Category: Automatic Tweets
August 26th, 2016 by autoposter
Bloomberg reports that Wall Street analysts see Snapchat’s growth having an impact on Twitter—and not Facebook. “Snapchat’s reach-and-frequency targeting suits brand advertisers that traditionally buy a lot of TV ads,” James Lee, analyst at Credit …
Bloomberg reports that Wall Street analysts see Snapchat’s growth having an impact on Twitter—and not Facebook. “Snapchat’s reach-and-frequency targeting suits brand advertisers that traditionally buy a lot of TV ads,” James Lee, analyst at Credit …
Twitter Australia’s Head of Marketing, Marshall Maher Exits
Twitter has announced that Marshall Maher has decided to leave after having taken on the role of Twitter Australia’s Head of Marketing in January 2015. It is believed that Maher left the company a few weeks ago to go back to the United States, where he …
Twitter rolls out ‘quality filter’ to all users
After pushback against its hands-off policy on tweets, Twitter is now giving users more control over what they see in their timelines.
Twitter (TWTR) Redefines Brand Marketing Yet Again
The social media network announced that would roll out the Twitter #Stickers to make brand marketing easier for advertisers.
Bloomberg reports that Wall Street analysts see Snapchat’s growth having an impact on Twitter—and not Facebook. “Snapchat’s reach-and-frequency targeting suits brand advertisers that traditionally buy a lot of TV ads,” James Lee, analyst at Credit …
As enrollment declines, LA public schools borrow a tactic from the charters: marketing
“Haddon has been around since 1926, but we have to advertise how we’re different today and what we’re doing,” Ramos said, adding that he recently created a Twitter account to promote the school. “We have to be just like the commercials for Coca-Cola …
Twitter (TWTR) Redefines Brand Marketing Yet Again
The social media network announced that would roll out the Twitter #Stickers to make brand marketing easier for advertisers.
Twitter Canada hires Jennifer Hollett to lead company’s news and government partnerships
Also starting Monday at Twitter Canada is Laura Pearce as the country’s first head of consumer marketing. She comes from Blue Ant Media, where she was vice-president of brand strategy.
Twitter study shows feed experience makes video ads more memorable
The nature of Twitter’s personalized and self-curated user experience positively impacts how video ads are perceived by users, according to the study.
Twitter (TWTR) Redefines Brand Marketing Yet Again
The social media network announced that would roll out the Twitter #Stickers to make brand marketing easier for advertisers.
Twitter study shows feed experience makes video ads more memorable
The nature of Twitter’s personalized and self-curated user experience positively impacts how video ads are perceived by users, according to the study.
Athletes Use Twitter Platform To Powerfully, Pithily Profess
“Twitter’s activation of the Rio 2016 Olympic Games will bring fans around the world together to see what’s happening with the teams before, during and after the top athletes compete for glory,” Twitter Chief Marketing Officer Leslie Berland said in a …
Twitter study shows feed experience makes video ads more …
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
Twitter study shows feed experience makes video ads more memorable
The nature of Twitter’s personalized and self-curated user experience positively impacts how video ads are perceived by users, according to the study.
The Ups and Downs of Twitter’s Promoted Stickers
Twitter photo stickers went live in midsummer and this month Twitter followed up with news of “promoted stickers,” lightly-branded overlays that users can slap onto their tweeted photos.
http://rock.ly/-sqke
Twitter Canada hires Jennifer Hollett to lead company’s news and …
Cameron Gordon/TwitterJennifer Hollett, the new head of News and Government for Twitter Canada, at the company’s Toronto office on her first day on the job.
4 Ways Videos Can Propel Your Social Media Marketing Performance
Be it driving traffic to your blogs or getting noticed, via Twitter Ads— videos do form an integral part of your marketing campaign. Apparently, the infectious concept of Facebook Ads and online streaming also pan down to the best use of videos— even …
Wikipedia co-founder Jimmy Wales’ Twitter account hijacked
But according to Mashable, in addition to the fake messages-cum-marketing, Wales’ Twitter bio had been changed to read “hacked by OurMine.
Previous: Wikipedia co-founder Jimmy Wales’ Twitter account hijacked
Wikipedia co-founder Jimmy Wales has joined the celebrity list nobody wants to be on, the list of hijacked Twitter accounts. On Saturday, his verified account …
‘A picture is worth a thousand words’ – Sony Entertainment’s digital marketing lead on why the studio is turning …
Whale acknowledges that because Sony is in the movie making business most of the marketing material it produces is viewed as “entertainment rather than advertising,” but concedes that Twitter is not something the studio will be hedging its bets on.
Wikipedia co-founder Jimmy Wales’ Twitter account hijacked
But according to Mashable, in addition to the fake messages-cum-marketing, Wales’ Twitter bio had been changed to read “hacked by OurMine.
Twitter opens Moments to influencers and brands
Twitter has been actively expanding the features it offers users and marketers alike. Recent moves include: An upgrade to its Ads Manager measurement tools to give marketers more control over the metrics reported back to them, and an expansion of its …
Why Twitter Direct Messages Outperform Marketing Emails
Why, then, do marketers keep spamming away? They continue making those cold calls, sending junk mailers, and – most of all – hammering inboxes with inauthentic emails.
http://rock.ly/dq54p
Previous: Wikipedia co-founder Jimmy Wales’ Twitter account hijacked
Wikipedia co-founder Jimmy Wales has joined the celebrity list nobody wants to be on, the list of hijacked Twitter accounts. On Saturday, his verified account …
‘A picture is worth a thousand words’ – Sony Entertainment’s digital marketing lead on why the studio is turning …
Wahle acknowledges that because Sony is in the movie making business most of the marketing material it produces is viewed as “entertainment rather than advertising,” but concedes that Twitter is not something the studio will be hedging its bets on.
Twitter Canada hires Jennifer Hollett to lead company’s news and …
Cameron Gordon/TwitterJennifer Hollett, the new head of News and Government for Twitter Canada, at the company’s Toronto office on her first day on the job.
Twitter’s Emoji stickers are changing the way we use language
Breaking news! Large soft drink company finds way of marketing within conversations, using sponsored Emoji stickers on Twitter. Emoji’s are on-trend right now and it could be seen as a shrewd move by Pepsi to sponsor Emoji stickers. Emojis are a bit …
Twitter’s Emoji stickers are changing the way we use language
Breaking news! Large soft drink company finds way of marketing within conversations, using sponsored Emoji stickers on Twitter. Emoji’s are on-trend right now and it could be seen as a shrewd move by Pepsi to sponsor Emoji stickers. Emojis are a bit …
Twitter adds a button for people to direct message businesses from their sites
For years Twitter and Facebook have been trying to one-up each other *the* place online for people to publicly contact businesses.
Tweet better through Twitter Analytics
KATHMANDU, Aug 24: You might be a casual Twitter user, trying to drop your two cents on trending issues and political debates, or you might have strictly created a Twitter account as a tool for social media marketing to promote your business. Both ways …
http://rock.ly/uh6a5
Twitter adds a button for people to direct message businesses from their sites
For years Twitter and Facebook have been trying to one-up each other *the* place online for people to publicly contact businesses.
Everything You Need to Know – About Content Marketing: Measurement
The Drum has launched episode four of Everything You Need to Know – About Content Marketing, in association with PulsePoint, a video series designed to give marketers all the essential information they need about this hot industry topic in an easy to …
Are Women in Japan Wary of Social Engagement?
Married women in Japan may seem antisocial—or at least anti-social-media—based on June 2016 research from Tokyo-based marketing services provider Do House. More than eight in 10 say they never use Instagram, seven in 10 say the same of Twitter, …
http://rock.ly/0p7gc
Tweet better through Twitter Analytics
KATHMANDU, Aug 24: You might be a casual Twitter user, trying to drop your two cents on trending issues and political debates, or you might have strictly created a Twitter account as a tool for social media marketing to promote your business. Both ways …
The Ups and Downs of Twitter’s Promoted Stickers
Twitter photo stickers went live in midsummer and this month Twitter followed up with news of “promoted stickers,” lightly-branded overlays that users can slap onto their tweeted photos.
Champions League 2016-17 group stage draw – live!
But let’s not get bogged down in history, because following the progress of Leicester, in particular, is going to be interesting no matter what tut-tutting marketing men from Manchester United, Liverpool or indeed AC Milan may say. And no one can deny …
Eliminating Headaches: How to Decrease Marketing Frustrations
With all the numerous marketing options, time constraints, and limited budgets, it is fully understandable how businesses are struggling to execute effective marketing campaigns. Marketing is essential … for businesses. Follow her on Twitter …
Twitter releases direct message button for websites
Twitter has released a new button for websites that allows consumers to direct message a business or individual, according to TechCrunch.
Giles-Parscale’s digital marketing bill to Trump campaign hits $12.5M
Since January 2016, the campaign spent only $3,132 on Twitter ads, records show. In a recent interview, Giles-Parscale President Brad Parscale told the San Antonio Business Journal that its digital marketing process lends itself to political campaigns …
Jim Sterling Slams Hello Games Over ‘No Man’s Sky’ Marketing
I knew a lot of people who were upset over that game’s marketing and who believed the final product wasn’t very good, whether or not it was critically acclaimed.
Simone Biles, Aly Raisman find an ally in Twitter user who brilliantly shut down a body shamer
McDuffy, a marketing and economics double major, said she uses Twitter often to speak out on social issues. She said while her social-minded tweets usually concern the #BlackLiveMatter movement, she’s touched on body image before, always with the …
Twitter adds Direct Message button to embeds bouquet
Twitter hasn’t always made life easy for website users, but it’s latest move is looking to smooth user-to-website owner interaction.
What Bernie Sanders Knew About Marketing to Millennials
Even when they are in front of a television, they are also on the Internet, and surfing social sites like Facebook, Twitter and Instagram. Reaching this audience is all about two-way communication and engagement. It requires a specialized skill set …
Positioning For Your Personal Market Fit: Why Career Seekers Should Think Like Technology Marketers
Example: when social media first got the attention of marketing professionals (a little more than just a decade ago), many believed that they should start blogging, the most prevalent social-media publishing tool at the time, well before easier tools …
Twitter releases direct message button for websites
Twitter has released a new button for websites that allows consumers to direct message a business or individual, according to TechCrunch.
From Beyonce to Frank Ocean, Breaking Down the Mechanics, and Politics, Behind Streaming Exclusives
As Twitter buzzed with will-he-or-won’t-he speculation about the imminent release of Frank Ocean’s oft-delayed sophomore album, Blond — an Apple Music exclusive, paired with pop-up shops in four cities, that officially dropped that Saturday — the …
Ann Coulter Trashes Trump on Twitter
The man might have the moral and intellectual sensibilities of a spoiled twelve-year-old boy, but he has a solid grasp of marketing and product placement. He seems to have realized that the biggest political hurdle he faced was not defeating the …
Tweeting Tar Heels: UNC departments use social media
Nicole Edwards, marketing manager for UNC Housing, said she delegates social media tasks to her interns, taking them through a formal process that teaches them what is appropriate to post.
http://rock.ly/ahybz
WhatsApp Ready To Give Marketers Your Data; Promises ‘No Spam’
“We will explore ways for you and businesses to communicate with each other using WhatsApp, such as through order, transaction, and appointment information, delivery and shipping notifications, product and service updates, and marketing,” WhatsApp’s …
Posted in Automatic Tweets Tagged with: BlackLiveMatter, Stickers
August 25th, 2016 by autoposter
If you have been using Dlvr.it, you would definitely be aware of the pretty good automation features offered by the software. The social media automation is something that has been a critical necessity these days. In order to have the perks of brand exposure, extended outreach, and increased sales, you need a software that gets social media chores done on your behalf. Therefore, Dlvr.it is one of such automation tools […] #SocialMediaManager #SocialMediaSoftware #Marketing #Promotion #Tools
Posted in Automatic Tweets Tagged with: marketing, Promotion, SocialMediaManager, SocialMediaSoftware, Tools
August 19th, 2016 by autoposter
Social media shows no mercy for a flowery tweet from an Indian state’s tourism account.
