifica ads

Fiat Chrysler Automobiles is targeting young fathers in its new marketing campaign for the 2017 Chrysler Pacifica minivan in four ads starring comedian Jim Gaffigan that began airing this week.

California Cannabis Expo in San Francisco

Celeste Miranda at The Cannabis Marketing Lab has assembled a team to handle many of these needs all under one roof. To get started they can … In-house social media experts handle Facebook, Twitter, YouTube, and Instagram. They also handle all …

3 soon-to-be social media trends you can profit on

For some time now, one of the biggest challenges for social media marketers has been assigning dollars-and-cents results to efforts on Twitter, Facebook, and the like. And though this new frontier of social shopping and e-commerce might be only part of …

5 tools savvy marketers — and consumers — should know

Marketers traditionally used magazines, newspapers, direct mail, billboards, television and radio to reach consumers. Now, another galaxy of solutions can guide consumers and marketers to each other, including digital platforms such as Facebook …

How a Billboard Exposed the Insanity of the San Francisco Housing Market

“It’s not uncommon to see ‘ from the low’ in terms of pricing,” Sandra Eaton, director of sales and marketing for Northern California at Comstock Homes, told Fortune. “They [families] are growing out of the condo market, which can be priced as high as …

3 Ways to Optimize Your Twitter Marketing Efforts

Marketers can gain organic influence, do effective Direct Marketing, drive event registrations, and build a personal brand for their company thought leaders―all in Twitter. So you are on Twitter and want to maximize your effect. Here are three ways to …

Racist emails sent to USA Track & Field in Indy

… chair of its marketing commission. “These things happen. And people can be hateful,” Washington said. “But we think we are doing the right thing and moving the sport forward.

When it Comes to Social Marketing: Are You an Individualist or a Utilitarian?

We can relate these two schools to the B2B world, particularly in the rough-and-tumble world of social media marketing in which a business is made to decide on strategies providing utmost efficiency.

How a Billboard Exposed the Insanity of the San Francisco Housing Market

Are Trump and Clinton Buying Fake Twitter Followers?

For some, buying fake Twitter TWTR -1.94% followers will sound like a minor infraction—it’s a common practice, for instance, in certain corners of the marketing world. But political tactics on social media can get insidious, and can also be the tip of …

Networking, marketing focus of BizFest

The bulk of the opening time, though, was spent learning how businesses can beef up their marketing from consultant Chisa Pennix-Brown.

Find New Prospects For Your Personal Brand With Twitter

Twitter is still a top social network for your personal brand to build a strong community and attract new leads. If you want to increase your sales it’s important to add an effective social selling strategy here, which offers opportunities to connect …

One Small Step for Twitter, One Giant Leap for Video Content Marketing

In February, Twitter quietly announced its new First View feature that boosts paid video content by placing it at the top of users’ feeds for 24 hours at a time.

Mountaineers using drone technology for coaching, marketing, recruiting

WVU’s football account posted it on Twitter, and the video had more than 115 retweets and 200 likes. A video of the Mountaineer Drill – think “Oklahoma Drill” but don’t say Oklahoma in front of the Mountaineers – showed receiver Ka’Raun White …

Marketing in 2016: does more data mean more sales?

… found that marketers intend to spend more than 70pc of their total budget on digital marketing over the next year, with social channels set for considerable spending increases.

Pro-Trump Twitter accounts part of marketing campaign?

(Daily Caller) Some of Donald Trump’s support on Twitter comes from accounts with zero followers who tweet identical messages and who have been part of social media marketing campaigns in the past. Patrick Ruffini, a conservative activist and anti …

One Small Step for Twitter, One Giant Leap for Video Content Marketing

In February, Twitter quietly announced its new First View feature that boosts paid video content by placing it at the top of users’ feeds for 24 hours at a time.

Gatto questions need for hiring branding firm to rename Bob Hope Airport

In addition to the new name and upcoming marketing efforts, officials from Anyone Collective have told the authority that they have sifted through extensive online search-engine data, contacted representatives from other airports and interviewed …

Lava introduces MS Dhoni as its brand ambassador

Dhoni will now not just be seen in the marketing campaigns of the company but also in many of its other activities related to brand management.

7 lessons CEOs can learn from President Obama’s video strategy

Vitaly Shter is the director of product marketing at Vimeo. He was recently the director of …. Obama’s digital strategy team is using all social venues possible – including YouTube, Vimeo, Facebook, Twitter, Instagram, blogs, etc. – to target …

Esther Cepeda: Revised nutrition labeling isn’t enough to improve our diets

These multimillion-dollar marketing efforts have turned so many people around that after years of parents drowning their babies and children in fruit juice and fruit-enhanced “smoothies” that are marketed as “healthy” drinks, scientists have been …

10 Twitter Chats for Entrepreneurs

Digital marketing in Asia: Spotlight on Malaysia

… platform, which us 85% of the Malaysian Internet population. There are 3m Malaysian LinkedIn users as well, over 20% of its working population.

Marketing Strategies Today: Seven tools and tips for social media marketers

There are a couple of other cool features that let you view which Twitter users shared a page you’re tracking, the backlinks pointing to that page and other content from the page’s author.

http://rock.ly/yelha

Which Awkward Celebrity Is Dominating The iPhone Video Charts?

Just before the iPhone SE was revealed by Apple, the marketing team released a YouTube commercial that illustrated the hands-free potential of Siri in the kitchen.

Noam Chomsky on America’s Political Corruption: Presidential Campaigns as Marketing Achievements

“Right after the election, President Obama won an award from the advertising industry for the best marketing campaign and the International Business Press executives were euphoric,” Chomsky recalled in the 2015 documentary “Requiem for the American …

This Latina Mom Supports CA’s Proposed Soda Tax

Note from the author: MomsRising.org / MamásConPoder.org and the Ecology Center, which helped successfully pass a soda tax in a U.S.

Commentary: Twitter needs good game plan to make most of NFL streaming deal

That will be great for Twitter to increase its revenue and to cement its relationship with high-value marketing clients.

This Latina Mom Supports CA’s Proposed Soda Tax

Note from the author: MomsRising.org / MamásConPoder.org and the Ecology Center, which helped successfully pass a soda tax in a U.S.

Snapchat 2.0 creates new marketing opportunities while requiring extra diligence

Snapchat 2.0 opens the door for marketers to create a very personal connection to consumers as users in the past had to choose to view a brand’s content, something the new autoplay feature update eliminates.

http://rock.ly/hd2ni

Digital marketing in Asia: Spotlight on Malaysia

… platform, which us 85% of the Malaysian Internet population. There are 3m Malaysian LinkedIn users as well, over 20% of its working population.

What’s the deal with that woman who writes jokes for the One America sign?

