CBS: Alternatives For Thursday Night Football Advertisers
Twitter has successfully live streamed the first four Thursday Night Football games to date as part of its $10 million deal with the National Football League to …
After failed acquisition strategy, Twitter’s Dorsey lays out vision for future
On the heels of seeing Google, Salesforce, Apple and Disney all drop out of an acquisition sweepstakes, Twitter’s CEO is looking to rally the troops with an internal memo describing the social media platform as the “people’s news network” and touting …
http://rock.ly/vbxjd
Twitter’s debate live stream viewership exceeds NFL audience — again
Maybe people’s interest in watching live broadcasts on Twitter is growing in general. Or maybe people are more into watching two people talking on Twitter than two teams playing football. More people tuned into Bloomberg Politics’ presidential debate …
Twitter cuts off Chicago startup Geofeedia after ACLU reports police surveillance
Twitter has cut off Chicago-based Geofeedia’s access to its data, in the wake of a report from the American Civil Liberties Union that law enforcement has been monitoring activists and protesters using social media data collected by the startup …
Why Salesforce.com, Inc. (CRM) Should Still Buy Twitter Inc
With Salesforce’s expertise in the cloud to manage various business functions like sales, marketing and big data analytics, Twitter’s ability to allow users to engage with businesses and allow its users to speak directly to corporations will solidify …
Twitter cuts off Chicago startup Geofeedia after ACLU reports police surveillance
It raised a round of funding in February, which Harris told Blue Sky the company would use to expand the platform’s reach in marketing campaigns. Imagine finding people at a Cubs game using social media handles and targeting those fans with paid ads, …
The Basics of Twitter Marketing in 2016
Today, almost every brand you can name has a Twitter account. The text-based platform has been around for years, and it’s drawn massive engagement from a global audience.
Facebook, Twitter, and Instagram surveillance tool was used to arrest Baltimore protestors
For years, Instagram, Twitter, and Facebook have provided data to a company marketing social media surveillance tools to police, according to a newly published investigation by the ACLU of Northern California.
Twitter adds new dedicated way to drive website conversions
Objective campaign performance around Twitter ads were introduced in 2014. At the time, the company claimed that the offering would “make it easier for advertisers to create and optimize successful marketing campaigns – and pay only for the actions …
Twitter’s new ads include question marks and exclamation points
The creative – question marks and exclamation points – is apparently a nod to Twitter’s focus on “now,” “live,” and “what’s happening.
Twitter’s new ads include question marks and exclamation points
“Questions and answers, statements and trends – it’s happening right now on Twitter all around the world,” Twitter Chief Marketing Officer Leslie Berland wrote in a blog post about the campaign. The ads can be found on subway platforms and on the …
Why Is Twitter Advertising Near Wall Street?
Wagner noted Twitter’s Chief Marketing Officer Leslie Berland said Twitter’s ads will “reflect and highlight the biggest stories unfolding on Twitter.” Wagner assumes this to be a nod to the Presidential election and the debates, which the social media …
Facebook, Twitter, and Instagram surveillance tool was used to arrest Baltimore protestors
For years, Instagram, Twitter, and Facebook have provided data to a company marketing social media surveillance tools to police, according to a newly published investigation by the ACLU of Northern California.
Twitter, Facebook and Instagram cut off police tool used to spy on you
According to the American Civil Liberties Union (ACLU), Geofeedia had access to at least the Instagram API, which is a stream of public posts, Facebook’s Topic Feed API — a tool intended for media and marketing — and Twitter’s database of public …
After failed acquisition strategy, Twitter’s Dorsey lays out vision for future
On the heels of seeing Google, Salesforce, Apple and Disney all drop out of an acquisition sweepstakes, Twitter’s CEO is looking to rally the troops with an internal memo describing the social media platform as the “people’s news network” and touting …
Simplilearn Steps up to Create a Larger Ecosystem of Twitter-Advertising Aware Professionals
Twitter ads have strategically benefited Fortune 500 and small and medium enterprises in customer acquisition, customer and user engagement as well as brand building.