The Rapidly Increasing Influence of B2B Marketers
In addition to having 20+ years of experience in marketing B2B firms, Molloy (@MargaretMolloy) has also become a leading influencer of CMOs on twitter (see here for the full list of influencers). What follows are her insights regarding the changing …
BuzzFeed Profile Calls Out Twitter for Protecting Hate Speech
The issue is coming to a head because of recent high-profile incidents and because of the enormous reach of Twitter’s social network, which has been increasingly used by large enterprises as a marketing channel. In the U.S. today, 66 percent of all …
BuzzFeed Profile Calls Out Twitter for Protecting Hate Speech
The issue is coming to a head because of recent high-profile incidents and because of the enormous reach of Twitter’s social network, which has been increasingly used by large enterprises as a marketing channel. In the U.S. today, 66 percent of all …
The Rapidly Increasing Influence of B2B Marketers
In addition to having 20+ years of experience in marketing B2B firms, Molloy (@MargaretMolloy) has also become a leading influencer of CMOs on twitter (see here for the full list of influencers). What follows are her insights regarding the changing …
How ‘Sausage Party’ Used a Digital Marketing Blitz to Draw Crowds
In order to get members of the so-called Millennial generation to show up in force, Sony Pictures deployed the largest digital marketing campaign in the studio’s history, leaning on social media platforms such as Snapchat, YouTube and Twitter to drive …
Twitter has a new kind of ad: Stickers
Selling stickers is a way for Twitter to try and attract more brand-marketing dollars, an advertising cohort that has always been Twitter’s bread and butter, but might not be spending like it has in the past. Twitter reported disappointing earnings …
Twitter opening up a potentially rich marketing channel
Twitter is preparing give more users the ability to post content using its Moments feature, potentially opening up an exciting new marketing channel to businesses. Moments are a curated collection of tweets on a particular topic, which typically …
‘Is Pepsi okay?’ Twitter unveils promoted stickers with partner PepsiCo
The social network announced today that brands can now create and promote their own stickers on Twitter, starting with sugar-water and snack conglomerate PepsiCo.
Will Twitter’s Live Video Content Become the New TV?
Cable subscriptions are in decline, and media publishers are seeking new ways to reach their target audiences. Twitter hopes to be the video marketing platform, picking up the viewership TV is losing. But there are questions still to answer: Is Twitter …
‘Is Pepsi okay?’ Twitter unveils promoted stickers with partner PepsiCo
The social network announced today that brands can now create and promote their own stickers on Twitter, starting with sugar-water and snack conglomerate PepsiCo.
[WATCH] Marketing Land Live #24: Twitter’s abuse problem, Facebook News Feed changes & more
It’s an issue that has cropped up many times in the past despite regular promises from Twitter to take action and make it better.
Twitter marketing boss shoots to build up brand’s following
Leslie Berland, Twitter’s global chief marketing officer, is reminiscing about following the NBA on Twitter last season. She wasn’t glued to expert commentators during games but instead watching out for what Ayesha Curry might say next. The wife of US …
How to Use Twitter to Improve Customer Service
In a recent CXweek event, Twitter Sr. Product Marketing Manager Jeff Lesser gave an interesting talk about how to use Twitter to improve customer service. “At Twitter we like to think that we have the best platform for doing customer service,” Lesser …
Twitter Close to Streaming Deal with Apple TV?
Twitter and Apple are reportedly in talks to integrate Twitter’s app into Apple TV in order to share livestreamed NFL games, which Twitter has recently signed an exclusive deal for, with Apple TV owners. According to the New York Times, the deal could …
How to Use Twitter to Improve Customer Service
In a recent CXweek event, Twitter Sr. Product Marketing Manager Jeff Lesser gave an interesting talk about how to use Twitter to improve customer service. “At Twitter we like to think that we have the best platform for doing customer service,” Lesser …
Twitter opening up a potentially rich marketing channel
Twitter is preparing give more users the ability to post content using its Moments feature, potentially opening up an exciting new marketing channel to businesses. Moments are a curated collection of tweets on a particular topic, which typically …
Twitter lanza nueva herramienta para empresas: stickers promovidos
Twitter quiere que las empresas interactúen de forma creativa con sus clientes, por ello, lanzó una nueva herramienta: stickers promovidos. Con stickers promovidos las marcas contarán con una forma creativa para compartir fotos y conectarlas con el …
Twitter rolls out Promoted Stickers
Twitter is offering marketers a new way to advertise to its users by launching Promoted Stickers. With the new ad format, marketers can include advertising in stickers that are incorporated in images shared on Twitter. Advertisers can buy branded …
He’s not erratic or crazy: Trump used lifestyle marketing to win the Republican nomination and outsmart the media
On Friday Donald Trump was again in full professional wrestling heel mode. Using Twitter, he mocked the news media by saying, “I love watching these poor, pathetic people (pundits) on television working so hard and so seriously to try and figure me out.
He’s not erratic or crazy: Trump used lifestyle marketing to win the Republican nomination and outsmart the media
On Friday Donald Trump was again in full professional wrestling heel mode. Using Twitter, he mocked the news media by saying, “I love watching these poor, pathetic people (pundits) on television working so hard and so seriously to try and figure me out.
Report: AR/VR Devices Have Seen 548% Increase in Twitter Mentions Since January 2015
The report showed that there has been a 548 percent increase in Twitter mentions about augmented reality and virtual reality since January 2015.
Twitter’s local head of marketing departs
Twitter Australia’s head of marketing has left the business after less than two years in the role. Marshall Maher took on the role in January 2015 and is understood to have left the role a few weeks ago to return to the US.
http://rock.ly/fequ0
He’s not erratic or crazy: Trump used lifestyle marketing to win the …
This was all by design: Trump is acting intentionally, with premeditation and according to a plan.
Social 101: 6 Tips for Successful Twitter Marketing
Indeed, Twitter is an effective social media tool for marketers to connect and engage with their target market. Publications such as BBC News World, Fox News, and New York Times have maintained a steady presence on Twitter. Popular brands like Chanel, …
Why Marketers Should Use Twitter (Infographic)
It may seem like Twitter is having a tough time lately, but it still isn’t wise to write the micro-blogging service off.
Twitter rolls out Promoted Stickers
Promoted Stickers are limited to eight per day in any given market, according to Marketing Land. Advertisers reportedly don’t have the ability to target them to specific audiences within those markets.
Pinterest joins the video ad battle
Pinterest is launching video ads on its platform as it looks to compete with rival digital platforms such as Facebook, Twitter and YouTube for brands’ growing video ad budgets. Its first video format, which it is testing in beta mode, will allow brands …
Twitter rolls out Promoted Stickers
Twitter is offering marketers a new way to advertise to its users by launching Promoted Stickers. With the new ad format, marketers can include advertising in stickers that are incorporated in images shared on Twitter. Advertisers can buy branded …
5 Brands Winning Marketing Gold During #Rio2016
It would be inappropriate to talk about all the social buzz surrounding #Rio2016 without talking about Twitter! After all, it seems to be people’s go-to social network for sharing off-the-cuff feedback.
Pinterest launches video advertisements with its own spin
Pinterest may be late to the video advertising party, but it stands to reap great benefits, according to business and marketing experts. The online bookmarking platform launched … While Pinterest’s foray into video ads comes more than a year after …
eMarketer drops Twitter user growth forecast from 8% to 2%
Just when things were looking up for Twitter, it all comes crashing back down. Weak user growth and poor ad revenue figures have plagued the social platform since Jack Dorsey came back as CEO to turn around the company.
Cher called Kate Hudson’s athletic brand after she identified its biggest problem on Twitter
In a recent interview, Shawn Gold, Corporate Marketing Officer of TechStyle (formerly Just Fab Inc.) told Business Insider that he reached out to the superstar’s agent, and then Cher herself called him back.
eMarketer drops Twitter user growth forecast from 8% to 2 …
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
Cher called Fabletics after her Twitter post – Business Insider
Last month, Cher tweeted to more than 3 million followers about Kate Hudson’s athletic wear brand, Fabletics. She didn’t enjoy shopping on the site, and many …
5 Brands Winning Marketing Gold During #Rio2016
The easy route for Twitter would be to create an educational infographic about how people are using Twitter – a very brand-specific piece of content about why the social network is so great.
Twitter CMO shoots for social glory
Leslie Berland, Twitter’s global chief marketing officer, is reminiscing about following the NBA on Twitter last season. She wasn’t glued to expert commentators during games but instead watching out for what Ayesha Curry might say next. The wife of US …
http://rock.ly/f3qu9
Twitter Australia’s Head of Marketing, Marshall Maher Exits
Twitter has announced that Marshall Maher has decided to leave after having taken on the role of Twitter Australia’s Head of Marketing in January 2015. It is believed that Maher left the company a few weeks ago to go back to the United States, where he …
eMarketer drops Twitter user growth forecast from 8% to 2 …
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.
Twitter CMO shoots for social glory
Leslie Berland, Twitter’s global chief marketing officer, is reminiscing about following the NBA on Twitter last season. She wasn’t glued to expert commentators during games but instead watching out for what Ayesha Curry might say next. The wife of US …
Twitter Australia’s Head of Marketing, Marshall Maher Exits
Twitter has announced that Marshall Maher has decided to leave after having taken on the role of Twitter Australia’s Head of Marketing in January 2015. It is believed that Maher left the company a few weeks ago to go back to the United States, where he …
eMarketer drops Twitter user growth forecast from 8% to 2%
Just when things were looking up for Twitter, it all comes crashing back down. Weak user growth and poor ad revenue figures have plagued the social platform since Jack Dorsey came back as CEO to turn around the company.
4 ways for Twitter to stay relevant
When asked where my clients put their social advertising dollars to drive real ROI, I frequently find myself saying, “Facebook is like the Google of social, and Twitter is like Bing.” I hate saying it, but it’s the reality. Facebook dominates in terms …
http://rock.ly/rpias
As user growth stalls, Twitter aims to raise its profile with advertisers
But Twitter Inc. went nearly a decade without a chief marketing officer, before hiring Leslie Berland away from American Express Co.
As user growth stalls, Twitter aims to raise its profile with advertisers
But Twitter Inc. went nearly a decade without a chief marketing officer, before hiring Leslie Berland away from American Express Co.
4 ways for Twitter to stay relevant
When asked where my clients put their social advertising dollars to drive real ROI, I frequently find myself saying, “Facebook is like the Google of social, and Twitter is like Bing.” I hate saying it, but it’s the reality. Facebook dominates in terms …
‘Is Pepsi okay?’ Twitter unveils promoted stickers with partner PepsiCo
The social network announced today that brands can now create and promote their own stickers on Twitter, starting with sugar-water and snack conglomerate PepsiCo.
4 ways for Twitter to stay relevant
When asked where my clients put their social advertising dollars to drive real ROI, I frequently find myself saying, “Facebook is like the Google of social, and Twitter is like Bing.” I hate saying it, but it’s the reality. Facebook dominates in terms …
Twitter rolls out ‘quality filter’ to all users
After pushback against its hands-off policy on tweets, Twitter is now giving users more control over what they see in their timelines.
Twitter rolls out ‘quality filter’ to all users
After pushback against its hands-off policy on tweets, Twitter is now giving users more control over what they see in their timelines.
Posted in Automatic Tweets Tagged with: 24, Rio2016
August 13th, 2016 by autoposter
“Conversational ads contain compelling images or videos that include call-to-action buttons with customizable hashtags,” explains Twitter’s blog. “The new Instant Unlock Card builds on this by incentivizing users to Tweet by offering access to …
Back to Basics: 3 Simple Approaches to Increased Sales
Work smart and simple one the internet. Twitter is one of the best untapped resources for generating leads. There is a function called Tweetdeck that allows you track keywords in any messages posted anywhere on Twitter. For instance, if you are trying …
http://rock.ly/h4muc
How Snapchat, Facebook and Instagram Are Reinventing Niche Marketing
People used to peek in store windows or flip through catalogs to get an idea of the current trends, but thanks to social media, that dynamic is changing.
Digital Marketing for Small Businesses
Many businesses assume that digital marketing is just an easier, cheaper alternative to big, high budget ad campaigns. So they set up a Twitter feed and a Facebook page and hope that things just develop from there. But digital marketing is much more …
http://rock.ly/miyku
Twitter Seeks to Sublease Part of San Francisco Headquarters
Twitter Inc. is offering about a quarter of the space at its San Francisco headquarters complex for sublease, adding to a growing amount of excess offices available in the city as the technology industry cools.
Now Twitter wants to help that happen more. Global advertisers can now use conversational ads and a brand-new ‘Instant Unlock Card’ that encourages people to Tweet to unlock exclusive content.
Account suspended: Blogger blocked from Twitter for posting Olympic videos
Account suspended: Blogger blocked from Twitter for posting Olympic videos. 571 … Venezuela’s Francisco Limardo has been competing in the fencing but one of his country’s supporters says he’s had his Twitter account shut down. … including the …
6 Simple Hacks that will Turn You Into a Twitter Marketing Genius
Mastering Twitter will bring you more sales, increase audience engagement, and build your brand at a very rapid pace. If you learn these simple hacks that I am going to layout in this article, you will be a Twitter marketing genius in no time. Here are …
Twitter Awards to Highlight Top Marketing Efforts
In addition to major bragging rights, award winners may receive a coveted award perfect for mantels or glass cases, recognition on Twitter and/or marketing.twitter.com or Twitter Flight School, as well as a special digital presence at Twitter headquarters.
Twitter to Rent Major HQ Space Amid Slump (TWTR)
According to a marketing prospectus that Twitter posted online, the company seeks to sublease as much as 183,642 square feet of space, which amounts to around 30% of its 600,000 square foot headquarters.
Rio Olympics GIF ban sparks anger — and creativity — on Twitter
Cheri Bradish, a sports marketing researcher at Ryerson University, said the new rules strike her as an attempt by the IOC to deal with a changing marketplace and evolving methods of media distribution.