“I’ve always wondered if Andrew Luck knows about the signboard,” said Strapulos, who works in One America’s marketing department. The witty lines are written purely for comedic relief, taking up about 15 minutes of her work week. Strapulos has written …

Geek Squad’s new ride: 1000 Priuses

Richfield-based Best Buy (NYSE: BBY) is using the new fleet announcement (and a new marketing campaign, titled, “We Make it Work”) to underline the growth of the Geek Squad’s mission.

Posted in Automatic Tweets Tagged with: 1394

Apr

2016

April 8th, 2016 by autoposter

The CEO of Red Ventures, a prominent Charlotte-area marketing and technology firm, said he must “seriously reconsider” adding jobs in North Carolina in the wake of the state’s passage of House Bill 2. Ric Elias posted a message Tuesday on Twitter to Gov.

How to Make the Most Out of Your Next Trade Show

… of new traffic to your website. Having a clear idea of your ROI is essential to making marketing decisions down the road.

Amy Schumer’s reaction to Glamour’s ‘plus-size’ issue is still a win for the magazine

Schumer’s words struck a chord as she asked her Twitter followers for their thoughts, a brave tactic in the cesspool that is social media.

UTPD investigating possible homicide on campus

Update (2:53 p.m.): The College of Fine Arts canceled theatre and dance classes and production rehearsals for the rest of the day, according to an email from Cassandra Gholston, marketing director for the theatre and dance department. A community …

Tourism, TV production leaders criticize bathroom bill

Major players in Tennessee’s burgeoning tourism and television production industries are sounding the alarm about potential lost jobs over state legislation regulating where transgender people can use the bathroom in schools.

‘It’s like saying everything living in the ocean is a fish’: Marketers obsessed with millennials are making a mistake

Many marketers think that millennials can fit into one neat bucket: They are digital natives who should be reached via mobile and social; they are all about progressive causes and, therefore, will only gravitate toward brands that pay attention to the …

Retired US Soccer star Wambach admitted trying cocaine, marijuana, court documents say

Her attorney, Ben Eder, had no comment following the plea and did not immediately reply to an email seeking comment on the matter.

Indians access Facebook 2.4 times more than Twitter, reveals new study

Fast charging is not just a marketing term – it actually works and is a technology developed by Qualcomm. Marketing by various companies splits it up into different names like quick charge, rapid charge, turbo charge and more.

Coming to You Live From Facebook, a Lure Back to Your Television

Twitter Inc. said on Tuesday it will stream the National Football League’s Thursday night games next season, competing with CBS and Comcast Corp.

5 Instagram Tips From Mercedes-Benz, Which Gets Superb Engagement on the Platform

But Mark Aikman, general manager of marketing services at Mercedes-Benz USA, isn’t among them. “We understand their … Aikman said his team approaches Instagram as a branding platform and Facebook and Twitter as more direct-response channels.

UK users can now buy Pinterest ads

Pinterest has been heavily focused on building out its monetization priorities overseas, following in the footsteps of Facebook and Twitter, where as WSJ reports, the overseas presence for both networks were about 80% and 75% respectively, and drive …

Twitter’s NFL Deal Is a Dud, Analyst Says

It’s official: Twitter has out-foxed Amazon, Verizon and Yahoo in getting the rights to stream NFL Thursday night games.

Twitter’s NFL deal won’t fix its big problem

However other outlets, including The Wall Street Journal, said Twitter paid $10 million. “We think it’s very unlikely this deal can be profitable.

The Smiths now have a Twitter account – what does it mean?

The Smiths now have an official Twitter account – sparking speculation as to whether or not a reunion could be on the cards, or if it’s just to be used as a marketing tool. The ‘Ask’ and ‘This Charming Man’ indie heroes split in 1987, on less than …

Twitter’s NFL deal could position it as a live-stream titan

Morning Report: NFL And Twitter Cook A Deal, Tesla’s Top End, Blue Apron Turns Red And Black

… Com bomb home delivery food service, and half think they will be a possible IPO this year. The big question: Can they make money at this?

Social Listening Is Finally Getting Some Play

Jill Rowley recently gave a great talk for Salesforce on the intersection between sales, marketing and the customer experience.

VW dealer defies council, sues factory for damages from diesel scandal

Automotive News Home · Twitter Facebook LinkedIn Google+ Instagram RSS. Wednesday, April 6, 2016 | AutoNews Now: Dealer sues VW … All-Stars · Europe Rising Stars · Manufacturing · Marketing · Final Assembly · PACE Awards · 2016 PACE Application.

Is this Gap advert racist?

Four young friends posing playfully for the camera? Another forgettable marketing campaign? Or a glaring example of a type of passive racism that persists across corporate America?

Can Broken IPOs Come Back?

Twitter was actually a 2013 IPO, but the story is the same. Of the broken IPOs, Twitter could have the most upside if turned around, but at this time appears to be among the furthest from getting on track.

With new features, Twitter and Facebook target specific audiences

“[The] deal is great for our marketers, as Twitter controls some of games’ ad inventory. Can’t wait to bring [it] to market,” he tweeted.

US companies use social media to denounce laws seen as anti-gay

Ric Elias, chief executive of Red Ventures, a sales and marketing company, posted a letter on Twitter that said he was reconsidering adding jobs in a state that tolerates discrimination.

Coming to you live from Facebook, a lure back to your TV

“Over the course of the season we started doing it more and more,” Ben Blatt, ABC’s head of digital marketing, said in an interview. “We want … TV networks have used social media to promote shows since before Facebook and Twitter were public companies.

Is this Gap advert racist?

Four young friends posing playfully for the camera? Another forgettable marketing campaign? Or a glaring example of a type of passive racism that persists across corporate America?

Coming to You Live From Facebook, a Lure Back to Your TV

Twitter will sell one-third of ads in NFL Thursday game streams

There’s a “Rudy” analogy in the news that Twitter has won the exclusive rights to stream 10 of the NFL’s Thursday Night Football games globally during the upcoming season.

Influencers cash in on Twitter

As the growing culture of brand endorsement is becoming engrained on popular social media platforms like Twitter, global influencer marketing platform Webfluential is tapping into this culture. Webfluential, which provides marketing technology for …

Pinterest launches Promoted Pins internationally, starting with the UK

“Promoted” messaging has emerged as the de facto advertising method in the online realm, with the likes of Twitter offering Promoted Tweets and Medium announcing Promoted Stories just this week.

