Picture source: ThinkStock Well, Twitter is not making much money and its user-growth is crawling at the moment, but the micro-blogging platform, with 328 million monthly active users, is constantly trying to beat the blues, monetise more and earn more.
http://rock.ly/kro23
McDonald’s Ad Backfires, Twitter Addresses Royals’ Losing Streak
Fans took to Twitter calling for Bobby to change his shirt and end the losing streak. The KC McDonald’s local Twitter handle took hold of the conversation with a tweet acknowledging “I need a new Royals shirt, the one I have isn’t working – Bobby.” The …
http://rock.ly/x8wh1
A look inside Twitter’s New York office, where employees enjoy rosé on tap, a basement café, and a fully-stocked …
The social media platform company, which employed 3,860 people around the world as of 2016, first moved to this Chelsea, Manhattan office, in 2015.
Inside the success of Nike’s Breaking2 ‘moonshot’
Numbers, too, show the event was a marketing success. Nike has been mentioned more than 584,000 times on social media, on posts spanning Twitter, Facebook and Instagram, according to data crunched by Brandwatch over the past seven days.
McDonald’s Ad Backfires, Twitter Addresses Royals’ Losing Streak
Fans took to Twitter calling for Bobby to change his shirt and end the losing streak. The KC McDonald’s local Twitter handle took hold of the conversation with a tweet acknowledging “I need a new Royals shirt, the one I have isn’t working – Bobby.” The …
Nielsen Expands Twitter Metrics Into More International Markets
“As smartphone usage continues to grow and mobile is accounting for more of digital ad spend, it’s more important than ever that advertisers understand how effectively their marketing efforts are reaching their audience on Twitter,” said Jeffrey Graham …
http://rock.ly/rx3yk
Nielsen Expands Twitter Metrics Into More International Markets
“As smartphone usage continues to grow and mobile is accounting for more of digital ad spend, it’s more important than ever that advertisers understand how effectively their marketing efforts are reaching their audience on Twitter,” said Jeffrey Graham …
Using Social Media to Step Up the Marketing Game this Mother’s Day
On Twitter, host a Twitter Chat with a topic revolving around Mother’s Day that would interest the audience. This may attract new followers to your account.
Nielsen Expands Twitter Metrics Into More International Markets …
Nielsen said it is expanding its measurement of Twitter mobile campaigns to 23 new international markets. Using Digital Ad Ratings, Nielsen provides …
New York county sues Purdue, J&J over opioid marketing
The Orange County suit claims the drugmakers engaged in a deceptive marketing campaign that misrepresented the dangers of long-term opioid use to doctors, pharmacists and patients in order to encourage their use.
http://rock.ly/lg21d
Arc Symphony is the classic JRPG everyone loves — that never existed (update)
Both NeoGAF users and members of the Game Detectives subreddit went to work to find out the truth behind this mysterious, extremely obscure game over the weekend – and their findings point to it all being an elaborate, amusing marketing tactic …
Twitter has just levelled up: Explore the platform’s new breakthrough features
(Thinkstock Images) Marking the launch of their first-ever Digital Content NewFronts, Twitter has announced 16 live streaming content deals across sports, news and entertainment, which will bring hundreds of hours of new premium video content to the …
Twitter has just levelled up: Explore the platform’s new breakthrough features
(Thinkstock Images) Marking the launch of their first-ever Digital Content NewFronts, Twitter has announced 16 live streaming content deals across sports, news and entertainment, which will bring hundreds of hours of new premium video content to the …
McDonald’s, John Lewis, Tesco: Everything that matters this morning
Jeffrey Graham, vice-president of market insight & analytics at Twitter, said: “As smartphone usage continues to grow and mobile is accounting for more of digital ad spend, it’s more important than ever that advertisers understand how effectively their …
http://rock.ly/16njp
Why promoted tweets make sense to entrepreneurs
But some tests are definitely worth taking, especially when trying to determine the best way to allocate limited marketing resources.
http://rock.ly/vwtfd
Twitter Can Now Use Nielsen Digital Ad Ratings to Measure Campaigns in 23 More Countries
As smartphone usage continues to grow and mobile is accounting for more of digital ad spend, it’s more important than ever that advertisers understand how effectively their marketing efforts are reaching their audience on Twitter. We’re excited to …
Twitter has just levelled up: Explore the platform’s new breakthrough features
(Thinkstock Images) Marking the launch of their first-ever Digital Content NewFronts, Twitter has announced 16 live streaming content deals across sports, news and entertainment, which will bring hundreds of hours of new premium video content to the …
How Twitter Bots Taught Me about Competitive Intelligence
Rather than looking at bots as a piece of marketing technology to use, I decided to think about marketing bots from the perspective of the coder behind them.