Struggling Twitter looks to unload office space
SAN FRANCISCO – Twitter Inc. has listed 183,642 square feet of space in its Mid-Market headquarters for sublease, according to marketing materials and a source familiar with the property, as the company struggles to compete for advertisers and user …
Exclusive: Struggling Twitter lists over 183000 square feet for sublease at its S.F. HQ
Twitter Inc. has listed 183,642 square feet of space in its Mid-Market headquarters for sublease, according to marketing materials and a source familiar with the property, as the company struggles to compete for advertisers and user growth has slowed.
Twitter takes out user’s account after he posted Olympic videos
Venezuela’s Francisco Limardo has been competing in the fencing but one of his country’s supporters says he’s had his Twitter account shut down.
The High Price of Low-Cost CPMs
Marketing is essential for companies. Throughout the customer journey, marketing both changes brand perception and awareness and drives sales.
Atlanta Hawks to host Shark Tank-esque marketing competition
In an effort to modernize the franchise and help boost fan engagement, the Atlanta Hawks will be hosting a Shark Tank-esque marketing competition – titled “Agency Shootout” – during the heart of the NBA offseason later this month. At the invitation …
Twitter Shares Research About Video Ad Impact, Tips For Working With Influencers
Replying to comments, reposting, engaging with user-generated content on a brand’s own channels, and adjusting ad spend in real-time are all indispensable components of the marketing process, Twitter says. For more tips on how to best work with …
Rio Olympics GIF ban sparks anger — and creativity — on Twitter
Cheri Bradish, a sports marketing researcher at Ryerson University, said the new rules strike her as an attempt by the IOC to deal with a changing marketplace and evolving methods of media distribution.
Under Armour Outsmarts Olympics In Phelps Promos
USA Gymnastics is prominently featured on both Under Armour’s website and its main Twitter account. And once the IOC’s moratorium on marketing campaigns for non-sponsors expires, Under Armour is free to take full advantage of Phelps’ status as the most …
The High Price of Low-Cost CPMs – Harvard Business Review
Marketing is essential for companies. Throughout the customer journey, marketing both changes brand perception and awareness and drives sales.
Instagram Is King With Influencer Marketing
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Twitter will open its storytelling product, Moments, to everyone
Sometime “in the coming months,” anyone on Twitter will be able to create a Moment that strings tweets together into a narrative.
Atlanta Hawks to host Shark Tank-esque marketing competition
In an effort to modernize the franchise and help boost fan engagement, the Atlanta Hawks will be hosting a Shark Tank-esque marketing competition – titled …
Twitter marketing boss shoots to build up brand’s following
Leslie Berland, Twitter’s global chief marketing officer, is reminiscing about following the NBA on Twitter last season. She wasn’t glued to expert commentators during games but instead watching out for what Ayesha Curry might say next. The wife of US …
That Time a Fanboy Called Me a ‘Dumb C—’ on Twitter
She told TheWrap that she became the brunt of a lot of fan rage at previous outlets where she worked and has even had “a couple of consistent stalkers” who sought her out on nearly every form of social media: Facebook, Twitter, Instagram and YouTube …
In Hindsight: ‘Bad Moms’ Rides Inventive Twitter Campaign To Box Office Success
One more note on how the marketing campaign capitalized upon Twitter so well: Bad Moms took advantage of the hype from this season’s The Bachelorette, building their campaign copy right around live conversations, a clever marriage of organic …
Green Bay’s creepy clown was marketing ploy
GREEN BAY – It didn’t take long for photographs of a creepy clown wandering the streets of downtown Green Bay at night to instill fear in residents, inspire conspiracy theories and dominate international news headlines.
Vanstone: Twitter tempest could be a marketing Bo-nanza
Until Mitchell went on Twitter on Tuesday and took some shots at the Roughriders, there was little in the way of intrigue or drama surrounding the looming matchup with Calgary.
Rio Olympics GIF ban sparks anger — and creativity — on Twitter
Cheri Bradish, a sports marketing researcher at Ryerson University, said the new rules strike her as an attempt by the IOC to deal with a changing marketplace and evolving methods of media distribution.
Twitter will open its storytelling product, Moments, to everyone
Sometime “in the coming months,” anyone on Twitter will be able to create a Moment that strings tweets together into a narrative.
Social 101: 6 Tips for Successful Twitter Marketing
Indeed, Twitter is an effective social media tool for marketers to connect and engage with their target market. Publications such as BBC News World, Fox News, and New York Times have maintained a steady presence on Twitter. Popular brands like Chanel, …
Twitter opens Moments to influencers and brands
In a blog post, Twitter announced it is opening up its Moments feature to a wider group of creators. Up until now, the section has been curated by Twitter’s internal curation team, but it will soon include tweets curate by brands, influencers and …
Olympics bans most brands from saying ‘Olympics’ or ‘Rio,’ even on Twitter. Snark ensues
It’s an effort to protect official sponsors, such as McDonald’s, Coca-Cola and Nike, which pay handsomely for the privilege of exclusive marketing during the Olympics. Official sponsorships can reportedly cost as much as $200 million, and such deals …
Vanstone: Twitter tempest could be a marketing Bo-nanza
Until Mitchell went on Twitter on Tuesday and took some shots at the Roughriders, there was little in the way of intrigue or drama surrounding the looming matchup with Calgary.
Will Twitter address its harassment issue?
From interviews with nearly a dozen former executives, one learns how Twitter has always been positioned to fail in its handling of harassment and abuse.
Narrow.io Makes Twitter Marketing Automation Easy for Everybody
Marketing automation is now under the spotlight in the digital marketing industry. Companies that used to understand the importance of the network, invested building their digital presence, and produced a lot of content ended up creating and dealing …
We Are All Strategic Communicators
“FWIW, I’ve told many a colleague to not do Twitter. Here’s what I say: Twitter is a marketing tool…As for student affairs professionals, they will mostly engage with the school. So I can funnel their requests, thoughts, etc to the appropriate person …
Vanstone: Twitter tempest could be a marketing Bo-nanza
Until Mitchell went on Twitter on Tuesday and took some shots at the Roughriders, there was little in the way of intrigue or drama surrounding the looming matchup with Calgary.
Will Twitter address its harassment issue?
This morning, BuzzFeed came out with a scathing report about how Twitter has operated as a platform that enables stalking, harassment and the posting of private information.
In Hindsight: ‘Bad Moms’ Rides Inventive Twitter Campaign To Box Office Success
One more note on how the marketing campaign capitalized upon Twitter so well: Bad Moms took advantage of the hype from this season’s The Bachelorette, building their campaign copy right around live conversations, a clever marriage of organic …
We Are All Strategic Communicators
“FWIW, I’ve told many a colleague to not do Twitter. Here’s what I say: Twitter is a marketing tool…As for student affairs professionals, they will mostly engage with the school. So I can funnel their requests, thoughts, etc to the appropriate person …
Will Twitter address its harassment issue?
This morning, BuzzFeed came out with a scathing report about how Twitter has operated as a platform that enables stalking, harassment and the posting of private information.
Will Twitter address its harassment issue?
This morning, BuzzFeed came out with a scathing report about how Twitter has operated as a platform that enables stalking, harassment and the posting of private information.
Penny Oleksiak goes from anonymous talent to marketing dream
By Friday morning, she had more than 26,000 Twitter followers and over 30,000 on Instagram. “Social media allows certain athletes to have a personality that people find cool or endearing to stay relevant,” said Cary Kaplan, founder of sports marketing …
Will Twitter address its harassment issue?
This morning, BuzzFeed came out with a scathing report about how Twitter has operated as a platform that enables stalking, harassment and the posting of private information.
Penny Oleksiak goes from anonymous talent to marketing dream
By Friday morning, she had more than 26,000 Twitter followers after entering the Games with about 700, while more than 30,000 were following her on Instagram.
Narrow.io Makes Twitter Marketing Automation Easy for Everybody
Marketing automation is now under the spotlight in the digital marketing industry. Companies that used to understand the importance of the network, invested building their digital presence, and produced a lot of content ended up creating and dealing …
10 low-cost PR strategies for startups and small businesses
Join the conversation on Twitter. Twitter “is an easy and cost-effective method for building brand awareness, creating buzz and establishing yourself or your brand as a leader in your industry,” says Kathleen Rose, owner, SCENE.
Will Twitter address its harassment issue?
This morning, BuzzFeed came out with a scathing report about how Twitter has operated as a platform that enables stalking, harassment and the posting of private information.
Coach K rates a Q — and the Olympics are part of the reason
As for Calipari – who has led UK to four Final Fours and a national championship and has 1.53 million Twitter followers – Schafer said he checked back to 1995.
Posted in Automatic Tweets
August 9th, 2016 by autoposter
We all know that views and impressions are out and engagement is in in terms of ROI generating marketing metrics; the more people ‘buzzing’ and talking about your brand, the better.
Twitter Marketing for Real Estate Agents
By now, most real estate agents should recognize the importance that social media has in their profession. Being a successful real estate agent in today’s world requires an Internet presence.
Marketing Nuggets: Twitter’s new ads, Instagram Stories and more
It’s so hard to keep up with the social media giants, as they seem to be releasing a new piece of advertising or marketing functionality every week. This time around, it’s Instagram and Twitter that have brought in something new for us to play with …
Make Marketing Great Again: 3 Lessons from the Campaign Trail
For those of us who obsess over these things, the only thing more unconventional than Trump’s rhetoric has been his ability to remain competitive, forgoing 30-second spots for the free media TV interviews and Twitter posts provide him. Campaign tactics …
Facebook, Twitter launch new tools for users to enjoy the Olympics
Social Media Today outlined new tools that Facebook and Twitter are rolling out for the Rio Olympic Games to help users enjoy and celebrate the events and athletes.
Marketing during the Olympics can be tough for smaller brands
Frustrated by their inability to mention their sponsors, dozens of athletes launched a Twitter campaign during the 2012 London Olympics to urge an end to the rule.
Twitter Launches a New Marketing Campaign to Attract Users
This, however, is not the first time when Twitter has tried to explain about itself to the potential users. Before releasing “Moments” feature last year, the company announced plans of rolling out a marketing campaign which would focus on attracting …
Twitter’s Communications Head Leaves After 6 Months on the Job
BuzzFeed first reported that Natalie Kerris, Twitter’s VP of communications, is leaving the company. Kerris joined Twitter TWTR 0.61% from Apple AAPL 1.58% in February. Leslie Berland, Twitter’s chief marketing officer, will be taking over the comms …
Turning Tweets Into Legal Tender, The Story Of Twitter’s @dubstep4dads
Curtin has parlayed his Twitter prowess into real dollars, a trend that’s become all too common in the social media era.
– Marketing Tech …
Twitter’s launched conversational ads, which the platform rolled out to all advertisers this week.
How to Rapidly Grow Your Twitter Following
“Isn’t Twitter just bots talking to other bots?” I thought as I skeptically reactivated my Twitter account. Though I’m nowhere near Twitter stardom, three months and 700 followers later I’ve come to value Twitter as an essential marketing tool for real …
Can Twitter’s New Marketing Strategy Drive User Growth?
Recently, Twitter rolled out a new marketing strategy which includes videos explaining what Twitter stands for, distinguishing it from other social media platforms.
Twitter Launches a New Marketing Campaign to Attract Users
This, however, is not the first time when Twitter has tried to explain about itself to the potential users. Before releasing “Moments” feature last year, the company announced plans of rolling out a marketing campaign which would focus on attracting …
Marketing Nuggets: Twitter’s new ads, Instagram Stories and more
It’s so hard to keep up with the social media giants, as they seem to be releasing a new piece of advertising or marketing functionality every week. This time around, it’s Instagram and Twitter that have brought in something new for us to play with …
Turning Tweets Into Legal Tender, The Story Of Twitter’s @dubstep4dads
Curtin has parlayed his Twitter prowess into real dollars, a trend that’s become all too common in the social media era.
What Olympic Hashtags Are Trademarked?
To celebrate the occasion and get hype building, Twitter unveiled a series special emojis for #Rio2016 and #Olympics. … At what point does the need to protect sponsors from ambush marketing limit companies from engaging in social media best practices?
Twitter revives familiar marketing strategy
From breaking news and entertainment to sports and politics – from big events to everyday interests with all the live commentary that makes Twitter unique. In the coming days and weeks, we’ll be rolling out marketing including videos and digital ads …
‘Rule 40’ Twitter Account Trolls Pope, White House, Trump on …
Rule 40 limits athletes, coaches and other participants from appearing in advertising and other marketing. Twitter suspended an account that referenced the rule …
‘Rule 40’ Twitter Account Trolls Pope, White House, Trump on …
Rule 40 limits athletes, coaches and other participants from appearing in advertising and other marketing. Twitter suspended an account that referenced the rule …
Nate Diaz clarifies Twitter callout of UFC: ‘They had me doing a little run-around’
“It’s not like something I was losing sleep over trying to get into, but when they call and the opportunities are there, you might as well take them,” Diaz said.