New Twitter calculator by Webfluential tells you how much you can earn per tweet

The global influencer marketing platform also recently announced “Booked By Webfluential”, a WordPress plugin and Media Kit builder, which gives existing social media influencers complete control of their profiles by allowing them to accept campaign …

How Visual Marketing Can Boost Your Influencer Marketing Efforts

Re-marketing that banner on Twitter and Instagram is a great way to boost its effectiveness. Surprisingly, Instagram is very testimonial-friendly: You can see people interacting very actively with visual testimonials and banners there when those are …

Sweden Just Got Its Own Phone Number. A Funny Thing Happened When We Called It

It handed off the country’s official Twitter handle, @Sweden, to ordinary Swedes—and let them post more or less whatever they liked.

Indiana Rail Road wins prestigious marketing award for intermodal

JJ Ruest, CN executive vice president and chief marketing officer, said, “We congratulate Peter Mills and the INRD team for this well-deserved rail industry recognition.

http://rock.ly/xwdke

Twitter Updates Conversion Lift Reports To Determine Ad Effectiveness

This tool provides a clear look at the impact Twitter ads have within our broader media strategy, and helps us make more precise choices as we allocate spend,” states Shannon Marcotte, senior manager of social media marketing at The New York Times.

Influencers cash in on Twitter

With new features, Twitter and Facebook target specific audiences

“[The] deal is great for our marketers, as Twitter controls some of games’ ad inventory. Can’t wait to bring [it] to market,” he tweeted.

Business Beat: MadAddie Strengthens Marketing Through Research

“I’ve always been fascinated with research, always,” Morris said. “It’s just amazing what information we can uncover nowadays.

How Jersey Shore’s Vinny Is Leading the #Malibro Movement

He has been named an official #Malibro. It helps that Guadagnino has 1.3 million followers on Instagram and 3.2 million on Twitter–even though the hit MTV show went off the air at the end of 2012. … Alcohol marketing executives have broadly contended …

Celebrating pirates, ukeleles and beer: What’s behind wacky holiday fad?

If you’ve checked your Twitter, Facebook or Instagram this morning, you most likely know today is National Beer Day. Social media has led to a proliferation of reasons to celebrate, and now, even the most obscure business is becoming big business …

900M monthly users strong, Facebook Messenger gets codes, usernames, and links to help you connect with anyone

Facebook Messenger was once a simple private messaging feature within the main Facebook app. But in 2014, the company made the unpopular move of chiseling Messenger out from the main experience, meaning that friends required two separate apps.

Pair stole drones, surveillance equipment from N.J. business, cops say

The items were stolen late Sunday from C&A Marketing, a global producer of high-end photography equipment. Ridgefield Park police responded to an alarm at the … may be reached at [email protected]. Follow him on Twitter @TonyAttrino.

Facebook Messenger has new ways for brands to meet its 900 million users

For starters Messenger is adopting Twitter-like usernames to make it easier for people to find one another, or to find brands, on Messenger.

9 Interesting Digital Marketing Stats From the Past Week

Mercedes-Benz has been kicking its Instagram game into fifth gear in recent months. For instance, the post below—seen on the car brand’s global account—on Thursday attracted 74,000 likes in its first three hours.

Today’s Best Brands Aren’t Marketing, They’re Creating Movements

Housing prices were imploding. Financial institutions were in a nosedive. The Great Recession had just gotten underway, and was showing itself to become what it would – a tectonic shift in our economy that would eliminate 7,030,000 jobs in the 13 …

Marketing Magic: Harry Potter Theme Park Opening Day Tickets Sell Out at Universal Studios

Rowling, who joined Twitter in 2009, has posted over 3,000 tweets and has amassed nearly 7 million followers–and counting.

Here Come the Marketing Bots

Social networks such as Facebook and Twitter have always been in an arms race with bots—software that impersonates a user, often used by spammers.

How My Terrible Copywriting Skills Make Me A Sought-After Marketer

Every week I have to say no to a number of marketing opportunities, I don’t know where people get hold of my email from or why someone would think I am interesting in a digital agency-type work but I have absolutely no interest in marketing a soap …

6 Killer Tools for Better Social Marketing

It lets you add multiple ways to enter the contest, from following you on Twitter to signing up for your newsletter. You can assign different point values to different entry options.

A sneak peek at Okemos’ new Whole Foods

MERIDIAN TWP. – Less than a week from opening day, the Lansing area’s first Whole Foods is a beehive of activity. Workers are putting the finishing touches on the 45,000 square foot building at 2750 E. Grand River, which will open at 8:45 a.m …

‘Malicious’ Twitter Posts Blamed for Fanning Kenyan Bank Run

#KOT, or Kenyans on Twitter, are being blamed for a run on deposits that resulted in Chase Bank Kenya Ltd. being placed under creditor protection by the East African country’s regulators on Thursday.

DC Mayor Bowser joins FOX 5 for Twitter interview

Through a series of questions, Mayor Bowser gave a variety of answers. She spoke on topics concerning illegal bikers, elementary school renovations, paid leave and a handful of other questions.

Posted in Automatic Tweets Tagged with: KOT, Malibro

Apr

2016

April 6th, 2016 by autoposter

Similarly, those who fail to invest the resources into a creative content strategy and development in any form of advertising and marketing fail to realize significant, positive results. Today, though, for most businesses, the scale of social media is …

Deep learning will be huge — and here’s who will dominate it

These include AI-based personalization and marketing tools such as Radius and Dynamic Yield, sales and retention prediction tools such as 6sense and Gainsight, and AI-based customer support company Wise.

Rhode Island Marketing Chief Quits Over Tourism Video Showing Iceland

BOSTON (Reuters) – A botched promotional campaign for Rhode Island that included a video that showed Reykjavik, Iceland, rather than the state capitol of Providence, has led to the resignation of a top marketing official, Governor Gina Raimondo said …

Rhode Island Marketing Chief Quits Over Tourism Video Showing Iceland

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PHILADELPHIA (CBS) – Philadelphia mayor Jim Kenney is among “The Tweet Elite” according to a new study, but trails other mayors in Twitter rankings. The study ranked Mayor Kenney 39 out of 110 mayors with 1,000 or more Twitter followers. Marketing …

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Bernie Sanders’ Ghost Tweeter Keeps His Brooklyn Accent

Eight months later, Sigala is a key lieutenant in the Sanders campaign for the 2016 Democratic presidential nomination, one of a new breed of digital media specialists who have become indispensable in an election where platforms like Twitter allow …

Dear Apple, please beta test your dev tool changes (starting with Universal Links)

Apple implemented Universal Links in a way that would force the major app platforms (Facebook, Twitter, Pinterest, etc.) to make substantial and harmful changes to the way they handle external links.

Gay Talese in Twitter storm after failing to name inspirational female writers

Amanda Katz, an arts writer for the Boston Globe, wrote on Twitter: “Women don’t write good NF [non-fiction] [because] they don’t feel comfortable talking to strangers, Gay Talese tells largely female journo audience.