$200K Cherry Blossom Festival marketing was done without bid
Discover DeKalb’s marketing of Brookhaven’s Cherry Blossom Festival was done by a firm selected with “no rhyme or reason” rather than a competitive bid, a spokesperson for the agency said.
Twitter co-founder Biz Stone returning to company to help ‘guide culture’
This is where Jack, and Twitter’s inestimable CMO, Leslie Berland, feel I can have the most powerful impact. It’s important that everyone understands the whole story of Twitter and each of our roles in that story. I’ll shape the experience internally …
http://rock.ly/zv8u4
Twitter signs exclusive multiyear NFL live content deal
Amazon’s high payout reportedly included an additional $30 million in free marketing and promotions for the NFL, pointing to how much value the sports league’s content has for digital streaming platforms looking to make a dent in the traditional TV arena.
How Twitter Bots Taught Me about Competitive Intelligence
Rather than looking at bots as a piece of marketing technology to use, I decided to think about marketing bots from the perspective of the coder behind them.
Twitter boosted by return of co-founder Biz Stone
Jack Dorsey, Twitter chief executive and co-founder who returned to try to revive the company almost two years ago, asked Mr Stone back during a relaunch of the company’s weekly Friday afternoon tradition of Tea Time for employees in San Francisco.
http://rock.ly/fbl09
How Twitter Bots Taught Me about Competitive Intelligence – Skyword
Thinking about competitive intelligence from the perspective of marketing technology can reveal easy wins.
How Twitter Bots Taught Me about Competitive Intelligence
Rather than looking at bots as a piece of marketing technology to use, I decided to think about marketing bots from the perspective of the coder behind them.
How to Get More Twitter Followers in 2017
Tweets do not need to be one and done. Rather, repeat the same tweet several times over a reasonable period of time. This is a tactic I use regularly in my own Twitter account. For example, I posted this tweet about critical content marketing tasks on …
How Twitter Bots Taught Me about Competitive Intelligence
Rather than looking at bots as a piece of marketing technology to use, I decided to think about marketing bots from the perspective of the coder behind them.
The Twitter Index: IPL special
Only on @Flipkart pic.twitter.com/5tUjhrZzBU. – Moto India (@Moto_IND) April 30, 2017 … Share your awesome Gymfies in #GioneeSPL to win a Gionee A1 & much more!
http://rock.ly/huzxq
Twitter chat: Join us Wednesday for #InsideDenver chat on walkability in Denver
Join Heinrich Marketing and Blake Communications, in partnership with the Denver Business Journal and KUSA-9News, for the monthly #InsideDenver chat on Twitter, on Wednesday, May 17 from noon to 1 p.m. MT. Several experts will be available to …
http://rock.ly/2l4o3
How Twitter Bots Taught Me about Competitive Intelligence – Skyword
Thinking about competitive intelligence from the perspective of marketing technology can reveal easy wins.
NEW: How social media influencer sells Palm Beach County tourism
On a warm afternoon earlier this month, Scott Eddy – known as @MrScottEddy by his 1.1 million Twitter followers – grabbed his snorkel gear and headed into the water under the Blue Heron Bridge armed with a GoPro camera.
BBC to use personal data for targeted adverts on Facebook and Twitter
… data about licence fee payers to send targeted advertising messages to users on Facebook and Twitter. Changes to the BBC’s Privacy and Cookies Policy extends the use of information gathered from viewers which the BBC can use for marketing purposes.