20 Growth Hacking Strategists That You Must Follow In 2016
Nathan is the Founder of ConvertKit, an email marketing SaaS company. Beside sharing his journey on how he grows his business, Nathan also helps entrepreneurs learn how to design their apps and market their product.
Password Hacking Forces Big Tech Companies to Act
Carbonite moved decisively because of the serious consequences of a compromise, said Norman Guadagno, Carbonite’s senior vice president of marketing. “When you have a Carbonite account—or any … The Twitter account of Brendan Iribe, chief executive …
‘Rule 40’ Twitter Account Trolls Pope, White House, Trump on #Rio2016
Pope Francis received a stern message about Olympic marketing after tweeting a good luck message as the Games kicked off. “Good luck to the athletes at #Rio2016!
‘Rule 40’ Twitter Account Trolls Pope, White House, Trump on #Rio2016
Pope Francis received a stern message about Olympic marketing after tweeting a good luck message as the Games kicked off. “Good luck to the athletes at #Rio2016!
Twitter’s new CMO kicks off marketing push to lure new users
Twitter’s recently appointed CMO Leslie Berland is launching a marketing push to attract new users as it looks to dispel myths around the platform and how to use it and position Twitter as a place to “see what’s happening everywhere in the world right …
Merkle, Marketing Partner To Google And Facebook, Sells Majority Stake Valuing It At $1.5 Billion
One of Google and Facebook’s first and biggest data partners for their digital advertising operations is cashing in. Merkle announced Monday that it’s sold a majority stake in its business to global media group Dentsu Aegis Network.
Twitter launches marketing campaign to reintroduce brand to new users
Twitter is launching a new marketing campaign, called “See what’s happening,” to bring new users to the platform.
#Success: the 5 best brand campaigns on Twitter
Twitter has come of age as a marketing platform- but with more than half a billion tweets a day how does a brand get heard above the noise?
http://rock.ly/dqwov
John Calipari Reveals Part Of His Marketing Pitch On Twitter
John Calipari, head coach of Kentucky men’s basketball, likely doesn’t have much trouble selling his program at this point, considering he’s put dozens of players in the NBA over the past decade.
Survey: Cloud storage, email marketing top small business tech tools
Perhaps surprisingly, Google Plus ranked higher as a social media platform for business than Twitter, Instagram, Snapchat or Pinterest.
http://rock.ly/ny8bo
UK Olympic Tweeters ‘positive’ and engaged – so far
The biggest moment of the ceremony on Twitter was the appearance of giant insects, designed to reflect the diversity of the Amazon, which inspired a peak of 1,793 posts on Twitter in the UK. The section highlighting climate change also … Sentiment is …
Vanessa Marcotte: 5 Fast Facts You Need to Know
A 27-year-old jogger found dead Sunday night in Massachusetts was the victim of a homicide, authorities say, and investigators are examining the possibility she was raped and set on fire, Fox 25 News reports.
Marketing and the Media: Tips for Utilizing Social Media Marketing
There is even a need for dental marketing. Dentists can use the same marketing tools as clothing brands or soda companies by knowing their audience.
20 Growth Hacking Strategists That You Must Follow In 2016
Nathan is the Founder of ConvertKit, an email marketing SaaS company. Beside sharing his journey on how he grows his business, Nathan also helps entrepreneurs learn how to design their apps and market their product.
Twitter to sublease four floors of SF office space
SAN FRANCISCO – Unprofitable and struggling Twitter is looking to sublease out a total of 183,642 square feet of space in its San Francisco offices, according to a seven-page marketing prospectus posted online. Offices on four separate floors of the …
Twitter launches marketing campaign to reintroduce brand to new users
Twitter is launching a new marketing campaign, called “See what’s happening,” to bring new users to the platform.
Why Ralph Lauren’s Team USA Uniforms Are Such a Marketing Coup
Last week, right after Team U.S.A. took to Twitter to release a photo of what its 2016 Summer Olympics uniforms would look like, the pundits pounced.
Twitter to sublease out 30% of San Francisco headquarters
SAN FRANCISCO – Unprofitable and struggling Twitter is looking to sublease out a total of 183,642 square feet of space in its San Francisco offices, according …
Marketing and the Media: Tips for Utilizing Social Media Marketing
There is even a need for dental marketing. Dentists can use the same marketing tools as clothing brands or soda companies by knowing their audience.
Twitter launches marketing campaign to reintroduce brand to new users
Twitter is launching a new marketing campaign, called “See what’s happening,” to bring new users to the platform.
#Success: the 5 best brand campaigns on Twitter
Twitter has come of age as a marketing platform- but with more than half a billion tweets a day how does a brand get heard above the noise?
How Startups Can Make Lead Generation Easy
When it comes to leveraging the latest digital marketing practices, owners of small and midsized businesses often feel left behind.
Do marketers still want what Twitter is selling?
Speaking on a conference call yesterday (26 July), Jack Dorsey, Twitter’s CEO said: “There is increased competition for social marketing budgets, which requires us to continuously raise the quality bar on the advertising solutions we bring to market.”.
Want cheaper Internet access? Hand over your privacy
It seems a simple enough proposition: Would you agree to receive marketing pitches in return for a discount on your high-speed Internet service?
Why Ralph Lauren’s Team USA Uniforms Are Such a Marketing …
It really wasn’t Ralph’s fault. Last week, right after Team U.S.A. took to Twitter to release a photo of what its 2016 Summer Olympics uniforms would look like, the …
16 Free Tools for Facebook Marketing
But beyond Facebook’s own tools, there are useful third-party tools that businesses can use for marketing on Facebook. Here is a list of third-party … Post Planner makes it easy to find, plan, and post content on Facebook and Twitter. Post Planner …
Facebook, Twitter court YouTube influencers to boost live video offerings
“At the end of the day, content creators control engagement and control eyeballs,” Krishna Subramanian, co-founder of influencer marketing firm Captiv8, told Bloomberg. “The more content they upload, the more engagement that happens on Facebook.
Twitter opens Moments to more influencers and brands
Twitter Moments, which debuted in October, was previously called Project Lightning, and is one of the central components of the company’s marketing efforts. Until now, every Moment had been curated by either Twitter’s editorial team or a limited group …
Twitter opens Moments to more influencers and brands
Twitter Moments, which debuted in October, was previously called Project Lightning, and is one of the central components of the company’s marketing efforts. Until now, every Moment had been curated by either Twitter’s editorial team or a limited group …
Apple Is Selling Unofficial Olympic Watch Bands Near Rio Venues
“While they don’t appear to be breaking any rules, they appear to be getting really close to the edge of ambush or guerilla marketing,” said Jeff Benz, who arbitrates disputes for international dispute-resolution firm JAMS and is a former general …
Posted in Automatic Tweets Tagged with: Olympics, Rio2016, Success
August 5th, 2016 by autoposter
farmer: Dumping perfectly good cherries is rotten
DETROIT – A igan tart cherry farmer is leaving 14% of his crop this year to rot on the ground to comply with an industry marketing agreement intended to keep cherry prices stable. And he’s not happy …. Follow Keith Matheny on Twitter: @keithmatheny.
Build a career in marketing with The Professional Web Marketer’s Certification Bundle (98% off)
The Professional Web Marketer’s Certification Bundle will guide you to fully certified mastery of modern marketing essentials such as Google Analytics and the social media world dominated by Facebook, Twitter and beyond. For a limited time, you can …
Can Twitter’s New Strategy Reverse Its Ongoing Nosedive?
… its shares, adding to what has already proven a trying year for CEO Jack Dorsey and company. To make matters worse, Facebook’s (NASDAQ: FB) shares continue to soar on the strength of its increasingly ironclad grip on the social-media marketing world.
How To Be Well-Educated, Wildly Successful And Debt Free
When she started working for an internet marketing startup, she began to “zoom out and see the forest”. One opportunity led to another and, before she knew it, her class of 2015 had graduated.
How To Be Well-Educated, Wildly Successful And Debt Free
When she started working for an internet marketing startup, she began to “zoom out and see the forest”. One opportunity led to another and, before she knew it, her class of 2015 had graduated.
People Are Dragging Miss Teen USA 2016 Karlie Hay for Using the N-Word A Lot on Twitter
… who was formerly Miss Texas Teen USA, won the top crown Saturday at the Miss Teen USA pageant in Las Vegas. But before the clock had even struck midnight on her reign, angry Twitter users had already begun dredging up transgressions from her past.
Niantic CEO John Hanke’s Twitter account hacked
Interestingly, OurMine is a company that claims to assess social network account security, so the hack seems like a marketing stunt, directing users to upgrade account security. Nevertheless, over on the hashtag, the stunt has gained a reaction …
Twitter inks NBA deal to live stream exclusive video content
Twitter has signed a deal with the NBA to live stream exclusive original content during the upcoming pro basketball season.
All brands can now apply for a verified Twitter account
It’s sometimes hard to believe there are so many advantages associated with a small blue tick next to your Twitter handle.
8 ways to improve pharma communications on Twitter
Pharma companies such as Pfizer are working with Twitter to improve their marketing strategies on the platform. The drugmaker has almost 200,000 followers on one handle.
Facebook and Twitter Will Dangle Ad Revenue to Lure YouTube …
The social media companies want more video and bigger audiences– but will ad dollars be enough to win over internet celebrities?
#RIPTwitter? Why Dentsu Is Doubling Down On Twitter
Ironically, Twitter users even used the platform to Tweet about Twitter’s demise so much that it trended globally.
Twitter Awards to Highlight Top Marketing Efforts
In addition to major bragging rights, award winners may receive a coveted award perfect for mantels or glass cases, recognition on Twitter and/or marketing.twitter.com or Twitter Flight School, as well as a special digital presence at Twitter headquarters.
The Top 7 Social Media Marketing Trends Dominating 2016
Until recently, the three big players of the social media game were Facebook, Twitter, and LinkedIn—almost indisputably—and all three platforms served similar functions for slightly different niches.
Pokemon Go creator Niantic’s CEO hacked on Twitter
OurMine markets a service that will allegedly scan your accounts for vulnerabilities, and these attacks are predominantly marketing stunts for the organization. This is yet another reminder to set up two-factor authentication across as many services as …
Video: Election tech history, from televised debates to Twitter
Technological innovation has been a deciding force in politics since the early days of snail mail and printed fliers. The first televised presidential debate between Richard Nixon and John F. Kennedy ushered in the modern political media era.
Pokemon Go creator Niantic’s CEO hacked on Twitter
OurMine markets a service that will allegedly scan your accounts for vulnerabilities, and these attacks are predominantly marketing stunts for the organization. This is yet another reminder to set up two-factor authentication across as many services as …
[WATCH] Marketing Land Live #22: Verizon buys Yahoo, earnings week & more
We also recap a big week of earnings, where Facebook, Amazon and Google posted strong numbers … and Twitter continued to disappoint.
The Apple veteran PR boss Twitter hired six months ago is already out
The Apple veteran whom Twitter hired to head up its public-relations team has left the company, the Twitter confirmed to BuzzFeed’s Alex Kantrowitz.
[WATCH] Marketing Land Live #22: Verizon buys Yahoo, earnings week & more
We also recap a big week of earnings, where Facebook, Amazon and Google posted strong numbers … and Twitter continued to disappoint.
Twitter’s communications chief leaves, just months after joining
Natalie Kerris, who joined Twitter in February, had left the company and Chief Marketing Officer Leslie Berland would assume responsibility for communications, the spokesperson confirmed.
Twitter tweaks Moments for the Olympics to show tweets for more than a few days
“Twitter’s activation of the Rio 2016 Olympic Games will bring fans around the world together to see what’s happening with the teams before, during, and after the top athletes compete for glory,” said Twitter chief marketing officer Leslie Berland …
The benefits to scholars of being on Twitter (essay)
It is not only aiding the struggling and overwhelmed marketing efforts of publishers but it is also a way to do your work justice, to dare to be public about your intellectual work.
Twitter upgrades measurement tools in Ads Manager
Twitter aims to make marketers’ live easier by enabling greater flexibility and customization in campaign reporting. As data management becomes increasingly important for marketers, platforms like Twitter can help enable marketers through bolstering …
Twitter’s PR Chief Quits After Just 6 Months – Breitbart
Twitter’s VP for Communications, Natalie Kerris, has quit her role after just 6 months at the head of the company’s PR operation.
Twitter to unveil Rio Olympics ‘Moments’ and emojis
“Twitter, Vine and Periscope will offer fans inside access, commentary, highlights, and conversation throughout the Games and as the action unfolds,” Leslie Berland, Twitter’s chief marketing officer, said Tuesday in a blog post. There will be hashtags …
Twitter’s communications chief leaves, just months after joining
Natalie Kerris, who joined Twitter in February, had left the company and Chief Marketing Officer Leslie Berland would assume responsibility for communications, the spokesperson confirmed.
Twitter’s PR Chief Quits After Just 6 Months
Kerris, a former Apple employee, will be replaced by Leslie Berland, Twitter’s Chief Marketing Officer. Berland will now lead both marketing and communications at the company. With Twitter facing unprecedented problems, it’s likely that she now faces …
Twitter kicks off marketing campaign to help you get a grip on what it is
Twitter is about “what’s happening” states the company in a new marketing campaign aimed at clarifying what the social network is primarily used for.