Why millennials are crushing the dreams of marketing directors

… less than in the prior two years. Diet Coke put fan tweets on billboards (because Twitter is the millennial’s native tongue, the thinking goes); Americans still drink less and less soda.

Stop ‘innovating’: Aim higher

It doesn’t need another Twitter-based investment tool. Education needs a … These are just a few industries where innovation is not just something to talk about in annual reports, press releases, and corporate marketing materials. In these industries …

Plainridge boosts revenue with offers of free play

After a strong opening last summer, Plainridge Park Casino saw its revenue drop for five consecutive months, a downward spiral that raised questions about its competitive viability.

Social media marketing is New Haven woman’s niche

By Rod King for The News-SentinelSarah Arnold of New Haven is CEO and social media strategist for her 3-year-old company, SociallySeasoned, which handles social digital marketing for a dozen small- and medium-size firms in the Fort Wayne area.

Even in a Mobile World, Retailers Aren’t Convinced Social Media Can Sell

While retailers have long fretted over whether social media sites drive adequate sales, major players in the category seem to have no intention of backing away from Facebook, Twitter and Instagram. But a new study might change their minds. … By …

Mailbag: Readers range from kindness to cruelty

… hounding us for weeks and has become our own private Guy Under the Seats, sent us a note regarding our Twitterview with our mayor Robert Garcia after hizzoner was honored by a marketing group for being among the nation’s most Twitter-savvy mayors.

Where to find relevant content to curate and share

How do you find information that is relevant to your business that you can use, curate and share with your target audience to support your digital marketing efforts? With the help of Google Search, Google Alerts, Twitter real time search and RSS (real …

Can This Digital Whiz Make Marketing ‘Authentic’?

… or cool that a for-profit company is playing Twitter shrink while trying to sell stuff, the impact of the campaign was notable: “We have seen a significant impact in the conversation about beauty online,” says Jennifer Bremner, Dove’s director of …

Communicators reflect on Twitter’s 10th anniversary

I wrote an article in 2013 for a friend’s blog and realized that Twitter—along with Facebook and LinkedIn—could gain greater exposure for ideas.

The Ultimate Guide to Planning, Marketing and Hosting Your Twitter Event

They also don’t usually cost much and are therefore especially useful when trying to boost your marketing numbers without crippling your budget.

How Can Image Recognition Help Your Company’s Social Marketing Efforts?

People all over the world are posting on Facebook, Twitter, Instagram and every other network about how they love (or hate) Starbucks java.

Which city’s promo video is better? Elizabeth vs. Plainfield

In the eastern part of Union County, the Elizabeth Destination Marketing Organization has been working for the past year to produce videos and flyers advertising the city’s historical sites, dining, shopping and nightlife.

AI, NLP: Way Deeper Than Microsoft’s Marketing

A reader has asked me the following about Tay’s Twitter (NYSE:TWTR) disaster: I’ve been asking myself whether all we can say about the situation is to make jokes about it, or whether it can be compared and contrasted to recent efforts by other entrants …

Ellen DeGeneres’ Gap Kids Ad Is Being Called Out for Racist Undertones

But its that “empowerment” aspect of the brand’s campaigns that left many confused by the most recent photos posted to GapKids’ Twitter account on Saturday. One photo showed two white children doing acrobatic moves while a third, older white child …

Girl-Powered: Elizabeth Banks’ Comedy Site Is Open for Business and Brands

WhoHaha arrives at a pivotal moment, as girl power in marketing is at an all-time high, with brands such as Dove, Always and HelloFlo garnering buzz and awards for their empowering messages, and entertainers such as Ms. Banks, Amy Schumer, Tina Fey and …

3 digital marketing pros sound off on upcoming Instagram algorithm

For that reason, I’m a fan of algorithmic feed management. Granted, Instagram isn’t as cluttered for me as Twitter, but it can still get noisy.

Meet the Man Running Bernie Sanders’ Twitter Account

“He’s been able to really resonate with (different groups) and connect with them on a level that many other candidates have not been able to do,” said marketing consultant and social media strategy specialist Dr. Kay Green. While Twitter could not …

How to create a Facebook page customers want to read (and share)

Writing shorter posts isn’t just handy on Twitter. Keeping your posts below 250 characters … Samantha Owens Pyle is the owner and chief strategist of Green Apple Strategy LLC, a Nashville-based marketing and branding firm. You can follow her on …

Female Users Flock To Snapchat In A Trend Similar To Facebook, Pinterest And Twitter

(Photo : Bloomberg – Gettyimages) Snapchat witnessed a January spike in female users. This follows a trend of other popular apps including Facebook, Twitter and Pinterest. The temporary messaging app Snapchat was released in 2011. Now, The company …

With ‘Powerpuff Yourself,’ Powerpuff Girls take over the Internet

The animations became ubiquitous on Facebook’s News Feed and Twitter timelines over the weekend. People and millennial publishers, such as Mashable and Bustle, and even brands latched onto it reimagining celebrities as Powerpuff-like characters.

Tesla Model 3 Orders Pile Up As Musk Takes To Twitter

All predictions of preorder sales success for the Model 3 have been blown out of the water, with Tesla receiving more than a quarter million in only a few days.

Sprinklr acquires visual marketing platform Postano

Postano’s software helps brands aggregate images and videos across multiple social networks including Instagram, Twitter, Facebook and Pinterest to gauge the impact of marketing campaigns. Postano’s software also has a feature called Shoppable Links …

http://rock.ly/t8ih6

Live From Final Four: Villanova Unites Video, Marketing in Digital-Focused Strategy

“We’ve really started to place a focus on directly embedding the video into Twitter and Facebook, so people are clicking links and have to go out to YouTube to watch the content,” says Christiansen, who also used an iPhone to produce for SnapChat.

Social Media Marketing Plan Workshop to be Held May 19

Two instructors from the Maui Social Media School will hold “Creating a Social Media Marketing Plan,” a full-day social media training workshop for startup entrepreneurs and small business owners, on Thursday, May 19, 2016, from 9 a.m.

Meet the Man Running Bernie Sanders’ Twitter Account

… social media strategy experts. “He’s been able to really resonate with (different groups) and connect with them on a level that many other candidates have not been able to do,” said marketing consultant and social media strategy specialist Dr. Kay …

How To Get The Right Customer Experience Feedback (Your Company Survival Depends On It)

Option 1: Ignore it: “We were doing okay before Twitter, before TripAdvisor, before SurveyMonkey, before we installed this new CRM, we’re going to stick to our knitting, so far so good.