5 Brands That Are Crushing the Twitter Marketing Game in 2016
Want proof that Twitter’s still a top contender among social platforms in 2016? Look no further than the countless resources hundreds of brands invest into perfecting their Twitter marketing strategies. Just this past March, the platform celebrated its …
The Basics of Twitter Marketing in 2016
If you’re a brand marketer, you already know the value of Twitter marketing for your social media strategy. For one, there’s the simple benefit of being able to use Twitter to distribute content and build a digital following.
Facebook, Instagram and Twitter suspend geolocation firm Geofeedia
Geofeedia, a firm that collects real-time social media geolocation data, has been suspended by Facebook, Instagram and Twitter after it was uncovered law enforcement groups used the tool to track activists and protesters according to reporting by …
Twitter signs deal to live stream the Melbourne Cup
Twitter has signed a deal to live stream the Melbourne Cup next month, the first sports rights deal outside of the United States for the technology company, and has flagged acquiring more content in Australia and around the world.
Hosts announced for 3rd Annual #FreshSummit Twitter Party
For two years, this event has recorded the highest social media impression of the entire Fresh Summit weekend, and brought the PMA event hashtag to national trending status on Twitter,” states Lori Taylor, Founder & Owner of The Produce Mom. “I hope …
Twitter signs deal to live stream the Melbourne Cup
Twitter has signed a deal to live stream the Melbourne Cup next month, the first sports rights deal outside of the United States for the technology company, and has flagged acquiring more content in Australia and around the world.
Does Twitter Inc (TWTR) Stock Have Any Takeover Options Left?
However, LNKD naturally aligned with CRM due its professional network, whereas Twitter’s more celebrity-driven landscape may not fit into Salesforce’s marketing engine. LinkedIn squeezes 48% more revenue out of a third of the active population on TWTR …
Twitter signs deal to live stream the Melbourne Cup
Twitter has signed a deal to live stream the Melbourne Cup next month, the first sports rights deal outside of the United States for the technology company, and has flagged acquiring more content in Australia and around the world.
#TwitterSale: Why B2B Companies Are Flocking to Purchase
Imagine the impact Salesforce could have if it had Twitter’s data in tow. It could further enhance its own—and Twitter’s—CRM, marketing and analytics tools to create a more seamless way for companies to market themselves, track ROI and further …
Twitter signs deal to live stream the Melbourne Cup | afr.com
Twitter will live stream the Melbourne Cup next month, the technology company’s first sports rights deal outside the United States.
How 3 Unicorns Started Their Marketing on Twitter
The conversation about them started on Twitter many years ago, with each one using the 140 character platform in some way right from the start.
Social Media: Twitter Trends Employing Jobless Ghanaian Youth
Social Media Marketing is gradually catching up with many corporate organizations and institutions in Ghana. As each day passes, social media fanatics are bombed with information or promotions being spearheaded by social media marketing groups (Hype …
Twitter inks upfront Amplify ad deals with CW, Ford
Twitter signed an upfront Amplify video ad deal with CW and Ford, marking one of its largest video ad buys according to CNBC.
After failed acquisition strategy, Twitter’s Dorsey lays out vision for future
On the heels of seeing Google, Salesforce, Apple and Disney all drop out of an acquisition sweepstakes, Twitter’s CEO is looking to rally the troops with an internal memo describing the social media platform as the “people’s news network” and touting …
The Basics of Twitter Marketing in 2016
Today, almost every brand you can name has a Twitter account. The text-based platform has been around for years, and it’s drawn massive engagement from a global audience.
Pinterest Showing it Can Compete With Facebook, Twitter
“The consumer’s intent to buy is much more intense on Pinterest than other platforms,” said Kristi Argyilan, Target’s senior vice president of marketing. Other ad testers such as Pete Blackshaw, global head of digital and social media at Nestlé SA …
Why Twitter Was Ditched
Offers from Google (GOOGL) (NASDAQ:GOOG) and Disney (DIS) are off the table, according to Recode. Salesforce (NYSE:CRM) is not going to make an offer either.
Why Twitter Was Ditched
Offers from Google (GOOGL) (NASDAQ:GOOG) and Disney (DIS) are off the table, according to Recode. Salesforce (NYSE:CRM) is not going to make an offer either.