Twitter’s VP of Communications Natalie Kerris Leaving Company
After spending much of her six months or so at Twitter keeping the media informed on a host of executive departures, vice president of communications Natalie Kerris added her name to the list.
Facebook, Twitter court YouTube influencers to boost live video offerings
YouTube might be the main destination for video influencers, but Bloomberg reports that both Facebook and Twitter are looking to draw social media stars away from the platform.
Former Apple PR executive Natalie Kerris leaves Twitter after six months
“During her time leading communications at Twitter, Natalie helped us share the Twitter story with the world,” the social networking service said in a statement, confirming Kerris’ departure.
Former Apple PR executive Natalie Kerris leaves Twitter after six months
“During her time leading communications at Twitter, Natalie helped us share the Twitter story with the world,” the social networking service said in a statement, confirming Kerris’ departure.
Former Apple PR executive Natalie Kerris leaves Twitter after six months
“During her time leading communications at Twitter, Natalie helped us share the Twitter story with the world,” the social networking service said in a statement, confirming Kerris’ departure.
Twitter Marketing for Real Estate Agents
By now, most real estate agents should recognize the importance that social media has in their profession. Being a successful real estate agent in today’s world requires an Internet presence.
3 Paid Marketing Secrets that Will Double Your Brand’s Reach Overnight
If you want to maximize your Facebook relevance score, you first have to understand who you are marketing to and then build your ads accordingly.
US Olympic Committee, Twitter Team Up For Rio 2016 Olympic Games With Experiential Space Inside USA House
“Working with Twitter inside USA House in Rio is an incredible opportunity to bring our passionate fans closer to their favorite athletes and teams in creative and engaging ways,” said Lisa Baird, USOC chief marketing officer. “Fans will be treated to …
The Apple veteran PR boss Twitter hired 6 months ago is already out
Her arrival came after a series of shake-ups in Twitter’s communications strategy, as well as at the company in general.
In Hindsight: ‘Bad Moms’ Rides Inventive Twitter Campaign To Box Office Success
One more note on how the marketing campaign capitalized upon Twitter so well: Bad Moms took advantage of the hype from this season’s The Bachelorette, building their campaign copy right around live conversations, a clever marriage of organic …
Twitter is the leading battleground for brands
Furthermore, the study found that almost all (94%) PR disasters either started on, or were disseminated via, Twitter. The platform has become a prime arena in which consumers name and shame brands, and are they are quick to jump on those who make a …
Twitter kicks off marketing campaign to help you get a grip on what it is
Twitter is about “what’s happening” states the company in a new marketing campaign aimed at clarifying what the social network is primarily used for.
Scoutsee lets you turn your Twitter into a billboard, because your friends already hate you
It’s an ethically problematic form of marketing, and it raises all sorts of questions about disclosure and transparency.
Twitter’s newly incentivized conversational ads could help its pricing …
Twitter is adding a way for brands to incentivize people to tweet about their ads and get some extra, potentially free impressions.
College Twitter rap for touting on neighbour’s turf
But Sam Parrett, principal of London South East Colleges, which now incorporates Bromley College, told FE Week: “Marketing in London by London colleges has, and always will, cross boundaries due to good transport links. There is no such thing as a patch.
Twitter Signs On As USA House’s Exclusive Social Media Platform
“Twitter was a natural fit for us to collaborate with inside USA House,” said Brian Gordon, USOC managing director of marketing and broadcasting. “Our social activity will be amplified during the Games, and Twitter allows our fans to check in on Team …
http://rock.ly/t0yu5
Play to Win: 4 Ways to Discover Your Competitor’s Marketing Secrets
Other companies are increasing their use of sites like Facebook, LinkedIn, and Twitter as marketing outlets, just like you are.
http://rock.ly/9zewx
5 SMS Marketing Tips Every Startup Owner Should Know
SMS marketing is a relatively easy form of marketing to add to your mix. Every company should be doing it. What are your experiences with using SMS marketing? AJ Agrawal is the CEO and Co-Founder of Alumnify Inc. Follow him on Twitter at @ajalumnify.
Twitter Gives Advertisers More Klout
Using a combination of Klout score and influence topics, the brand would be able to find Twitter users who are influential in makeup but also match their target budget–users perhaps with scores in the range of 55 to 70 instead of the top tier of …
Roberto Duran To Donald Trump: Let’s Get Ready To Rumble
REX/Shutterstock. Boxing legend Roberto Duran said today during a Twitter live-chat to punch up the marketing around the upcoming Duran biopic Hands Of Stone that he would like to get GOP Presidential nominee Donald Trump into the ring.
The Apple veteran PR boss Twitter hired 6 months ago is already out
Her arrival came after a series of shake-ups in Twitter’s communications strategy, as well as at the company in general.
Posted in Automatic Tweets Tagged with: 22, RIPTwitter
July 31st, 2016 by autoposter
Recently, Twitter (NYSE:TWTR) rolled out a new marketing strategy which includes videos explaining what Twitter stands for, distinguishing it from other social media platforms. This effort stems from the …
http://rock.ly/8c4ex
Twitter is still trending downward financially
“There is increased competition for social marketing budgets,” the company said in its letter to shareholders, “We’re still priced at a premium CPE [cost per engagement] relative to others.
Twitter’s Video Advertising Boost Is Still Far Off
Twitter’s existing ads are priced higher than some rivals’ ads, and that has “proven to be a headwind” for efforts to increase Twitter’s share of social media marketing budgets, the company said in its letter Tuesday. During the conference call …
Twitter’s Video Advertising Boost Is Still Far Off
Twitter’s existing ads are priced higher than some rivals’ ads, and that has “proven to be a headwind” for efforts to increase Twitter’s share of social media marketing budgets, the company said in its letter Tuesday. During the conference call …
Twitter, a 10-year-old company, is still explaining what Twitter is
Twitter came into our lives in 2006, and after a decade of existence, most people still have no idea what Twitter even is.
Twitter adds MLB and NHL games to live streaming video lineup
Twitter has expanded its live streaming sports lineup by signing deals with Major League Baseball and the National Hockey League for a limited number of games this fall, the company announced in a press release.
Twitter is still trending downward financially
“There is increased competition for social marketing budgets,” the company said in its letter to shareholders, “We’re still priced at a premium CPE [cost per engagement] relative to others.
Has Twitter finally cleared the air on ‘what’s happening’ with this new …
For those who have never really understood “what’s happening” on Twitter, the social media network has launched a befitting advertisement.
Twitter adds only 3 million new users in Q2
“We are confident in our product road map, and we are seeing the direct benefit of our recent product changes in increased engagement and usage,” says Jack Dorsey, Twitter’s CEO.” We remain focused on improving our service to make it fast, simple and …
Twitter inks NBA deal to live stream exclusive video content
Twitter has signed a deal with the NBA to live stream exclusive original content during the upcoming pro basketball season.
Twitter’s struggles continue after disappointing Q2
“To achieve re-acceleration in our ads business,” Twitter said in its letter, “we need to continue to win our share of social marketing budgets and continue to deliver advertising solutions that extend beyond social marketing – into performance and …
Has Twitter finally cleared the air on ‘what’s happening’ with this new …
For those who have never really understood “what’s happening” on Twitter, the social media network has launched a befitting advertisement.
Twitter, a 10-year-old company, is still explaining what Twitter is
Twitter came into our lives in 2006, and after a decade of existence, most people still have no idea what Twitter even is.
Twitter’s new video ad actually explains what Twitter is for
Twitter unveiled a new video ad Monday morning, and it does something that its previous TV commercial never did: It explains why you might want to use Twitter. Here’s a look at the new ad, which …
Are You Using Your Marketing Data Effectively?
Earlier this year, we discussed planning your marketing, advertising and the run up to promotions and events using a marketing calendar. Today, let’s dive in a little deeper … See Mark’s site, contact him on Twitter, or email him at mriffey …
Del Monte Is Consolidating Its Agency Business With Epsilon; Taboola Is Acquiring ConvertMedia
“It definitely played into our decision, knowing that Epsilon has that background,” Jen Reiner, Del Monte’s senior director of marketing activation and shopper marketing, told Ad Age. Direct and … But Twitter is pinning its hopes on the long view. In …
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Twitter says it’s having trouble competing for advertising dollars
Twitter put it this way, instead: “First, there is increased competition for social marketing budgets,” the company wrote in its letter to shareholders to shareholders.
This Social Network Engages Audiences Better Than the Rest
… TrackMaven, a Washington, D.C.-based maker of marketing analytics software, put together its 2016 Social Media Industry Index to look at which platforms — Facebook, Instagram, LinkedIn and Twitter — yields the most user engagement for which industry.
Do marketers still want what Twitter is selling?
Speaking on a conference call yesterday (26 July), Jack Dorsey, Twitter’s CEO said: “There is increased competition for social marketing budgets, which requires us to continuously raise the quality bar on the advertising solutions we bring to market.”.
Twitter says it’s having trouble competing for advertising dollars
Twitter put it this way, instead: “First, there is increased competition for social marketing budgets,” the company wrote in its letter to shareholders to shareholders.
What I Learned From 10 Years of Doing PR for Apple
Over this period, Apple would prove the cynics wrong and dazzle the world with its groundbreaking innovations, masterful marketing and against-the-grain approach. … Comment and start discussions on their stories on their Twitter and LinkedIn feeds.
TrackMaven Report: What your content says about your social media marketing strategy
TrackMaven has released its Social Media Marketing Strategy report, which analyzed social media content across 40,000 companies across 130 major industries across Facebook, Twitter, Instagram …
Twitter: ‘The Yahoo of Social Media’
To make matters worse, Twitter said demand from advertisers has been weaker than expected, cut its outlook, and acknowledged there is “increased competition for social marketing budgets.”.
Twitter: ‘The Yahoo of Social Media’
To make matters worse, Twitter said demand from advertisers has been weaker than expected, cut its outlook, and acknowledged there is “increased competition for social marketing budgets.” Shares fell in the immediate aftermath of the report, and are …
Has Twitter finally gotten what’s really happening on its platform with this new campaign or not?
Yesterday, the recently appointed Twitter Chief Marketing Officer, Leslie Berland announced the commencement of a new marketing campaign for the social media brand, which includes a short video that explains what Twitter is actually meant for. After …
TrackMaven Report: What your content says about your social media marketing strategy
TrackMaven has released its Social Media Marketing Strategy report, which analyzed social media content across 40,000 companies across 130 major industries across Facebook, Twitter, Instagram and LinkedIn. From their data, they saw how each social …
BT Sport vs Sky: The battle of the football broadcasters
BT Sport’s new marketing campaign aims to highlight that it is the only broadcaster with rights to show all four of the major European football competitions including the Premier League, UEFA Champions League, UEFA Europe League and Emirates FA Cup …
Rubicon Project Enables Kid-Safe Marketing; Twitter Still Hurting On Wall Street
Rubicon Project is joining up with “kid-safe” marketing platform SuperAwesome to power the first programmatic exchange reaching children under 13, Lara O’Reilly of Business Insider reports.
http://rock.ly/scnqf
Shops, pubs, and cafes are spending money on Pokémon Go to bring in…
“I won’t say what time I do that, I vary it every day, but I announce it on Twitter and Facebook when it’s live and during that half hour there’s a 50% discount.
Rubicon Project Enables Kid-Safe Marketing; Twitter Still Hurting On …
Rubicon Project is joining up with “kid-safe” marketing platform SuperAwesome to power the first programmatic exchange reaching children under 13, Lara …
http://rock.ly/eqc5a
Vin Diesel Nearing 100M On Facebook But Females Are Top 2016 Social Media Stars
… the social media footprint of a star is often considered in the casting of films: Social giants Selena Gomez, Justin Timberlake or Dwayne ‘the Rock’ Johnson can use their Twitter, FB and Instagram feeds to give value added marketing for any …
8 Eye-Opening Digital Marketing Stats From the Past Week
The media world for months has been all Facebook, Donald Trump and ad blocking, so why would the past week in digital marketing be any different? Check out these eight data points that jumped off the page during the past several days. 1. If social is …
Tech: How Nestle Plans to Speed Up I…
Eight screens in a small room display everything from social chatter on Facebook and Twitter about Nestle to stats on the brand’s email programs.
Twitter Numbers Disappoint But Oh, That Data
One example is Boston-based startup Adhark, a streaming marketing recommendation company that just launched Cuckoo – what it claims is the first task advisor for marketing. It integrated into Twitter’s public API, and because of its focus on very …
8 ways to improve pharma communications on Twitter
Pharma companies such as Pfizer are working with Twitter to improve their marketing strategies on the platform. The drugmaker has almost 200,000 followers on one handle.