Advertisers in Australia Embrace People-Based Targeting

Typically, this refers to the audience profile tools offered by digital advertising platforms like Facebook, Google and Twitter, among others. Econsultancy also looked at whether marketers in Australia had used such marketing technology solutions. Some …

http://rock.ly/hnt6w

Ellen DeGeneres’ Gap Kids Ad Is Being Called Out for Racist Undertones

But it’s that “empowerment” aspect of the brand’s campaigns that left many confused by the most recent photos posted to GapKids’ Twitter account on Saturday. One photo showed two white children doing acrobatic moves while a third, older white child …

It’s Time Social Media Managers Stop Amassing Followers and Start Producing Sales

It’s Time Social Media Managers Stop Amassing Followers and Start Producing Sales. The following is a guest contributed post from Bernard Perrine, CEO of Twitter marketing firm SocialCentiv. Since social media began in 2002 with the launch of …

Twitter wins rights to stream NFL Thursday night games

“Twitter is the live media platform of the Internet, and sports makes up approximately 50 percent of all conversation on Twitter,” said Jason Stein, CEO of Laundry Service, a social media marketing firm specializing in content creation and distribution …

Survey of Brand Marketers Finds Significant Gap Between Marketing Campaign Execution and Performance Insights

MOUNTAIN VIEW, Calif.–(BUSINESS WIRE)–Marketing technology innovator Origami Logic today released the “2016 Marketing Signals Report” based on a global survey of brand and digital marketing professionals. The survey found that while regularly …

Twitter will sell one-third of ads in NFL Thursday game streams

There’s a “Rudy” analogy in the news that Twitter has won the exclusive rights to stream 10 of the NFL’s Thursday Night Football games globally during the upcoming season.

Top Twitter accounts run up against the 140-character limit

Twitter has decided not to extend tweet lengths beyond the current 140-character limit. But would it matter if it did? To peek at how long tweets typically are, Marketing Land looked at 300 of the most popular brand, celebrity and media Twitter …

Great CX Starts With Analytics, MarTech #eMetrics

SAN FRANCISCO —Marketers, web analysts and business intelligence professionals are attending the 15th eMetrics Summit here this week to learn more about gleaning actionable insight from digital touchpoint data and its role in driving digital …

The Anatomy of a Disastrous State Branding Campaign

a Providence-based marketing executive told the Boston Globe on Wednesday, two days after the Rhode Island Commerce Corporation’s nearly $3 million tourism campaign went live.

Ghosn welcomes rush of Tesla Model 3 preorders

Automotive News Home · Twitter Facebook LinkedIn Google+ Instagram RSS. Tuesday, April 5, 2016 | Ford to invest $169 million in South … All-Stars · Europe Rising Stars · Manufacturing · Marketing · Final Assembly · PACE Awards · 2016 PACE Application.

Target dropping lead media firm Haworth after 36 years

Target Corp. is transitioning its media and planning business from Minneapolis-based Haworth Marketing & Media after working together for more than three decades.

Twitter Gives Up Gains: The ‘Perfect Option’ in NFL Deal, Says Monness Crespi

Facebook tried to employ a similar strategy around Live conversation in sports with Facebook Stadium, but we believe the Periscope brand, correlation of Twitter with all things live, and some marketing dollars can yield significantly better performance …

Twitter to Stream Thursday Night Football Games

“There is a massive amount of NFL-related conversation happening on Twitter during our games and tapping into that audience, in addition to our viewers on broadcast and cable, will ensure Thursday Night Football is seen on an unprecedented number of …

How a Photographer’s Project Is Highlighting Diverse ‘Techies’

… its ranks has gained increasing attention. Major companies like Facebook, Twitter, Pinterest, Google, and others have begun to release annual reports that detail the demographic breakdown of their workforces.

George Mason quickly changes name of Scalia law school after Twitter mocks ‘#ASSLaw’ acronym

The official name remains the Antonin Scalia School of Law, although the school’s website and marketing materials have recently been tweaked to the Antonin Scalia Law School, according to the Wall Street Journal, which first reported the change.

Posted in Automatic Tweets Tagged with: ASSLaw, eMetrics

Apr

2016

April 3rd, 2016 by autoposter

For a candidate that only spent 10 million of his own money on paid media, he’s getting an incredible return on investment that should grab the attention of every marketing firm in the country. For businesses — and especially startups — there’s a …

Create A Social Media Marketing Chain To Boost Promotion Benefits

You can further build upon your assets by using feedback from Facebook and Twitter to create blog posts your readers and followers want to read – use their comments, tweets and Likes/Favorites (now Hearts on Twitter) to make a list of blog posts to …

Too Few Companies Treat Social Marketing as a Conversation

… adding, “That guy raved about us for weeks.” The good news is both Facebook FB 0.45% and Twitter @twitter TWTR -0.62% are taking steps to support customer service activities using their social platforms: both with changes to their messaging services.

http://rock.ly/9t1sn

DCI: Kasim Reed among best in nation at using Twitter

Audience(30%) — Number of Twitter followers divided by the city’s population. Frequency(20%) — Average daily number of tweets communicated by each mayor.

How Weird Is the Tax Prep Marketing to America’s 83 Million Millennials?

TaxSlayer, an online service, says 60 percent of its customers who file electronically are millennials. Twitter, where TaxSlayer has launched a marketing campaign geared to the group, is used mainly by 18- to 32-year-olds, according to the Pew Research …

As Twitter Turns 10, Are Better Days Ahead?

CEO Jack Dorsey reportedly believes the company’s user growth issues boil down to a combination of marketing and product issues.

Tax preparers aim for America’s 83 million millennials

It launched a marketing campaign geared to the group on Twitter, which is used mainly by 18- to 32-year-olds, according to the Pew Research Center.

Rawlings-Blake named top U.S. mayor on Twitter

Baltimore Mayor Stephanie Rawlings-Blake, who decided not to run for re-election this year, was named the top mayor in the U.S. on Twitter in a report Tuesday by an international marketing firm. In the report, Development Counsellors International …

As Twitter Turns 10, How Can It Convince Young Users to Show Up to the Party?

Certainly, summing up—and marketing—Twitter in 2016 will be no small task. After already establishing itself as a platform for marketers around the world, Twitter this year plans to spend more resources than ever marketing itself, signaling that the …

Acxiom Teams Up with Twitter to Gauge Offline Sales Impact

The research study aims to measure the offline sales impact of advertising campaigns, utilizing the analytical insights and onboarding capabilities of Acxiom alongside Twitter’s specific KPIs (key performance indicators). The research, intends to …

http://rock.ly/j7ukg

Can Periscope Become The Pillar of Twitter’s Growth?

Twitter defines the “Time Watched” metric as the aggregate amount of time people spend watching live broadcasts on its Periscope platform on iOS and Android devices.

Long Beach’s Robert Garcia is all-a-Twitter after national ranking

Having apparently finally run out of things to study, the New York-based travel and economic development marketing firm DCI has completed a report on which U.S.