Periscope extends beyond phones as Twitter ups ante on video
… of the struggling company’s attempt to broaden its audience. The Periscope Producer feature announced Thursday, Oct. 13, 2016, will allow media companies and other users to pipe live video feeds directly into Twitter, without using a smartphone to …
Social Media News Roundup: Facebook Announces New Ad Options For Instant Articles
Lisa Coghlan details the latest in social media marketing news, including new ad options in Facebook’s Instant Articles, new retargeting options in Pinterest, and Twitter tests new content discovery features on mobile.
Twitter’s Periscope wants to air more TV-style broadcasts
ABC’s “Dancing With the Stars,” a local CBS news station in Florida, Fusion, Louis Vuitton, The Ringer and Walt Disney Studios are among the first companies to use Periscope Producer to pipe in professional broadcasts to Periscope and Twitter.
http://rock.ly/mxjpf
How Ken Bone Became a Brand
And, now, Ken the Bone is selling things on Twitter. Because of course he is. Because why wouldn’t he? And, indeed, why shouldn’t he?
Clown sightings 2016: What’s behind the bizarre Twitter video craze sweeping the US?
These are all within the realm of possibility. A clown that once haunted Green Bay, Wisconsin, turned out to be part of a marketing campaign for a short film. The clown’s name is Gags and, now that his identity has been revealed, he has a Facebook page.
Why Twitter Was Ditched – Twitter, Inc. (NYSE:TWTR) | Seeking Alpha
Twitter doesn’t have much upside going into Q4.Marketing innovation is required to turn Twitter around.Jack Dorsey needs more than a motivational memo to tell …
The Basics of Twitter Marketing in 2016
Today, almost every brand you can name has a Twitter account. The text-based platform has been around for years, and it’s drawn massive engagement from a global audience.
Social Media News: Facebook Announces New Ads For Instant …
Lisa Coghlan details the latest in social media marketing news, including new ad options in Facebook’s Instant Articles, new retargeting options in Pinterest, and …
How Facebook, Snapchat, YouTube, and Twitter count a video view
Facebook, YouTube, Snapchat, Twitter, Vine, and Instagram all use slightly different methods to measure their video views, which makes the matter even more complicated.
How Tito’s responds to ‘hundreds’ of social media mentions a day
Tito’s Vodka not only lines the shelves of every hip bar, it’s also all over its fans’ social media feeds. While the brand dabbles in social marketing and branded content, the bulk of what it does on Twitter and Facebook is rooted in customer service …
15 Best Twitter Accounts for Customers to Learn About Social Media Marketing
There are many social media experts who share social marketing tips on Twitter. You need to follow the right people if you want to be flooded with right information.
http://rock.ly/qjzna
How do you build a micro-influencer marketing strategy?
Twitter decided to find out by teaming up with Annalect to study people’s receptivity to influencers on Twitter.
Twitter’s Periscope wants to air more TV-style broadcasts
ABC’s “Dancing With the Stars,” a local CBS news station in Florida, Fusion, Louis Vuitton, The Ringer and Walt Disney Studios are among the first companies to use Periscope Producer to pipe in professional broadcasts to Periscope and Twitter.
Salesforce officially turns away from potential Twitter bid
Salesforce CEO Marc Benioff told the Financial Times Friday that his company would not be moving forward with a potential Twitter bid, according to a report from Business Insider. “In this case we’ve walked away,” he told the Times. “It wasn’t the …
Facebook, Twitter, and Instagram are all blocking a service that law enforcement used to track activists and protesters
Facebook, Instagram, and Twitter have blocked location-data analytics platform Geofeedia from access to their data after it was revealed that some law enforcement agencies were tracking activists and protesters via the platform, according to the …
Salesforce officially turns away from potential Twitter bid
Salesforce CEO Marc Benioff told the Financial Times Friday that his company would not be moving forward with a potential Twitter bid, according to a report from Business Insider. “In this case we’ve walked away,” he told the Times. “It wasn’t the …
http://rock.ly/7cmvs