Apple launches new Spanish language App Store account on Twitter
Apple today has quietly started a Spanish language account on Twitter for the App Store. The purpose of the new Twitter feed is to reach a broader audience when it comes to marketing and promoting applications. The account carries the username of …
[WATCH] Marketing Land Live #21: Payday loans, Twitter verification requirements & more
[WATCH] Marketing Land Live #21: Payday loans, Twitter verification requirements & more. In our latest show, we talk about Google’s delayed implementation of the payday loans ad ban, Twitter’s strange requirements for getting verified and more.
Social Media News Roundup: Twitter Struggles With Video Ad Pricing
James Allen brings you the latest in social media marketing news, including Twitter’s struggle with video ads, Facebook’s semi-secret targeting tools, Pinterest’s latest shopping update, and more.
How the secret sequel of found-footage pioneer ‘Blair Witch’ has unleashed ‘misdirectional marketing’ age
It lit up Twitter by being very far away from Twitter. Then it told us there was something we didn’t know. It even screened at Comic-Con, going from nonexistence to finished film in the space of minutes.
Pokémon Go proves gaming psychology can help lure customers and profits
Pokémon Go’s extraordinary ability to drive foot traffic to stores has captured the imagination of the business community. Instead of relying on traditional forms of marketing, many companies have tapped into gamers’ mindsets to boost revenue and …
Marketing Influencers: Four Ways to Elevate Your Content Strategy and Amplify Your Outreach
Fractl (my employer) recently created a list of 21 marketing influencers based on a combination of follower count, regular Twitter usage, and a percentage of marketing-focused tweets. Using BuzzSumo, we analyzed the most recent 100 links each of these …
Data dive: Fake Twitter followers abound in local politics, media
And in the case of the South Seattle Emerald and its editor Marcus Green – both leading the pack when it comes to fake followers in local politics and media (see graphs below) – it’s a case of an overeager marketing firm they hired and subsequently …
5 things that mattered this week
For Twitter, this week has been eventful to say the least. The brand’s new CMO launched a marketing push to attract new users as it looks to dispel myths around the platform and how to use it while positioning Twitter as a place to “see what’s …
Gold Coast Web Developer Facebook Twitter Video Marketing Services Site Launched
Digital design, development and marketing agency, The More Customers Guy, based out of the Gold Coast and servicing businesses Australia wide, specialising in local SEO, social media and digital marketing, has launched a site promoting its services.
http://rock.ly/kcuw4
Data dive: Fake Twitter followers abound in local politics, media
And in the case of the South Seattle Emerald and its editor Marcus Green – both leading the pack when it comes to fake followers in local politics and media (see graphs below) – it’s a case of an overeager marketing firm they hired and subsequently …
Twitter’s Not Getting My Money…Yet
As far as I can tell, the only thing that could sway your opinion is subscriber growth on Twitter, but even then you would rather have the bulk of your marketing money on Facebook because it is a proven platform. The subscriber base issue is still a …
Social Media News Roundup: Twitter Struggles With Video Ad Pricing
James Allen brings you the latest in social media marketing news, including Twitter’s struggle with video ads, Facebook’s semi-secret targeting tools, Pinterest’s latest shopping update, and more.
http://rock.ly/in2q3
Mich. farmer: Dumping perfectly good cherries is rotten
DETROIT – A Michigan tart cherry farmer is leaving 14% of his crop this year to rot on the ground to comply with an industry marketing agreement intended to keep cherry prices stable. And he’s not happy …. Follow Keith Matheny on Twitter: @keithmatheny.
State Fair sheep show about marketing breed’s best
With a large hand shears, Cristin Dreher moved around a large white Suffolk sheep like a barber as it stood on a show stand, its head unable to move, trimming its wool into a nice pattern that would highlight its muscle tone and bone structure.
Tweets and troughs: Twitter and the ups and downs of live sport
So it’s no surprise that Twitter has been doing deals with a host of sporting bodies. Earlier this summer it trialled a live stream from Wimbledon, where live footage and tweets sat side by side.
Posted in Automatic Tweets Tagged with: 21
July 26th, 2016 by autoposter
After much initial talk about the native content wars, Twitter has taken a decidedly different approach to social media marketing. It first made waves when rumors flew that it would adopt a …
4 Big Changes to the Future of Video Marketing
In fact, brands will rely more on Facebook and Twitter than video publishing sites to get exposure for their videos. Vala Afshar, the Chief Digital Evangelist for Salesforce has discussed the trend toward …
Twitter expanding Featured Tweets and response time tests to more brands
While any Twitter user can feature a single tweet at the top of his/her profile page, Twitter is testing a way for some accounts – brands and publishers, from what we’ve seen so far – to feature a …
Twitter still struggling a year after Jack Dorsey came back
Viewers can watch the events alongside the relevant tweets, and Twitter shares in the advertising revenue. Twitter also launched a marketing campaign, showing its first ever TV ad during the World Series baseball last October, and hired a new chief …
Mark Cuban wants Hillary Clinton to change her campaigning strategies
The Dallas Mavericks owner said Clinton’s marketing messages needed to be simplified and that they need “to tell people why they should vote for her in one short sentence or less.
Pokémon Go, augmented reality and the future of local marketing
… you’ve undoubtedly noticed a surge in foot traffic as Pokémon Go players wander in. Although the game is still being rolled out globally (It’s expected to hit Japan today), the app already boasts over 30 million downloads and more active users than …
Social Media News Roundup: Pinterest’s Plans to Crack UK advertising
James Allen brings you the latest in Social Media news including Pinterest’s advertising plans, the latest Facebook Live video update, a Twitter location test, and more.
Marketing Nuggets: Twitter verification, Google’s AMP ads and more
This week’s been a scorcher in the UK, and it’s not been particularly bad for news, either. Pokémon GO continues to dominate conversation, while Google and Twitter have come out with some useful …
Twitter-NBA deal marks first exclusive original shows for social network, company confirms
Twitter’s latest deal with the NBA marks one first for the social network and one for its relationship with the sports league.
4 Big Changes to the Future of Video Marketing
“The majority of Twitter users (82%) watch video content on Twitter and most watch on a hand-held screen. A staggering 90% of Twitter video views happen on a mobile device, according to our own internal data. But Twitter users don’t just lean back and …
Social Media News Roundup: Pinterest’s Plans to Crack UK advertising
Twitter is currently testing a new feature for feeds on its iOS app. The test adds a tweet composer bar with camera access to the top of twitter feeds, making the composer much easier to access, and quicker to use. According to a spokesperson from …
How can Twitter solve its troll problem?
… up some great suggestions for technical ways Twitter could help curb the abuse problem. Moving on, it’s time to discuss rumors that there could be three iPhone 7 models this fall (13:50) and how that might work from a marketing and messaging …
7 Ways Your Facebook and Instagram Addiction Is Costing You Money
Before you launch Instagram, Facebook or Twitter, there are some reasons you might want to pause – especially if it means they’re costing you money.
Advanced Social Media
Example 2: Salesforce Marketing Cloud did a great job of targeting a specific audience to get results. In the below ad they targeted not just any marketers, but senior level marketers.
Leslie Jones and Twitter’s Troll Economics
That, in simple terms, is the problem that Twitter has been wrestling with the past week, after the actress Leslie Jones, one of the stars of “Ghostbusters,” let it be known that she had become the target of racist and misogynist tweets by an army of …
4 Big Changes to the Future of Video Marketing
In fact, brands will rely more on Facebook and Twitter than video publishing sites to get exposure for their videos. Vala Afshar, the Chief Digital Evangelist for Salesforce has discussed the trend toward …
Leslie Jones Opened Up to Seth Meyers About Her Twitter Trolls
On Thursday night’s Late Night, Ghostbusters star Leslie Jones joined Seth Meyers to offer her take on the torrent of racist hate she encountered via Twitter on Monday, as well as her decision to (temporarily) leave the social media site …
Leslie Jones and Twitter’s Troll Economics
That, in simple terms, is the problem that Twitter has been wrestling with the past week, after the actress Leslie Jones, one of the stars of “Ghostbusters,” let it be known that she had become the target of racist and … But his America-First …
Lionel Messi Twitter Campaign Flop Reveals Resentment Among Spaniards
“To a certain extent, Messi is a product of Barca,” said Pablo Foncillas, a marketing professor at Spanish business school IESE, in reference to FC Barcelona.
‘Star Trek Beyond’ Box Office: When A $59 Million Weekend Is Just ‘Okay’
Star Trek Beyond opened with $59.6 million this weekend, which is both of the biggest debuts of the year and a step down for the franchise.
Lionel Messi Twitter Campaign Flop Reveals Resentment Among Spaniards
“To a certain extent, Messi is a product of Barca,” said Pablo Foncillas, a marketing professor at Spanish business school IESE, in reference to FC Barcelona.
In true Trump style, Ivanka Trump figures she can sell a few dresses off her convention speech
It’s @IvankaTrump, but that’s the Twitter handle for IvankaTrump.com. If one has one’s own clothing line, it seems natural that you’d wear pieces from it; perhaps the marketing folks saw an unplanned opportunity to plug the outfit on Twitter. It’s $138 …
All brands can now apply for a verified Twitter account
It’s sometimes hard to believe there are so many advantages associated with a small blue tick next to your Twitter handle.
Twitter’s new marketing push takes flight
The days of Twitter being merely a social media network alone took flight a while back, and the platform is driving the point home by hatching a fresh marketing campaign with the closest thing to a slogan it’s ever had. While it has run some ads around …
Twitter adds to live sports roster with weekly MLB, NHL games
Once a week Twitter will air a live MLB game and a live NHL game that anyone in the U.S. can tune into for free. But people won’t be able to watch their hometown teams; Twitter will only air out-of-market games. So if you live in Los Angeles and the …
Twitter’s new CMO kicks off marketing push to lure new users
Twitter’s recently appointed CMO Leslie Berland is launching a marketing push to attract new users as it looks to dispel myths around the platform and how to use it and position Twitter as a place to “see what’s happening everywhere in the world right …
http://rock.ly/vpgo8
[WATCH] Marketing Land Live #21: Payday loans, Twitter verification requirements & more
[WATCH] Marketing Land Live #21: Payday loans, Twitter verification requirements & more. In our latest show, we talk about Google’s delayed implementation of the payday loans ad ban, Twitter’s strange requirements for getting verified and more.
Twitter Schools Non-Twitter Users on What It’s All About
Apparently a ton of people know the Twitter brand, but not all of them have a clue on how to use it or what it’s really about.
Marketing Nuggets: Twitter verification, Google’s AMP ads and more
This week’s been a scorcher in the UK, and it’s not been particularly bad for news, either. Pokémon GO continues to dominate conversation, while Google and Twitter have come out with some useful announcements of their own.
Is Twitter’s turnaround working? Study predicts platform’s user base to grow 11% in 2016
The prediction from eMarketer gives Twitter 286.3 million active monthly users by the end of the year. The report comes out in advance of Twitter’s earnings report next week and should boost the confidence of Twitter investors and Wall Street analysts.
Twitter adds to live sports roster with weekly MLB, NHL games
Once a week Twitter will air a live MLB game and a live NHL game that anyone in the U.S. can tune into for free. But people won’t be able to watch their hometown teams; Twitter will only air out-of-market games. So if you live in Los Angeles and the …
Twitter tries to explain itself – again! – via a new marketing campaign aimed at attracting users
Do you have to tweet to use Twitter? Is Twitter a social network? Many people still think so because the company has failed to properly position itself – and its broader use cases – to the general public throughout the years.
7 Email Marketing Automation Tips For Brand Marketers
An email list is invaluable to your business. Sure, you might have a lot of Facebook FB +0.52% or Twitter TWTR +1.52% followers, but both of those platforms can change their algorithms overnight and leave you out in the cold.
Anti-social social media: USOC trying to stop non-sponsors from using Olympic hashtags
The United States Olympic Committee objects to this. In something that sounds too bizarre and far-fetched to be true, the USOC has been trying to intimidate companies that are non-Olympic sponsors out of using Twitter hashtags that relate to the Rio …
Startup Monday: Grant Leonard Marketing Targets Startups
In 2015, his former boss and current mentor helped Leonard start The Grant Leonard Group, an Arlington-based startup that provides social media and marketing support to businesses in the D.C. area. After joining his mentor at several business meetings …
Twitter kicks off new marketing campaign to help you get to grips with what it is
Twitter is about “what’s happening” states the company in a new marketing campaign aimed at clarifying what the social network is primarily used for.
Twitter’s live TV lineup grows with three Bloomberg weekday shows
Twitter has struck another deal to bring traditional live TV programming to its platform. Bloomberg will syndicate three of its live TV shows – “Bloomberg West,” “What’d You Miss?
Success with a new Medium
At Gettysburg we constantly look for new opportunities, especially if they’re free, take a fairly small amount of resources to implement, and help us meet our marketing objectives. … Medium is a blogging platform started by Twitter co-founder Evan …
Telefónica probes Brazil marketing deals for discrepancies -report
Telefónica Brasil, which controls Brazil’s leading wireless carrier, Vivo, spends an annual 1.3 billion reais ($395 million) on marketing and advertising, Valor said. Telefónica Brasil declined to comment on the Valor report. Contracts with some of …
Is Twitter’s turnaround working? Study predicts platform’s user base to grow 11% in 2016
The prediction from eMarketer gives Twitter 286.3 million active monthly users by the end of the year. The report comes out in advance of Twitter’s earnings report next week and should boost the confidence of Twitter investors and Wall Street analysts.