Facebook, Twitter and other social media sites fuel the rise of live video

Joel Comm, a digital marketing strategist and author who uses Facebook Live and Periscope, predicts that live video will go mainstream in the next two years, calling it the most social form of social media available.

Chattanooga Mayor named one of “Top 25 mayors who have mastered Twitter”

A marketing firm has ranked Chattanooga Mayor Berke among “The Tweet Elite,” a list of 25 mayors who have mastered Twitter. The study by Development Counsellors International (DCI) looked at the use of Twitter by mayors from the 250 largest U.S. cities.

Benjamin among mayoral ‘Tweet Elite’

Columbia Mayor Steve Benjamin has rated fifth among U.S. mayors who are active on Twitter, according to a marketing company’s survey that places Benjamin among the “Tweet Elite.

Brands begin to see marketing benefits in livestreaming

Broadcasting on Twitter’s Periscope and Facebook’s new Live product, a friendly face in a red polo neck guided viewers – potentially frustrated flyers – around a dark room filled with flashing monitors, showing how the airline was trying to cope with …

Michigan woman relinquishes Dr. Pepper Twitter handle in exchange for water donation

… squatting on the @DietDrPepper Twitter handle since 2009, telling the Detroit Free Press she chose it during the platform’s early days because the soda was the nearest thing on her desk and she was not expecting that Twitter would become a …

Social Media Marketing Trends Point To Increased Mobile Marketing Campaigns To Meet Customer Needs

About 80 percent of Twitter users connect using mobile devices. Although social media marketing allows marketers a chance to work more creatively in creating campaigns, it also means adapting to the new platforms as different devices have different …

Twitter simplifies conversion tracking & audience segmentation with universal tag

Twitter has finally hopped aboard the universal tracking tag wagon. It’s been in the works for some time, and now the universal website tag is available to all advertisers.

In Hindsight: How The Marketing For ‘Batman V Superman’ Built A New World

… and Lex himself had a Twitter account, strengthening the idea that he was a real person walking around in the world, and not just that, but one fans could interact with in real time.

How three teenagers conquered the App Store in 24 hours

The brains behind the marketing of Summize are Carter Bjorklund, an 18-year-old living in Minnesota and Aiden Craig, a 16-year-old homeschooler from Canada.

Twitter Makes Messaging Accessible To The Visually Impaired

“We’re excited to empower our customers and publishers to make images on Twitter accessible to the widest possible audience, so everyone can be included in the conversation and experience the biggest moments together,” Kloots wrote.

Making movies the ‘Moneyball’ way

Marolda’s team, which includes people in Burbank and also Beijing, digs through social media posts on services like Twitter and Facebook to determine “is there an audience for it,” he says, and tries to estimate how big that audience is. With the 2015 …

Brands Are Under The (Social) Influence

But you don’t need a Twitter account to be an influencer. Everyday … Supporters argue that influencers wield the most influential marketing tool of all: word of mouth, which an overwhelming majority of consumers trust more than any form of advertising.

The Most Popular Twitter Hashtags in New York, London, S.F., L.A., and D.C.

Fashion, art, marketing, and real estate all topped the charts in L.A. “Legal” was the most popular professional hashtag, ranking considerably higher than in other cities.

Red Lobster’s Twitter, Beyonce Lyrics Create Awkward Social Media Moment

Red Lobster’s marketing team, understandably, tried to capitalize on the mention. The company launched a contest asking customers to share a “Lobsterworthy moment” on social media including the hashtag “#LobsterworthyContest” for a chance to win a …

Microsoft AI Twitter bot Tay claims it is smoking illegal drugs

The company shut the bot down last week after it began imitating racist and sexist statements. The Windows maker then issued an apology saying the AI bot would only be back when it was “confident we can better anticipate malicious intent that conflicts …

What Lilly Pulitzer Learned About Marketing to Millennials

Like many brands, Lilly Pulitzer wanted to better understand millennial shoppers. But our strategy has always relied on serving a variety of age groups: we like to say we dress women “from 9 to 90.

What Lilly Pulitzer Learned About Marketing to Millennials

Like many brands, Lilly Pulitzer wanted to better understand millennial shoppers. But our strategy has always relied on serving a variety of age groups: we like to say we dress women “from 9 to 90.

Woman gives up Dr Pepper Twitter handle for 41000 bottles of water

Diana Hussein, 29, created the Twitter handle @DietDrPepper in 2009. After failing to come up with a more personal username, she looked around her desk and saw a can of Diet Dr.

Woman gives up Dr Pepper Twitter handle for 41000 bottles of water

A Michigan woman recently relinquished her Twitter handle after Dr Pepper Snapple Group Inc. agreed to send 41,000 bottles of water to Flint, Michigan, in exchange for the social media username.

Mayor Kenney ranks 39th among U.S. peers on Twitter

39 among U.S. mayors on Twitter, according to a new report from Development Counsellors International, a New York marketing and research firm. The study, “The Tweet Elite: 25 Mayors Who Have Mastered Twitter,” first analyzed the accounts of 250 mayors …

Twitter May Help You Quit Smoking: Study

“Our current results indicate significant possibilities for using social media as a delivery mechanism for health prevention intervention, specifically in smoking cessation,” says study author and marketing professor Cornelia Pechmann, who highlighted …

The Basics of B2B Social Media Marketing Strategy

Hosting or participating in Twitter chats is another effective way for marketers and other subject matter experts to expand their industry following and influence on Twitter. Quora: Along with LinkedIn groups and industry-specific online forums, this …

Billion-Dollar Marketing Startup Sprinklr Acquires Postano In Deal To Put Your Tweets On Billboards, Jumbotrons

You may not have a large enough number of Twitter followers to achieve that on your own, but what if your post were shown on a popular website or at a crowded event?

Where you can meet The Next Web team in Spring 2016

With 35 speakers, three days, the event will be completely online. Martijn Scheijbeler, TNW Marketing Director, will be speaking on the 19th about A/B testing.

The 5 Best Twitter Apps for a Mobile Phone with a Twist

It gives you fresh and relevant daily content recommendations, post scheduling, and a time management element that cuts down on your marketing time by as much as 90 percent. It’s one of the best tools to streamline your Twitter strategy. They also …

Beyond Kim Kardashian: Social media in a Snapchat world (webinar)

Join VB’s director of marketing technology Stewart Rogers for make-or-break social media tactics and tools in this packed hour of social media goodness.

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Tax preparers aim for America’s 83 million millennials

It launched a marketing campaign geared to the group on Twitter, which is used mainly by 18- to 32-year-olds, according to the Pew Research Center.

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Are Twitter Emojis a Growing Business Trend?

Instead of the same dry, text-filled marketing messages, businesses are finding new and interesting ways to get their messages across.