Twitter’s most active users are golden opportunity for advertisers
It rates Facebook, YouTube, Instagram, Twitter, Snapchat, and LinkedIn on security, community, user experience, and content authenticity and shareability to help brands and marketers make informed decisions about what platforms to spend their marketing …
http://rock.ly/maz03
With many social media options, small businesses need focus
Companies that use video in their marketing have many options. While YouTube was the online video pioneer, the most popular services also have video capabilities.
http://rock.ly/ftj5w
With many social media options, small businesses need focus
Fisher’s company, which creates art installations using nylon string, lights, images and videos, posts about its work on social media and gauges the reaction, in effect, test-marketing the art it sells to companies and organizations. Prospective …
http://rock.ly/xayfg
Twitter’s new tool lets you change how advertisers target you — here’s how to use it
Twitter notes that while this will affect which ads you see on your stream, it won’t remove you from advertisers’ audiences.
http://rock.ly/rpsxo
Inside the success of Nike’s Breaking2 ‘moonshot’
Numbers, too, show the event was a marketing success. Nike has been mentioned more than 584,000 times on social media, on posts spanning Twitter, Facebook and Instagram, according to data crunched by Brandwatch over the past seven days.
Adjust Announces Improved Measurement, as App…
Adjust is a Facebook Marketing Partner and a Twitter Marketing Platform Partner, and dynamic Adjust integrations is in use by over 900 networks and analytics providers worldwide.
http://rock.ly/f0jd8
What you should know about Twitter’s latest privacy policy update
When you visit a site that features a tweet button or an embedded tweet, Twitter is able to recognize that you’re on that site and use that information to target you with ads.
http://rock.ly/q86nh
Twitter’s most active users are golden opportunity for advertisers
It rates Facebook, YouTube, Instagram, Twitter, Snapchat, and LinkedIn on security, community, user experience, and content authenticity and shareability to help brands and marketers make informed decisions about what platforms to spend their marketing …
With many social media options, small businesses need focus – ABC …
In this Thursday, May 11, 2017, photo, Jacob Fisher, co-owner of studioSPACEnyc, poses for a photo in the company’s basement workshop, in New York.
The most popular app trends of 2017
The primary purpose of this app is to automate the daily marketing struggles of contemporary businesses. As a business, you can … Periscope is “under” Twitter, so they made Twitter sharing possible through the use of a simple button. So whenever you …
How Twitter Bots Taught Me about Competitive Intelligence
Rather than looking at bots as a piece of marketing technology to use, I decided to think about marketing bots from the perspective of the coder behind them.
LaVar Ball Says Big Baller Brand Is Not A “Women’s Company”
When Leahy suggested that Big Baller Brand could be more successful by marketing to women, LaVar responded, “Yeah, if you have a women’s company.
China’s Weibo overtakes Twitter for user numbers
China’s Weibo now has up to 340 million active users each month, according to the firm’s latest earnings report, which pushes it past Twitter for the first time ever. According to the Chinese company’s first quarter results, it has 340 million active …
http://rock.ly/m-3×4
Twitter’s most active users are golden opportunity for advertisers
It rates Facebook, YouTube, Instagram, Twitter, Snapchat, and LinkedIn on security, community, user experience, and content authenticity and shareability to help brands and marketers make informed decisions about what platforms to spend their marketing …
Taranjeet Singh: Twitter India promotes Taranjeet Singh as country …
Twitter India promotes Taranjeet Singh as country director Micro-blogging platform Twitter has said that it has elevated Taranjeet Singh as its country director for …
Facebook will live-stream 20 MLB games starting tomorrow
A Twitter spokesperson said that its next two MLB games, including tomorrow night’s, will air on Friday, that the company releases its schedule of weekly games each month and that games and nights of the week are subject to change.
The NBA’s Marketing Superstar
As a wildly unorthodox — but no doubt genius — marketing exercise, the NBA’s Atlanta Hawks hosted its first “Swipe Right Night,” inviting Tinder users to meet up at the game.
How To Automate Your Twitter Sales In 3 Easy Steps
The debate of social media automation comes from the fact that automation is inherently risky in a growing age of inbound marketing through social networks online. Using tools to generate content on platforms such as Twitter, Facebook and Instagram can …