Video Marketing on Social Media: A Small Business Guide
Social media makes video marketing accessible – and affordable – for every business. It’s one of the best ways to reach your customers where they already are: on Facebook, Twitter, Snapchat and other online networks. And since social media users love …
Twitter: People know our brand, but most are clueless on how to use it
In the blogpost, Twitter says they’ve realised they have “some explaining and clarifying to do” and from today will start to express what the service is about.
Box Office: How ‘The Conjuring 2’ Helped Make ‘Lights Out’ A Horror Hit
And it is the most recent example of a success born of an (I’d argue) underrated form of marketing. In this age of digital marketing and social media, sometimes the best weapon a studio can have is their film’s trailer attached to a recent hit from the …
Is Twitter’s turnaround working? Study predicts platform’s user base to grow 11% in 2016
The prediction from eMarketer gives Twitter 286.3 million active monthly users by the end of the year. The report comes out in advance of Twitter’s earnings report next week and should boost the confidence of Twitter investors and Wall Street analysts.
Kenny Chesney, Rum Runner: The Tale Of Blue Chair Bay
Like every startup, there were minor missteps in the early days, but quick corrections and unconventional marketing tactics have helped Blue Chair Bay’s annual sales nearly triple since 2013, during a period when rum sales, as a category, have gone down.
Has Twitter finally gotten what’s really happening on its platform with this new campaign or not?
Yesterday, the recently appointed Twitter Chief Marketing Officer, Leslie Berland announced the commencement of a new marketing campaign for the social media brand, which includes a short video that explains what Twitter is actually meant for. After …
Two Inboxes: Marie Sornin, Twitter & Mixed-Media Artist
In episode 9 of Two Inboxes (listen on iTunes here), I interviewed Marie Sornin. Sornin leads international development for content partnerships at Twitter TWTR -0.99%. Outside of this full time role, she also is an artist currently working on a New …
Twitter kicks off marketing campaign to help you get a grip on what it is
Twitter is about “what’s happening” states the company in a new marketing campaign aimed at clarifying what the social network is primarily used for.
Troubling signs for companies using Twitter for marketing
Companies using Twitter to market themselves are seeing a large fall in growth of followers and in the number of interactions, reports Quintly, a social media metrics company.
Marketing Nuggets: Twitter verification, Google’s AMP ads and more
This week’s been a scorcher in the UK, and it’s not been particularly bad for news, either. Pokémon GO continues to dominate conversation, while Google and Twitter have come out with some useful …
Posted in Automatic Tweets Tagged with: 21
July 22nd, 2016 by autoposter
Square, the mobile payments company run by Twitter TWTR -1.02% CEO Jack Dorsey, has incorporated a business called Squareup Europe in Britain, registration documents show, lining itself up for what could be its first foray into Europe.
Twitter, Facebook vet Rachael Horwitz joins Spark Capital as partner
She will be the first marketing/comms partner at the firm. Horwitz spent nearly five years at Twitter as Communications Director, and then took that experience to Facebook’s Communications department for another 15 months.
http://rock.ly/qxekt
Movies|Leslie Jones, Star of ‘Ghostbusters,’ Becomes a Target of Online Trolls
Leslie Jones, one of the most visible and accessible stars in the all-female remake of the “Ghostbusters” movie, said that she would leave Twitter after becoming the target of online trolls who sent her a stream of pornography, racist speech and …
Twitter, Facebook vet Rachael Horwitz joins Spark Capital as partner
She will be the first marketing/comms partner at the firm. Horwitz spent nearly five years at Twitter as Communications Director, then took that experience to Facebook’s Communications department for another 15 months.
Twitter lands contract with NBA for original live programming
Unlike other sports deals Twitter has struck recently, this one does not include rights to stream games live. But the NBA partnership’s focus on shows can be seen as a first step, said T. Bettina Cornwell, professor of marketing at the University of …
Simon Pegg Says You Really Shouldn’t Watch Any More ‘Star Trek Beyond’ Marketing
Star Trek Beyond opens in just a few days and a new TV spot has spoiled one of the film’s biggest twists. In other words, you probably shouldn’t watch that new TV spot.
Twitter Announces Application Form to Verify Account
Usually only celebrities had their accounts verified by Twitter automatically, or you had to prove via email or the support desk why you needed your account to be verified.
Twitter Buzzes With RNC Opening
From 1 p.m. on July 18, to 1:30 a.m. July 19, around 80% of all digital content engagement around the GOP convention mentioned Donald Trump, according to U.S.
#RIPTwitter? Why Dentsu Is Doubling Down On Twitter
Ironically, Twitter users even used the platform to Tweet about Twitter’s demise so much that it trended globally.
Movies|Leslie Jones, Star of ‘Ghostbusters,’ Becomes a Target of Online Trolls
Leslie Jones, one of the most visible and accessible stars in the all-female remake of the “Ghostbusters” movie, said that she would leave Twitter after becoming the target of online trolls who sent her a stream of pornography, racist speech and …
Twitter’s data platform unlocks Audience API for all brands
Twitter-owned data platform Gnip is opening up access to its Audience API, according to Marketing Land. By having access to the data, marketers will be able to use analytics to obtain interest and …
Twitter, Facebook vet Rachael Horwitz joins Spark Capital as partner
Horwitz will join Spark’s growing San Francisco team as the first-ever Spark Capital Marketing and Communications Partner.
Movies|Leslie Jones, Star of ‘Ghostbusters,’ Becomes a Target of Online Trolls
Leslie Jones, one of the most visible and accessible stars in the all-female remake of the “Ghostbusters” movie, said that she would leave Twitter after becoming the target of online trolls who sent her a stream of pornography, racist speech and …
SparkPost and Iterable Partner to Deliver Growth Marketing Capabilities
We are making the highly-scalable growth and user engagement tools used by leaders like Twitter and Facebook available to all B2C marketers.
http://rock.ly/wscy8
Twitter expanding Featured Tweets and response time tests to more brands
While any Twitter user can feature a single tweet at the top of his/her profile page, Twitter is testing a way for some accounts – brands and publishers, from what we’ve seen so far – to feature a collection of top tweets.
Does Your Social Media Strategy Address Customer Security Concerns?
To help soothe user anxieties about social media privacy, it’s important for digital marketing campaigns to consider what messages we’re sending to our customers.
Twitter-NBA deal marks first exclusive original shows for social network, company confirms
Twitter’s latest deal with the NBA marks one first for the social network and one for its relationship with the sports league.
Twitter inks NBA deal to live stream exclusive video content
Twitter has signed a deal with the NBA to live stream exclusive original content during the upcoming pro basketball season.
Urban Outfitters playing (anti-Trump) politics with merchandise?
Urban Outfitters (URBN) has a line of politically-branded merchandise that enables customers to show off their political views. Unless the customers are pro-Trump.
How departments that aren’t marketing can use social media
Whole Foods has gone all in on social media. In addition to its main Twitter account (boasting 4.83 million followers), there are hundreds of smaller ones run by individual stores.
A CMO’s View: How Dollar Shave Club built its brand on video marketing
I think in the long term, as you get more into the digital places, the social outlets like YouTube, Facebook, Snapchat, Twitter – those types of venues are great venues for telling stories via video. Those have become an increasingly larger part of …
Twitter expanding Featured Tweets and response time tests to more brands
While any Twitter user can feature a single tweet at the top of his/her profile page, Twitter is testing a way for some accounts – brands and publishers, from what we’ve seen so far – to feature a …
Twitter vows to act more swiftly after banning Leslie Jones abuser
Milo Yiannopoulos, a British columnist with the rightwing website Breitbart, was permanently barred from Twitter after Jones quit the network on Tuesday in response to a wave of abusive tweets, which she said left her in a “personal hell”.
How departments that aren’t marketing can use social media
Whole Foods has gone all in on social media. In addition to its main Twitter account (boasting 4.83 million followers), there are hundreds of smaller ones run by individual stores.
Twitter to live-stream Bloomberg financial news and stock market updates
Twitter and Bloomberg have a struck a deal to live-stream several of the media network’s weekday news programs on the social network, including its Wall Street coverage.
Connecting the dots: Finding key influencers in content marketing is worth the effort, report suggests
… have the biggest impact on discussions about content marketing on Twitter? Onalytica looked at 410,454 tweets posted during a 90-day period that included “content marketing” or “contentmarketing.”.
Twitter Livestreaming From Wimbledon
Twitter wimbledon As anyone who saw our video report from Wimbledon posted yesterday will know, social is a big part of the Wimbledon experience.
Ignoring Pokemon Go Is a Huge Business Mistake. Here’s Why.
I’ve enjoyed watching the conversations happening on Twitter and Facebook this past week between adults–mostly parents–debating the merits of Pokémon Go.
Urban Outfitters playing (anti-Trump) politics with merchandise?
Urban Outfitters (URBN) has a line of politically-branded merchandise that enables customers to show off their political views. Unless the customers are pro-Trump.
Twitter inks live-streaming deal with Bloomberg
Twitter has signed a new live-streaming deal with Bloomberg Media; and that’s the third live-streaming video deal the social media giant announced in a week.
Space Coast tourism marketing aims at video, millennials
The Space Coast has been crushing it when it comes to tourism. And local tourism officials are aiming to keep that momentum with its amped-up marketing push, including one targeting 18- to 34-year-old millennials that focuses on videos and social media.
Ignoring Pokemon Go Is a Huge Business Mistake. Here’s Why.
I’ve enjoyed watching the conversations happening on Twitter and Facebook this past week between adults–mostly parents–debating the merits of Pokémon Go.
Managing Multiple Social Media Outlets
Facebook, Twitter and LinkedIn – the three pillars of social media in the financial services marketplace can go a long way to support a credit union’s digital brand.
Twitter testing Featured Tweets tab on brand pages
Twitter is testing a new tab called “Featured Tweets” that will allow brands and publishers to curate a collection of featured tweets, according to Marketing Land. Twitter is also testing another new feature: a line below the profile description that …
NEXT:Candid Anonymous Messaging App Launches on Mobile
The key is the power of today’s social media application-programming interfaces (Facebook, Instagram, Twitter, Pinterest, etc.
Chick-fil-A Drops The Richards Group After 22 Years
Chick-fil-A has ended its 22-year relationship with The Richards Group in a major shakeup at the chicken chain that includes moving its campaign to McCann New York and hiring a roster of agencies for other marketing that will not use its ubiquitious …
http://rock.ly/d4-2x
Zipcar Is Offering Pokemon Go Players Free Rides in Boston
Zipcar’s roughly 1 million customers worldwide are unusually tech-savvy, said Andrew Daley, the company’s marketing vp. “So there’s a natural alignment for our brand,” he added. For the uninitiated, Pokemon Go employs a smartphone’s GPS to alert users …
#RIPTwitter? Why Dentsu Is Doubling Down On Twitter
Ironically, Twitter users even used the platform to Tweet about Twitter’s demise so much that it trended globally.
Pausing to Consider the Hamster Wheel of Marketing
There’s a new way game Twitter and gain followers that goes like this: perform searches for keywords and hashtags on topics of interest and then go about “liking” as many of these posts as possible in …
Is the G.O.P. Convention Just a Marketing Exercise?
He also opines on a matter of media practice, not physiology, “I see people walking through here with cameras on selfie sticks, and it strikes me as a marketing exercise. …. From your friends at Twitter.
What Must Fall if Twitter Is to Succeed?
After much initial talk about the native content wars, Twitter has taken a decidedly different approach to social media marketing. It first made waves when rumors flew that it would adopt a …
Troubling signs for companies using Twitter for marketing
Companies using Twitter to market themselves are seeing a large fall in growth of followers and in the number of interactions, reports Quintly, a social media metrics company.
NEXT:Candid Anonymous Messaging App Launches on Mobile
The key is the power of today’s social media application-programming interfaces (Facebook, Instagram, Twitter, Pinterest, etc.
Twitter inks NBA deal to live stream exclusive video content
Twitter has signed a deal with the NBA to live stream exclusive original content during the upcoming pro basketball season.
Is the G.O.P. Convention Just a Marketing Exercise?
CLEVELAND – Richard Gizbert, a Canadian who hosts the most international TV show on media worldwide, walks down “Radio Row” at the Republican National Convention and is struck at first by the clothes.
What Must Fall if Twitter Is to Succeed?
After much initial talk about the native content wars, Twitter has taken a decidedly different approach to social media marketing. It first made waves when rumors flew that it would adopt a 10,000-character limit for Tweets, which would have turned the …
4 Big Changes to the Future of Video Marketing
“The majority of Twitter users (82%) watch video content on Twitter and most watch on a hand-held screen. A staggering 90% of Twitter video views happen on a mobile device, according to our own internal data. But Twitter users don’t just lean back and …
Why Your Innovation Team Needs a Lawyer
A regional bank wouldn’t allow sales teams to share a new marketing campaign on their personal Twitter and Facebook pages because they couldn’t officially represent the company.