March Madness 2016: Printable NCAA tournament bracket

Who’s ready for some March Madness? The 2016 NCAA men’s basketball tournament is down to the Final Four and there’s already been plenty of incredible moments.

Experienced diver accidentally drowns exploring underwater New Mexico cave

New Mexico authorities confirmed the death of an experienced California diver Thursday after he was helping with the exploration of underwater caves in a well-known swimming hole.

Slack, a Leading Unicorn, Raises $200 Million in New Financing

Stewart Butterfield, the chief executive of Slack, at the company’s office in San Francisco. Credit Jason Henry for The New York Times.

Nintendo Firing a Female Gamer Only Makes the Trolls More Rabid

Nintendo fired product marketing specialist Alison Rapp this week, a move that followed a ruthless online harassment campaign she’d endured from gamers peeved by changes to their beloved games.

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Why Hamburger Helper’s Rap-Mixtape Marketing Stunt Worked

“We always think of the mom crowd” as Hamburger Helper customers, said Liana Miller, a marketing communications planner for General Mills who worked on the campaign.

Posted in Automatic Tweets Tagged with: LobsterworthyContest

Mar

2016

March 29th, 2016 by autoposter

JP Lespinasse is a seasoned marketing and pr executive, whose emphasis has been social media, digital strategy, and storytelling for the last 12 years at Nokia, NBA, Viacom and most recently at streaming start-up CÜR Music.

http://rock.ly/uygps

The Ultimate Guide to Planning, Marketing and Hosting Your Twitter Event

They also don’t usually cost much and are therefore especially useful when trying to boost your marketing numbers without crippling your budget.

Twitter At 10 And The Value of Real-Time Marketing

Remarkable that Twitter’s a decade old—not a baby, and almost a teenager. In somewhat of a slump these days as subscriber growth has slowed, it remains a powerful tool for real-time marketing, news source, vehicle for influencers, marketers and anyone …

http://rock.ly/u61hk

Batman v Superman’s Marketing Seems Super … Dadcore

If Deadpool’s campaign was an off-the-wall, over-the-top cross-platform marketing bonanza, Batman v Superman’s is a by-the-book, cover-all-bases exercise that feels a little…rote.

Twitter turns 10: Can it last another decade?

As Twitter celebrates its 10th birthday, the future isn’t looking so bright for the social media site and critics question whether it will last another 10 years.

Twitter Secrets To Help You Get More From Your Social Marketing

If you’re only searching Twitter with a hashtag or a keyword, you’re missing out on vast reams of data that could help you improve your social media marketing and help you reach more of your target audience. About 500 million tweets are sent out every …

Twitter turns 10: Can it last another decade?

As Twitter celebrates its 10th birthday, the future isn’t looking so bright for the social media site and critics question whether it will last another 10 years.

London takes top spot on Twitter

“With London’s cultural, historic, and unique entertainment offerings, it’s no surprise that this location is the top travel destination, according to Twitter users. Our own team is often jockeying for more opportunities to travel to our London office …

Twitter Turns 10: Reflections and Learnings from 10 Years of Twitter

10 years of Twitter feels like a topic I have to write it about; it’s something we should cover on the Buffer Social blog.

Jim Harbaugh Jabs OSU AD Gene Smith over Tattoo Scandal on Twitter

Ohio State athletic director Gene Smith commented on archrival Michigan on Tuesday when he was asked about the Buckeyes potentially holding spring football practice in Florida like Wolverines head coach Jim Harbaugh did this year.

Marketing Land’s SocialPro is bigger and better. Save $300 today!

Marketing Land’s SocialPro is coming to Seattle June 20-21! SocialPro is the only conference crafted for those OBSESSED with social media marketing – whether you’re an in-house marketer or a digital agency professional, you’ll learn tips and …

George Clooney Working on Prank that “Will End Brad Pitt’s Career”

When asked about one of his memorable quotes—“anyone who is famous is a moron if they’re on Twitter”—Clooney tried to “add some context” for the audience of marketers and social-media obsessives. “We don’t want this to be like a Trump rally, with …

Windsor: Jim Harbaugh’s calculated tweets keeps him ‘relevant’

And by “we,” what I really mean is journalists who pounce on Harbaugh’s Twitter bombs every time the Michigan football coach launches them.

Apple iOS 9.3 Has A Nasty Surprise

Lastly Night Shift has also come under attack from none other than Ray Soneira, president of DisplayMate – a site which has become the industry benchmark for testing the displays of electronic devices and is often cited by manufacturers in their …

Windsor: Jim Harbaugh’s calculated tweets keeps him ‘relevant’

And by “we,” what I really mean is journalists who pounce on Harbaugh’s Twitter bombs every time the Michigan football coach launches them.

10 Years Later, Twitter Cements Position Across Sports Landscape

“Marketing at the speed of sport and marketing in the moment is the key for us for Twitter as a platform,” he said.

Lather, rinse, retweet: 1407 Broadway has a lot to say, over and over again

1407 Broadway has declared on Twitter more than a dozen times since November, linking to a story by The Real Deal about a new hotel coming to the Garment District.

How a decade of Twitter schooled brands in immediate customer service

It’s mainly about customer service, according to the supermarket chain’s digital marketing director Toby Horry. “A lot of customers are using Twitter as a service channel and we’ve really embraced that, so we now have a lot of people who may …

6 Reactions by Marketers to the End of ‘Free Social’ as the Algorithm Era Unfolds

Instagram last week unveiled its updated algorithm, which will reorder the images and videos users see in their news feeds based on their interests instead of how the posts were published chronologically.

Microsoft’s AI Twitter bot Tay makes racist remarks

Microsoft’s attempt to engage millennials on Twitter with an artificial intelligence chat bot has unravelled spectacularly, responding to users with racist remarks and inflammatory political statements.

Twitter turns 10: Can it last another decade?

As Twitter celebrates its 10th birthday, the future isn’t looking so bright for the social media site and critics question whether it will last another 10 years.

Twitter’s user growth continues to stagnate

Twitter’s user growth has seemingly come to a standstill, which has in turn directly affected its growth projection, according to forecasts from eMarketer (link is external).

6 Reactions by Marketers to the End of ‘Free Social’ as the Algorithm Era Unfolds

Facebook Audience Network partners with third-party mediation platforms, including Twitter’s MoPub

Launch partners include Twitter-owned MoPub, Fyber and Opera Mediaworks. “As the pioneering full stack platform for native ads, we know publishers are eager to monetize with native formats.

10 Steps to Marketing Your New Business More Effectively

B2B providers will likely find LinkedIn is the best platform for finding new clients, while retailers who market to the public will be most successful by reaching out through sites like Facebook, Twitter, or Instagram, depending on the target demographic.

Batman Vs. Superman: Batman vs. Superman: Which Hero Is Getting Pulverized on Twitter?

While Batman and Superman duke it out the big screen starting today, they’re waging another battle over social media. Sprout Social, a social-media marketing service, has tracked keywords on Twitter around the film Batman V Superman: Dawn of Justice …

How to Build a Strategic Narrative

It’s not a coincidence that the mantra of IBM’s founder, Tom Watson, was THINK; IBM’s last marketing strategy was based on the idea of a Smarter Planet; and its current strategy is based on the idea of Cognitive Business.

Twitter Comeback Could Send Stock to $70

Twitter has several strengths and potential catalysts. Twitter is an important network with unique assets. We think Twitter’s content story is strong and there is a mass-market use-case for the service. Marketing efforts are a success on Twitter. The …

Media campaign blends Twitter with Google Maps to clinch Festival of Media award

Dedicated to media, the annual Festival of Media Asia Pacific Awards is a showcase of the best in brand campaigns from across the region, with the Twitter Live Marketing Award being a new category added to the Festival awards this year. A total of …

Bringing art to marketing

ORLEANS – With years of experience in marketing, public relations and the world of fine art, Helen Addison is accomplished on many levels, but she is a master at making connections.

‘Jerusalem Post’ ranked most influential Jewish entity on Twitter

Using the terms “Jewish” and “Israel,” Little Bird’s algorithm identified a network of 1,000 people who participate most in the Twitter discussion around Israel and Jewish issues. It then ranked those participants based on how many followers they have …

Billy Dee Williams returns as Colt 45 spokesman

Now, Williams, 78, appears in a new 15-second video, to be released Monday, that teases an upcoming TV, print and online marketing campaign in which he is the star. When Colt 45, owned by Pabst Brewing … Follow Mike Snider on Twitter: @MikeSnider.

Critic’s Notebook: Five Lessons for Zack Snyder After ‘Batman v Superman’

You have a huge guaranteed global audience, after all. The Justice League franchise is Too Big To Fail; we both know the Warners marketing machine simply will not allow that. You basically have a huge amount of creative freedom. So instead of straining …

Ten years of Twitter and its impact

Beyond interaction with public agencies and personalities, the platform has changed dynamics of marketing and how businesses interact with their clients.

How to invent a brand new business model

We all want to be the startup that delivers an experience so frictionless that it disrupts a decades old industry. Uber, Apple, and Amazon are the envy of the business world.

The 25 most influential people on ‘Jewish Twitter’

The data analysis was done by Little Bird, a Portland-based “influencer marketing platform” that helps firms reach the right tweeters in the right fields.

Looking for calorie labels on menus? Not until 2017

Robert Rosado of the Food Marketing Institute, an association that represents grocery stores, said the delays only seem fair as some of the rules are complicated.

Mercer anti-sex trafficking campaign expanding nationally

… in yourself,” Gray said. “Really think about you and who you are and not trying to base your value on other people. … That’s going to really help them to not get involved in it.” To contact writer Liz Fabian, call 744-4303 and follow her on …

Outsell offers auto sellers tools to help separate tire kickers from real buyers

The company provides digital-age marketing services for auto dealers, which can range from individualized ad campaigns to helping them master Twitter, Facebook and other social media. But it is setting itself apart with soft ware services that allow …

6 ways Twitter can help your business go beyond PR

“Three-hundred million Tweets are sent daily and two of the most commonly used phrases on Twitter are ‘I want’ and ‘I need,’” says Bernard Perrine, cofounder and CEO, SocialCentiv, a Twitter marketing tool. “Monitoring Twitter for keywords and …

http://rock.ly/wakdl

Data Sheet—Monday, March 28, 2016

Apple, for one, is taking some steps in the direction Tarkoff suggests by officially designating Twitter as an official support channel.

http://rock.ly/pf6uy

SEJ Insiders: Tools & Services for #SocialMedia

Over the past several years, we have broken down and rebuilt our social media tactics in order to be sure we are “helping marketers succeed with best-in-industry guides and breaking news while cultivating a positive community” (ICYMI, that’s from our …

How to Create a Basic Twitter Marketing Guide for Your Team

Are you struggling to communicate your Twitter strategy to your team? Short on time? Well, lucky for you it doesn’t have to take weeks of training to get everyone up to speed on Twitter – it just takes a little planning. If your team is double tweeting …

Will push notifications kill email marketing? Crescendo thinks so

A lot of email marketing comes from lists or from hidden checkmarks at checkout that people don’t uncheck. Posts on Facebook and Twitter would be considered opt-in marketing, since people have to like or follow the brands to get messages from them, but …

T-Mobile unleashes its most ambitious plan to troll AT&T and Verizon yet

If there’s one thing T-Mobile loves to do, it’s trolling rivals. Whether this trolling comes in the form of Twitter feuds with rival CEOs or silly skywriting stunts, T-Mobile just can’t help ridiculing its rivals in ways that are equal parts amusing …

Online Marketing: Mistakes Marketers Make, What Customers Ignore, And How To Fix It

Avoiding social media marketing automation can cause plenty of problems too. It’s difficult to keep up when a business is marketing on several different social media marketing channels like Facebook, Twitter, and Google Plus. When customers comment …

3 Online Marketing Strategies to Kick-Start Stagnant Sales

Twitter just passed the 10-year mark and needs to make some significant changes to spark growth very soon — it has no choice; it still isn’t making money.

Will push notifications kill email marketing? Crescendo thinks so

[VIDEO] Marketing Land Live #6: Twitter’s 10th anniversary, #MarTech conference recap & more

What an up-and-down decade it’s been for Twitter. With the social network turning 10 years old last week, we spent a good portion of Friday’s Marketing Land Live talking about Twitter’s successes and struggles, especially as they relate to marketers …

Anamanaguchi Uses Viral Marketing For Latest Album Release

[UPDATE #2] After spending some time with the game as released by Anamanaguchi, this seems a lot more like a viral marketing campaign for getting out music from the band. While our writer has been in contact with representatives from Anamanaguchi and …

Posted in Automatic Tweets Tagged with: 2, 6, MarTech, SocialMedia

Mar

2016

March 28th, 2016 by autoposter

You can discover many social media tools that let you free of hassles of social media management. You would have heard about or probably experimented with Buffer, Hootsuite and a lot more in order to find out the best one. Buffer is one of these stupendous tools that promises to give an efficient social media management. It buffers the posts for a chosen schedule, updates various social media profiles with thorough […] #Tools #Fanpage #Software #Tools #SocialMediaSoftware

Tools Fanpage Software Tools SocialMediaSoftware

Posted in Automatic Tweets Tagged with: Fanpage, SocialMediaSoftware, Software, Tools

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