Blackhawks Marketing Department wins Golden Matrix Award
The team announced Wednesday that their Marketing Department’s #WhatsYourGoal campaign, specifically the #WhatsYourGoal: Jenny spot with Head Coach Joel Quenneville, was honored with the Golden Matrix Award for the Best Promotional Video at the 2016 …
What Must Fall if Twitter Is to Succeed?
After much initial talk about the native content wars, Twitter has taken a decidedly different approach to social media marketing. It first made waves when rumors flew that it would adopt a 10,000-character limit for Tweets, which would have turned the …
Posted in Automatic Tweets Tagged with: RIPTwitter, WhatsYourGoal
July 10th, 2016 by autoposter
On the other side of the fence, however, is growing “VC interest in automation, mobile marketing and tools that intelligently manage volumes of data for marketers,” said Kyurkchiev, pointing to the VentureBeat prognostication that mar tech investment …
http://rock.ly/8ctu-
How the Spice effect still packs punch
Martin Brooks, now a marketing expert at Havas London, explains: “Before, artists like Michael Jackson would see a Pepsi deal as eroding his or her credibility for money.
A video gamer with zero pro sports experience was just signed by one of the world’s best soccer clubs
“We will be a bigger presence at gaming tournaments, we will have more content through our digital channels and we will activate even more with our fans at matches and club events,” says Diego Gigliani, a vice president in charge of marketing, said in …
How to Use Your Friends to Make Money #Ad
With #sponsored social media posts emerging faster than ever before, they are going to increasingly pop up on your Newsfeed, Twitter feed, and whatever Instagram calls its feed. Your high school math teacher will post a picture of a weight loss product …
How the Spice effect still packs punch
Martin Brooks, now a marketing expert at Havas London, explains: “Before, artists like Michael Jackson would see a Pepsi deal as eroding his or her credibility for money.
Twitter debuts first live stream broadcast
Right now, it is proving most effective on mobile devices and with younger demographics. Marketers looking to tap into young, mobile-first audiences should look to live streaming as a potential marketing channel. Both Facebook and Twitter are …
Twitter trumpets itself as ideal marketing platform for apps
LIVE FROM APP PROMOTION SUMMMIT, LONDON: App marketers should take advantage of the opportunity presented by Twitter, where the world’s top 30 global apps have 477 million twitter mentions, urged Ross Sheil, head of EMEA mobile at the social …
The 25 Most Influential Content Marketers on Twitter
The researchers examined at various factors, including each user’s relevance to the content marketing topic (number of tweets), reach (number of followers), and reference (how often they appeared in Twitter lists). Accounts were assigned a 1 (low …
Deborah Gavello adds Public Relations and Social Media Marketing/Sales Content Strategy to her Service Mix
Deborah Gavello shared the following, “Sales and marketing techniques have dramatically changed in the last 5 years. It is essential for your senior Sales and Marketing forces to have the latest training in utilizing Facebook, Twitter, LinkedIn …
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You Already Have The Data To Improve Your Content Marketing
By sourcing the right kind of data available right in front you can dramatically improve the results from your content marketing. Here’s how: … Trends Map offers an up-to-date map of trending Twitter hashtags in your area and around the globe. An …
Marketing Nuggets: LinkedIn’s programmatic, Twitter Stickers and adblocking
It’s been another news-y week on the martech and marketing front, and as usual the main social players are all getting their goods out to do battle on the advertising and brand front.
IRS investigating Facebook’s Ireland asset transfer
Those intangibles involved the transfer of Facebook’s international user base beyond the U.S. and Canada, the online platform, its future development and costs, as well as marketing intangibles, the court filing says. IRS Investigator Nina Wu Stone, in …
How to Use Marketing to Regain Public Trust After a Data Breach
This received even greater buzz following Mark Zuckerberg’s LinkedIn information being used to access his (long unused) Twitter and Pinterest accounts because he made the mistake of repeating his password across platforms and not changing it.
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The Uphill Battle In Marketing Unhealthy Products In 2016
From tobacco and alcohol to sugar and saturated fat, there are a myriad of products that require ethical, legislative marketing. While the initial reaction around advertising unhealthy products is one of …
The 25 Most Influential Content Marketers on Twitter
Jeff Bullas (@jeffbullas) has the highest influencer score for content marketing, indicating he has the strongest network and the most impactful discussions about the topic on Twitter. Jay Baer (@jaybaer) …
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How I went from a hippie living in a commune to a high-powered ad exec
In the early 90’s, I was living in an intentional community off of a dirt road in western Massachusetts, learning about eastern medicine, organic gardening and myself.
Fearless Funding: Why Money is No Longer an Obstacle for Starting Your Own Business
But with the growth of social media and easy-to-use platforms, marketing can be done cheaply. You can create a professional-looking website for as little $20 with a custom domain and launch Twitter, Facebook or SnapChat channels to promote your …
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Discover Unexpected Visitors On Your Website
… them to a list. But marketing has evolved; today, with online tools, we regularly capture names and email addresses to stay in regular communication with would-be customers.
Tech Talk: A Twitter Acquisition Could Help Google In Social
Yes, Facebook and Twitter are different businesses but so too are Facebook and WhatsApp. Perhaps Facebook are mulling over a Twitter acquisition and perhaps Google is considering how to leverage their marketing muscle on the Twitter service, too, but …
Influencer marketing is ideal for hotels
Perhaps not quite what you were expecting in a discussion about influencer marketing, Twitter Chats – a prearranged coming together of a group of Twitter users all interested in a certain topic, denoted by a chosen hashtag – remain an effective way of …
5 Reasons to Include Online Video Marketing in Your Digital Strategy… Or Risk Falling Behind
This comes quickly on the heels of news that the heavily video-driven Snapchat dethroned Twitter, taking a spot in the top three social media platforms (behind Facebook and Instagram).
After 12 years of bootstrapping, Rise Interactive raises $12.3M from strategic partner
After 12 years of being bootstrapped, Chicago digital marketing agency Rise Interactive announced this morning that it has raised $12.3 million as part of a strategic partnership with Quad/Graphics – a Wisconsin-based printing and marketing services …
Twitter is jouw real-time sportkameraad
In dit artikel lees je meer over Twitter als ultiem sport interestchannel met een aantal interessante voorbeelden en we geven je tips over hoe je als merk de sportconversatie kan claimen deze zomer.
Influencer marketing is ideal for hotels
Perhaps not quite what you were expecting in a discussion about influencer marketing, Twitter Chats – a prearranged coming together of a group of Twitter users all interested in a certain topic, denoted …
Brandspeak: Has the Influencer Marketing Bubble Burst?
For instance, financial guru Dave Ramsey has over 500,000 Twitter followers, which is about 45 million fewer than Kim Kardashian.
Microsoft Enters The Bot Game; Twitter Moments Not Working For Advertisers
While marketers anticipate the release of transparency guidelines from marketing analytics firm Ebiquity, Accenture has offered up its own thoughts.
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TODD SMITH: CDC launches comprehensive Zika communications plan
On Facebook and Twitter, the CDC has been regularly posting relevant Zika-related infographics, videos and podcasts, focusing on vacation and travel themes as summer got underway.
Report: Advertisers never bought into Twitter Moments
The moment for Twitter Moments to become a robust advertising space appears to have passed, according to Digiday. According to anonymous advertisers who spoke with Digiday, the cost for ads was too high and Snapchat is now commanding ad dollars …
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In a Defiant, Angry Speech, Donald Trump Defends Image Seen as Anti-Semitic
In the span of 30 minutes, an often-shouting Mr. Trump breathed new life into a controversy that was sparked on Saturday by his posting of an image on his Twitter account of a six-pointed star next to a …
Microsoft Enters The Bot Game; Twitter Moments Not Working For Advertisers
While marketers anticipate the release of transparency guidelines from marketing analytics firm Ebiquity, Accenture has offered up its own thoughts.
A Mayor Fluent in Twitter Embodies a New Canadian Diversity
In practice, Mr. Nenshi is far more likely to be addressed as @nenshi, his Twitter handle, which he wields with obsessive, daily devotion.
5 Reasons to Include Online Video Marketing in Your Digital Strategy… Or Risk Falling Behind
This comes quickly on the heels of news that the heavily video-driven Snapchat dethroned Twitter, taking a spot in the top three social media platforms (behind Facebook and Instagram).
Chicago Park District trying for ‘cool’ factor to attract teens
To address that, park officials have moved beyond marketing, such as posting program fliers at fieldhouses, to sharing news of upcoming classes and events on Facebook, Twitter and Snapchat. “What became evident to us is we weren’t cool,” said Michael …
Twitter Dashboard – The Newest Tool For Social Media Marketers
Twitter just introduced two new apps, allowing you to better understand, engage, and grow your Twitter audiences. One of them is the Twitter Engage mobile app that is currently only available for iOS devices and can be used for real-time engagement …
A Strategic Marketing Plan: What it is and Why You Need One
Because marketing focuses more on the big picture and the wider audience than sales, it needs to be a longer-term investment of resources.
How Antoine Griezmann Became the Internet’s Boyfriend
He has the image of a talented player, but simple, happy to play, who knows to put himself in the service of the team, who makes others play better but doesn’t expect them to play for him,” Vincent Chaudel, an expert in sports marketing, explained to …
What’s new with markup & structured data
Implementing Schema.org in JSON-LD or microdata format is recommended, and Open Graph and Twitter Card markup are encouraged.
Why entrepreneurs should hire English majors
Q: Hello, Mr. Strauss, I am a recent college graduate and everyone seems to think that, while school was a good idea, majoring in English was a big mistake.
How to use social media marketing on a budget
Creating an effective value proposition on social media platforms like Facebook, Twitter, Instagram or Linkedin will motivate users to click your ad.
Sainsbury’s to invest more marketing pounds in Facebook and Twitter with Argos …
The comments came in the grocer’s prospectus for the acquisition of the Home Retail Group, which was published today (5 July) where it explained that as the combined entity looks to engage new and existing customers, digital as well as its loyalty …
Jochen A. Rotthaus: “Bayer 04 Leverkusen muss noch internationaler werden”
Wir im Marketing leben von Kommunikation, wenn es diesen Austausch nicht gäbe, wäre etwas nicht richtig. Die Leute, die kritisch waren, haben inzwischen aber gemerkt, dass sie von Jako ein tolles neues Produkt bekommen. Die Reaktionen sind beinahe …
Dortmunder macht Umsatz mit Schnäppchen-Blog | Bei „Prinz Sportlich“ läuft´s
Gewinn macht er vor allem durch so genanntes Affiliate-Marketing (Empfehlungsmarketing). Pro über „Prinz Sportlich” … 4 und 12 Prozent. Mehr aktuelle News aus dem Ruhrgebiet und Umgebung lesen Sie hier auf ruhrgebiet.bild.de, Facebook und Twitter.
Twitter Adds Black Power Fists To Black Lives Matter Hashtag
Following the racist murder of white police officers by a black power fist-yielding shooter, Twitter decided to add three black fists to accompany #BlackLivesMatter Friday.
Ubisoft says Assassin’s Creed movie is a ‘marketing opportunity’, not expected to earn a lot of money
We strongly believe the Assassin’s Creed brand has this crossover appeal that will please both video games fans and movie goers.
UFC 200: By The Numbers
McGregor, who had been training in Ireland for his then fight with Nate Diaz, refused to come to Las Vegas to promote UFC 200 and participate in various marketing initiatives. McGregor’s rematch … 4.1 million: Followers on Twitter for UFC. Since UFC …
Kris Jenner mocked by Staples Canada on Twitter over her new ‘paperclip’ necklace
Twitter user Marc Snetiker noted that it is the ‘straight-up front-runner for tweet of the year’, while Wyatt Reu added: ‘[I] love the risky marketing’. Another person shared a meme of Kevin Hart with his …
People on the Move: Hires at departures at Twitter, Sky News, 4As and more
Twitter has recruited Facebook’s former chief technology officer Bret Taylor (pictured) to its board with immediate effect as it seeks to broaden its management team.
How Facebook is dealing with live videos of police shootings
Zuckerberg seems to recognize that Facebook could be more of a hotbed for citizen journalism, just as Twitter has been since the Arab Spring protests in 2011.
Work and play blend for director of marketing
DAVID YAMAMOTO/SPECIAL TO THE STAR After a morning of playing tennis matches, Ernie Sandlin (right), the director of marketing for University Village, chats with John Mani (left), Steve Dorfman, Gene Smith, Joyce Smith and others, while drinking coffee …
How ‘utility marketing’ will benefit from chatbots
Chatbots can play an integral role in automating one-on-one consumer marketing communication, especially when coupled with trusted messaging apps like Facebook Messenger or direct messaging on Twitter. Specifically, the marketing chatbot approach …
Posted in Automatic Tweets Tagged with: Ad, BlackLivesMatter, sponsored